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'O..II 




i->-'^&- 3-i;^i,y 



THE CROWD. 



The 

CRIMINOLOOY SERIES. 

In large Crown Bvo, Cloth, 6s. each. 



z. The Female Offender. By Professor Lombroso. 
Edited, with Introduction, l^ W. Douglas Mor- 
rison. Illustrated. 

a. Crimuial Sociology. By Professor Enrico 
Ferri. 

3. Juvenile Offenders. By W. Douglas Morrison. 



London : T. FISHER UNWIN. 



THE CROWD 



A STUDY OF THE POPULAR MIND 



GU STAVE LE BON 



NEW YORK 

THE MACMILLAN CO. 

1896 



S^MJOPo 









PREFACE. 

The following work is devoted to an account of 
the characteristics of crowds. 

The whole of the common characteristics with 
which heredity endows the individuals of a race 
constitute the genius of the race. When, however, 
a certain number of these individuals are gathered 
together in a crowd for purposes of action, observa- 
tion proves that, from the mere fact of their being 
assembled, there result certain new psychological 
characteristics, which are added to the racial cha- 
racteristics and differ from them at times to a very 
considerable degree. 

Organised crowds have always played an impor- 
tant part in the life of peoples, but this part has 
never been of such moment as at present. The 
substitution of the unconscious action of crowds 
for the conscious activity of individuals is one of 
the principal characteristics of the present age. 

I have endeavoured to examine the difficult pro- 
blem presented by crowds in a purely scientific 
manner — that is, by making an effort to proceed 
with method, and without being influenced by 



vi PREFACE. 

opinions, theories, and doctrines. This, I believe, 
is the only mode of arriving at the discovery of 
some few particles of truth, especially when dealing, 
as is the case here, with a question that is the sub- 
ject of impassioned controversy. A man of science 
bent on verifying a phenomenon is not called upon 
to concern himself with the interests his verifications 
may hurt. In a recent publication an eminent 
thinker, M. Goblet d'Alviela, made the remark 
that, belonging to none of the contemporary schools, 
I am occasionally found in opposition of sundry 
of the conclusions of all of them. I hope this new 
work will merit a similar observation. To belong 
to a school is necessarily to espouse its prejudices 
and preconceived opinions. 

Still I should explain to the reader why he will 
find me draw conclusions from my investigations 
which it might be thought at first sight they do not 
bear ; why, for instance, after noting the extreme 
mental inferiority of crowds, picked assemblies 
included, I yet affirm it would be dangerous to 
meddle with their organisation, notwithstanding 
this inferiority. 

The reason is, that the most attentive observa- 
tion of the facts of history has invariably demon- 
strated to me that social organisms being every 
whit as complicated as those of all beings, it is in 
no wise in our power to force them to undergo on 
a sudden far-reaching transformations. Nature has 



PREFACE. vii 

recourse at times to radical measures, but never after 

our fashion, which explains how it is that notitun&'- 

is more fatal to a people tha n the mania for rreat '^^^^'^-^^ 

pear theoreti cally . They would only be useful 
were it possible to change instantaneously the 
genius of nations. This power, however, is only 
possessed by time. Men are ruled by ideas, senti- 
ments, and customs — matters which are of the 
essence of ourselves. Institutions and laws are 
the outward manifestation of our character, the 
expression of its needs. Being its outcome, insti- 
tutions and laws cannot change this character. 

The study of social phenomena cannot be sepa- 
rated from that of the peoples among whom they 
have come into existence. From the philosophic 
point of view these phenomena may have an abso- 
lute value ; in practice they have only a relative 
value. 

It is necessary, in consequence, when studying a 
social phenomenon, to consider it successively 
under two very different aspects. It will then be 
seen that the teachings of pure reason are very 
often contrary to those of practical reason. There 
are scarcely any data, even physical, to which this 
distinction is not applicable. From the point of 
view of absolute truth a cube or a circle are invariable 
geometrical figures, rigorously defined by certain 
formulas. From the point of view of the impres- 



viii PREFACE. 

sion they make on our eye these geometrical 
figures may assume very varied shapes. By per- 
spective the cube may be transformed into a pyra- 
mid or a square, the circle into an elapse or a 
straight line. Moreover, the consideration of these 
fictitious shapes is far more important than that of 
the real shapes, for it is they and they alone that 
we see and that can be reproduced by photography 
or in pictures. In certain cases there is more trutfi 
in the unreal than in the real. To present objects 
with their exact geometrical forms would be to J 
distort nature and render it unrecognisable. If we 
imagine a world whose inhabitants could only copy 
or photograph objects, but were unable to touch 
them, it would be very difficult for such persons to 
attain to an exact idea of their form. Moreover, 
the knowledge of this form, accessible only to a 
small number of learned men, would present but a 
very minor interest. 

The philosopher who studies social phenomena s 
should bear in mind that side by side with their [ 
theoretical value they possess a practical value, and 
that this latter, so far as the evolution of civilisation 
is concerned, is alone of importance. The recogni- 
tion of this fact should render him very circumspect 
with regard to the conclusions that logic would 
seem at first to enforce upon him. 

There are other motives that dictate to him a 
like reserve. The complexity of social facts is 



PREFACE. ix 

such, that it is impossible to grasp them as a whole 
and to foresee the effects of their reciprocal influ- 
ence. It seems, too, that behind the visible facts 
are hiddSi at times thousands of invisible causes. 
Visible social phenomena appear to be the result 
of an immense, unconscious working, that as a rule 
is beyond the reach of our analysis. Perceptible 
phenomena may be compared to the waves, which 
are the expression on the surface of the ocean of 
deep-lying disturbances of which we know nothing. 
So far as the majority of their acts are considered, 
crowds display a singularly inferior mentality ; 
yet there are other acts in which they appear to be 
guided by those mysterious forces which the 
ancients denominated destiny, nature, or providence, 
which we call the voices of the dead, and whose 
power it is impossible to overlook, although we 
ignore their essence. It would seem, at times, as 
if there were latent forces in the inner being of 
nations which serve to guide them. What, for 
instance, can be more complicated, more logical, 
more marvellous than a language? Yet whence 
can this admirably organised production have 
arisen, except it be the outcome of the unconscious "^ 
genius of crowds ? The most learned academics, 
the most esteemed grammarians can do no more 
than note down the laws that govern languages ; 
they would be utterly incapable of creating them. 
Even with respect to the ideas of great men 

\ 
\ 



e^ X PREFACE. 

/ ^ we ^. ^. .he. are e,c>„.v.„ «» off- 



^ 



Spring of their brains ? No doubt such ideas are 
always created by solitary minds, but is it not the 
genius of crowds that has furnished the thousands 
of grains of dust forming the soil in which they 
have sprung up ? 

Crowds, doubtless, are always unconscious, but ^ 
this very unconsciousness is perhaps one of the ) 
secrets of their strength. In the natural world / 
beings exclusively governed by instinct accomplish 1 
acts whose marvellous complexity astounds us. | 
Reason is an attribute of humanity of too recent ') 
date and still too imperfect to reveal to us the laws ( 
of the unconscious, and still more to take its place. 
The part played by the unconscious in all our acts 
is immense, and that played by reason very small. 
The unconscious acts like a force still unknown. 

If we wish, then, to remain within the narrow but 
safe limits within which science can attain to know- 
ledge, and not to wander in the domain of vague 
conjecture and vain hypothesis, all we must do is 
simply to take note of such phenomena as are 
accessible to us, and confine ourselves to their con- 
sideration. Every conclusion drawn from our 
observation is, as a rule, premature, for behind 
the phenomena which we see clearly are other 
phenomena that we see indistinctly, and perhaps 
behind these latter, yet others which we do not see 
at all. 



CONTENTS. 



INTRODUCTION. 

THE ERA OF CROWDS. 

BOOK I. 

THE MIND OF CROWDS, 

CHAPTER. I. PAGE 

GENERAL CHARACTERISTICS OF CROWDS — ^PSYCHO- 
LOGICAL LAW OF THEIR MENTAL UNITY ... I 

CHAPTER II. 
THE SENTIMENTS AND MORALITY OF CROWDS ... 1 6 

CHAPTER III. 

THE IDEAS, REASONING POWER, AND IMAGINATION 

OF CROWDS 47 

CHAPTER IV. 

A RELIGIOUS SHAPE ASSUMED BY ALL THE CON- 
VICTIONS OF CROWDS 62 



BOOK II. 

THE OPINIONS AND BELIEFS OF CROWDS. 

CHAPTER I. 

REMOTE FACTORS OF THE OPINIONS AND BELIEFS 

OF CROWDS ... ... ... ... ... 70 

xi 



xii CONTENTS. 

CHAPTER II. PAOK 

THE IMMEDIATE FACTORS OF THE OPINIONS OF 

CROWDS... ... ... ... ... ... 98 

CHAPTER III. ^ 

THE LEADERS OF CROWDS AND THEIR MEANS OF 

PERSUASION 117 

CHAPTER IV. 

LIMITATIONS OF THE VARIABILITY OF THE BELIEFS 

AND OPINIONS OF CROWDS I47 



BOOK III. 

THE CLASSIFICATION AND DESCRIPTION OF THE 
DIFFERENT KINDS OF CROWDS. 

CHAPTER I. 
THE CLASSIFICATION OF CROWDS 1^4 

CHAPTER II. 
CROWDS TERMED CRIMINAL CROWDS 171 

CHAPTER IIL 
CRIMINAL JURIES 178 

CHAPTER IV. 
ELECTORAL CROWDS .. 189 

CHAPTER V. 
PARLIAMENTARY ASSEMBLIES 203 



INTRODUCTION. 

THE ERA OF CROWDS, 

The evolution of the present age — ^The great changes in 
civilisation are the consequence of changes in Na- 
tional thought — Modern belief in the power pf 
crowds — It transforms the traditional policy of the 
European states — How the rise of the popular classes 
comes about, and the manner in which they exercise 
their power — The necessary consequences of the 
power of the crowd — Crowds unable to play a part 
other than destructive — The dissolution of worn-out 
civilisations is the work of the crowd — General igno- 
rance of the psychology of crowds — Importance of 
the study of crowds for legislators and statesmen. 

The great upheavals which precede changes of 
civilisation, such as the fall of the Roman Empire 
and the foundation of the Arabian Empire, seem 
at first sight determined more especially by poli- 
tical transformations, foreign invasion, or the over- 
throw of dynasties: But a more attentive study of 
these events shows that behind their apparent 
causes the real cause is generally seen to be a 

xiii 



XIV INTRODUCTION, 

profound modification in the ideas of the peoples. 
The true historical upheavals are not those which 
astonish us by their grandeur and violence. The 
only important changes whence the renewal of 
civilisations results, affect ideas, conceptions, and 
beliefs. The memorable events of history are the 
visible effects of the invisible changes of human 
thought. The reason these great events are so 
rare is that there is nothing so stable in a race as 
the inherited groundwork of its thoughts. 

The present epoch is one of these critical mo- 
ments in which the thought of mankind is under- 
going a process of transformation. 

Two fundamental factors are at the base of this 
transformation. The first is the destruction of 
those religious, political, and social beliefs in 
which all the elements of our civilisation are 
rooted. The second is the creation of entirely 
new conditions of existence and thought as the 
result of modem scientific and industrial dis- 
coveries. 

The ideas of the past, although half destroyed, ^ 
being still very powerful, and the ideas which are ' 
to replace them being still in process of formation, 
the modem age represents a period of transition 
ami anatx:hy. 

V/ It is not easy to say as yet what will one day be 
evolved from this necessarily somewhat chaotic 
period. What will be the fundamental ideas on 



*w 



« 



INTRODUCTION. xv 

which the societies that are to succeed our own 
will be built up? We do not at present know. 
Still it is already clear that on whatever lines \ 
the societies of the future are organised, they ) 
will have to count with a new power, with the ; 
last surviving sovereign force of modem times, } 
the power of crowds. On the ruins of so ^ 
many ideas formerly considered beyond discussion, 
and to-day decayed or decaying, of so many 
sources of authority that successive revolutions 
have destroyed, this power, which alone has arisen 
in their stead, seems soon destined to absorb the 
others. While all our ancient beliefs are tottering 
and disappearing, while the old pillars of society 
are giving way one by one, the power of the crowd 
is the only force that nothing menaces, and of 
which the prestige is continually on the increase. 
The age we are about to enter will in truth be the 

ERA OF CROWDS. 

r 

Scarcely a century ago the traditional policy of 
European states and the rivalries of sovereigns 
were the principal factors that shaped events. The 
opinion of the masses scarcely counted, and most 
frequently indeed did not count at all. To-day it 
is the traditions which used to obtain in politics, 
and the individual tendencies and rivalries of 
rulers which do not count ; while, on the contrary, 
the voice of the masses has become preponderant 
It is this voice that dictates their conduct to kings, 



9 t 



xvi INTRODUCTION, 

whose endeavour is to take note of its utterances. 
The destinies of nations are elaborated at present 
in the heart of the masses, and no longer in the 
councils of princes. 

The entry of the popular classes into political life 
— that is to say, in reality, their progressive trans- 
formation into governing classes — is one of the most 
striking characteristics of our epoch of transition. 
The introduction of universal suffrage, which exer- 
cised for a long time but little influence, is not, as 
might be thought, the distinguishing feature of this 
transference of political power. The progressive 
growth of the power of the masses took place at 
first by the propagation of certain ideas, which 
have slowly implanted themselves in men's minds, 
and afterwards by the gradual association of in- 
dividuals bent on bringing about the realisation of 
theoretical conceptions. It is by association that 
crowds have come to procure ideas with respect to 
their interests which are very clearly defined if not 
particularly just, and have arrived at a consciousness 
of their strength. The masses are founding syndi- 
cates before which the authorities capitulate one 

* 

after the other; they are also founding labour unions, 
which in spite of all economic laws tend to regulate 
the conditions of labour and wages. They return 
to assemblies in which the Government is vested, 
representatives utterly lacking initiative and inde- 
pendence, and reduced most often to nothing else 



INTRODUCTION, xvii 

than the spokesmen of the committees that have 
chosen them. 

To-day the claims of the masses are becoming 
more and more sharply defined, and amount to 
nothing less than a determination to utterly destroy 
society as it now exists, with a view to making 
it hark back to that primitive communism which 
was the normal condition of all human grroups 
before the dawn of civilisation. Limitations of the 
hours of labour, the nationalisation of mines, rail- 
ways, factories, and the soil, the equal distribution 
of all products, the elimination of all the upper 
classes for the benefit of the popular classes, &c.> 
such are these claims. 

Little adapted to reasoning, crowds, on the con- 7 
trary, are quick to act As the result of their ^ 
present organisation their strength has become 
immense. The dogmas whose birth we are wit- 
nessing will soon have the force of the old dogmas ; 
that is to say, the tyrannical and sovereign force of 
being above discussion. The divine right of the 
masses is about to replace the divine right of 
kings. 

The writers who enjoy the favour of our middle 
classes, those who best represent their rather narrow 
ideas, their somewhat prescribed views, their rather 
superficial scepticism, and their at times somewhat 
excessive egoism, display profound alarm at this 
new power which they see growing; and to combat 



xviii INTRODUCTION. 

the disorder in men's minds they are addressing 
despairing appeals to those moral forces of the 
Church for which they formerly professed so much 
disdain. They talk to us of the bankruptcy of 
science, go back in penitence to Rome, and re- 
mind us of the teachings of revealed truth. 
These new converts forget that it is too late. Had 
they been really touched by grace, a like operation 
could not have the same influence on minds less 
concerned with the preoccupations which beset 
these recent adherents to religion. The masses 
repudiate to-day the gods which their admonishers 
repudiated yesterday and helped to destroy. 
There is no power, Divine or human, that can 
oblige a stream to flow back to its source.':?^ _ 

There has been no bankruptcy of science, andou ^/^ 
science has had no share in the present intellectual 
anarchy, nor in the making of the new power 
which is springing up in the midst of this anarchy. 
Science promised us truth, or at least a knowledge 
of such relations as our intelligence can seize : it 
never promised us peace or happiness. Sovereignly 
indifferent to our feelings, it is deaf to our lamen- 
tations. It is for us to endeavour to live with 
science, since nothing can bring back the illusions 
it has destroyed. 

Universal symptoms, visible in all nations, show 
us the rapid growth of the power of crowds, 
and do not admit of our supposing that it is 






INTRODUCTION. idx 

destined to cease growing at an early date. 
Whatever fate it may reserve for us, we shall have 
to submit to it. All reasoning against it is a mere 
vain war of words. Certainly it is possible that 
the advent to power of the masses marks one of 
the last stages of Western civilisation, a complete 
return to those periods of confused anarchy which 
seem always destined to precede the birth of every 
new society. But may this result be prevented ? 

Up to now these .thoroughgoing destructions of 
a worn-out civilisation have constituted the most 
obvious task of the masses. It is not indeed 
to-day merely that this can be traced. History 
tells us, that from the moment when the moral 
forces on which a civilisation rested have lost their 
strength, its final dissolution is brought about 
by those unconscious and brutal crowds known, 
justifiably enough, as barbarians. Civilisations as 
yet have only been created and directed by a 
small intellectual aristocracy, never by crowds. 
Crowds are only powerful for destruction. --Theit- 
rule is always tantamount to a barbarian phase. A 
civilisation involves fixed rules, discipline, a passing 
from the instinctive to the rational state, forethought 
for the future, an elevated degree of culture — all of 
them conditions that crowds, left to themselves, have 
invariably shown themselves incapable of realising. 
In consequence of the purely destructive nature of 
their power crowds act like those microbes which 






v^ 



n INTRODUCTION. 

hasten the dissolution of enfeebled or dead bodies. 
When the structure of a civilisation is rotten, it is 
always the masses that bring about its downfall. 
It is at such a juncture that their chief mission is 
plainly visible, and that for a while the philosophy 
of number seems the only philosophy of history. 

Is the same fate in store for our civilisation ? 
There is ground to fear that this is the case, but 
we are not as yet in a position to be cettain of it 

However this may be, we are bound to resign 
ourselves to the reign of the masses, since want 
of foresight has in succession overthrown all 
the barriers that might have kept the crowd in 
check. 

We have a very slight knowledge of these 
crowds which are beginning to be the object of 
so much discussion. Professional students of psy- 
chology, having lived far from them, have always 
ignored them, and when, as of late, they have 
^ turned their attention in this direction it has only 
i been to consider the crimes crowds are capable of 
committing. Without a doubt criminal crowds 
exist, but virtuous and heroic crowds, and crowds 
of many other kinds, are also to be met with. The 
crimes of crowds only constitute a particular phase 
of their psychology. The mental constitution of 
crowds is not to be learnt merely by a study of 
their crimes, any more than that of an individual 
by a mere description of his vices. 



INTRODUCTION. xxi 

• 

However, in point of fact, all the world's masters, 
all the founders of religions or empires, the 
apostles of all beliefs, eminent statesmen, and, in 
a more modest sphere, the mere chiefs of small 
groups of men have always been unconscious psy- 
chologists, possessed of an instinctive and often 
very sure knowledge of the character of crowds, 
and it is their accurate knowledge of this character 
that has enabled them to so easily establish their 
mastery. Napoleon had a marvellous insight into 
the psychology of the masses of the country over 
which he reigned, but he, at times, completely mis- 
understood the psychology of crowds belonging to 
other races ; ' and it is because he thus misunder- 
stood it that he engaged in Spain, and notably in 
Russia, in conflicts in which his power received 
blows which were destined within a brief space of 
time to ruin it A knowledge of the psychology of 
crowds is to-day the last resource of the statesman 
who wishes not to govern them — that is becoming 
a very difficult matter — but at any rate not to be 
too much governed by them. 

It is only by obtaining some sort of insight into 
the psychology of crowds that it can be under- 

* His most subtle advisers, moreover, did not understand 
this psychology any better. Talle)rrand wrote him that 
"Spain would receive his soldiers as liberators." It re- 
ceived them as beasts of prey. A psychologist acquainted 
with the hereditary instincts of the Spanish race would 
have easily foreseen this reception. 



wdi INTRODUCTION. ' 

stood how slight is the action upon them of laws J 
and institutions, how powerless they are to hold ^' 
any opinions other than those which are imposedv^ 
upon them, and that it is not with rules based on 
theories of pure equity that they are to be led, but 
by seeking what produces an impression on them 
and what seduces them. For instance, should a 
legislator, ' wishing to impose a new tax, choose 
that which would be theoretically the most just ? 
By no means. In practice the most unjust may be 
the best for the masses. Should it at the same 
time be the least obvious, and apparently the least 
burdensome, it will be the most easily tolerated. It is 
for this reason that an indirect tax, however exor- 
bitant it be, will always be accepted by the crowd, 
because, being paid daily in fractions of a farthing 
on objects of consumption, it will not interfere 
with the habits of the crowd, and will pass unper- 
ceived. Replace it by a proportional tax on wages 
or income of any other kind, to be paid in a 
lump sum, and were this new imposition theoreti- 
cally ten times less burdensome than the other, 
it would give rise to unanimous protest. This 
arises from the fact that a sum relatively high, 
which will appear immense, and will in conse- 
quence strike the imagination, has been substi- 
tuted for the unperceived fractions of a farthing. 
The new tax would only appear light had it been 
saved farthing by farthing, but this economic pro- 



^^ig *. — - ^ ^ Aount ot foresight of which 
the masses are IncapaMe. 

The example which precedes is of the simplest. 
Its appositeness will be easily perceived. It did not 
escape the attention of such a psychologist as 
Napoleon, but our modem legislators, ignorant as 
they are of the characteristics of a crowd, are 
unable to appreciate it. Experience has not 
taught them as yet to a sufficient degree that men 
never shape their conduct upon the teaching of 
pmie reason. 

j^Many other practical applications might be made 
of the psychology of crowds. A knowledge of 
this science throws the most vivid light on a great 
number of historical and economic phenomena 
totally incomprehensible without it. I shall have 
occasion to show that the reason why the most 
remarkable of modern historians, Taine, has at 
times so imperfectly understood the events of the 
great French Revolution is, that it never occurred 
to him to study the genius of crowds. He took as 
his guide in the study of this complicated period 
the descriptive method resorted to by naturalists ; 
but the moral forces are almost absent in the case] 
of the phenomena which naturalists have to study. \ 
Yet it is precisely these forces that constitute the 
true mainsprings of history. 

In consequence, merely looked at from its prac- 
tical side, the study of the psychology of crowds 



xxiv INTRODUCTION. 

deserved to be attempted. Were its interest that 
resulting from pure curiosity only, it would still 
merit attention. It is as interesting to decipher 
the motives of the actions of men as to determine 
the characteristics of a mineral or a plant. Our 
study of the genius of crowds can merely be a 
brief synthesis, a simple summary of our investi- 
gations. Nothing more must be demanded of 
it than a few suggestive views. Others will work 
the ground more thoroughly. ^ To-day we only 
touch the surface of a still almost virgin soil. 



BOOK I. 

THE MIND OF CROWDS. 
CHAPTER I. 

GENERAL CHARACTERISTICS OF CROWDS. —PYSCHO^ 
LOGICAL LAW OF THEIR MENTAL UNITY. 

What constitutes a crowd from the psychological point of 
view — ^A numerically strong agglomeration of indi- 
viduals does not suffice to form a crowd — Special charac- 
teristics of psychological crowds — ^The turning in a 
fixed direction of the ideas and sentiments of individuals 
composing such a crowd, and the disappearance of their 
personality — ^The crowd is always dominated by con- 
siderations of which it is unconscious — ^The disap- 
pearance of brain activitjr and the predominance of 
medullar activity — ^The lowering of the intelligence 
and the complete transformation of the sentiments—.- 
The transformed sentiments may be better or worse 
than those of the individuals of which the crowd is 
composed — A crowd is as easily hertoic as criminal. 

In Its ordinary sense the word " crowd '* means a 
gathering of individuals of whatever nationality, 
profession, or sex, and whatever be the chances 
that have brought them together. From the 
psychojilijcal point of view the expression 

2 I 



2 THE MIND OF CROWDS, 

" crowd " assumes quite a difTerent significa- 
tion. Under certain given circumstances, and 
only under those circumstances, an agglomera- 
tion of men presents new characteristics very 
different from those of the individuals composing 
it. The sentiments and ideas of all the persons) 
in the gathering take one and the same direction, \ 
and their conscious personality vanishes. A col- 
lective mind is formed, doubtless transitory, but 
presenting very clearly Afined characteristics. 
The gathering has thus become what, in the 
absence of a better expression, I will call an 
organised crowd, or, if the term is considered ^ 
preferable, a psychological crowd. It forms a 
Ny \ single being, and is subjected to the /aw of the 
mental unity of crowds. ^ 

is 

It is evident th^t it is not by the mere fact of ,/ 
a number of individuals finding themselves acci- 
dentally side by side that they acquire the 
character of an organised crowd. A thoiiand 
individuals accidentally gathered in a public place 
without any determined object in no way consti- 
tute a crowd from the psychological point of view. 
To acquire the special characteristics of such a 
crowd, the influence is necessary of certain pre- 
disposing causes of which we shall have to deter- 
mine the nature. J" 

The disappearance of conscious personality and j 
the turning of feelings and thoughts ii^^Miefinite 



GENERAL CHARACTERISTICS OF CROWDS. 3 

direction, which are the primary characteristics oH f^ 
a crowd about to become organised, do not always / 
involve the simultaneous presence of a nilmber of 
individuals on one spot Thousands of isolated 
individuals may acquire at certain moments, and 
under the influence of certain violent emotions — 
such, for example, as a great national, event — the 
characteristics of a psychological crowd. It will 
be sufficient in that c^se that a mere chance should 
bring them together for their acts to at once assume 
the characteristics peculiar to the acts of a crowd. 
At certain moments half a dozen men might con- 
stitute a psychological crowd, which may not happen • 
in the case of hundreds of men gathered together 
by accident. On the other hand, an entire nation, 
though there may be %> visible agglomeration, 
may become a crowd under the action of certain 
influences. 

^ psychological crowd once constituted, it 
acquires certain provisional but determinable 
general characteristics. To these general charac- 
teristics there are adjoined particular characteristics 
which vary according to the elements of which the 
crowd is composed, and may modify its mental 
constitution. Psychological crowds, then, are sus- 
ceptible of classification ; and when we come to 
occupy ourselves with this matter, we shall see that 
a heter^«ieous crowd — that is, a crowd composed 
of disJ^^ar elements — presents certain charac-- 



4 THE MIND OF CROWDS. 

teristics in common with homogeneous crowds — 
that is, with crowds composed of elements more or 
less akin (sects, castes, and classes) — and side by 
side with these common characteristics particulari- 
ties which permit of the two kinds of crowds being 
differentiated. 

But before occupying ourselves with the different 
categories of crowds, we must first of all examine 
the characteristics common t^ them all. We shall 
set to work like the naturalist, who begins by 
describing the general characteristics common to 
all the members of a family before concerning him- 
self with the particular characteristics which allow 
the differentiation of the genera and species that 
the family includes. 

It is not easy to des^ibe the mind of crowds 
with exactness, because its organisation varies not 
only according to race and composition, but also 
according to the nature and intensity of the ^ex- 
citing causes to which crowds are subjected. The 
same difficulty, however, presents itself in the 
psychological study of an individual. It is only 
in novels that individuals are found to traverse 
their whole life with an unvarying character. It is 
only the uniformity of the environment that creates 
the apparent uniformity of characters. I have 
shown elsewhere that all mental constitutions 
contain possibilities of character which^^ay be 



manifested in consequence of a sudden^pknge of 






\ 

\ 



GENERAL CHARACTERISTICS OF CROWDS. 5 

environment. This explains how it was that among 
the most savage members of the French Con- 
vention were to be found inoffensive citizens who, ' 
under ordinary circumstances, would have been 
peaceable notaries or virtuous magistrates. The 
storm past, they resumed their normal character 
of quiet, law-abiding citizens. Napoleon found 
amongst them his most docile servants. 

It being impossible to study here all the succes- 
sive degrees of organisation of crowds, we shall 
concern ourselves more especially with such crowds 
as have attained to the phase of compl ete organic 
sation . In this way we shall see what crowds 
may become, but not what they invariably are. 
It is only in this advanced phase of organisa-^ 
tion that certain new and special characteristics ( 
are superposed on the unvarying and domi- I 
* nant character of the race ; then takes place 
that turning already alluded to of all the feelings 
and thoughts of the collectivity in an identical 
direction. It is only under such circumstances, 
too, that what I have called above the psychological 
law of the mental unity of crowds comes into 
play. 

Among the psychological ch aracte ristics of 
crowds there are some that they may present in 
common with isolated individuals, and others, on 
the contrary, which are absolutely peculiar to them 
and are only to be met with in collectivities. It is 



i 



6 THE MIND OF CROWDS, 

these special characteristics that we shall study, 
first of all, in order to show their importance. 

The most striking peculiarity presented by a 
psychological crowd is the following : Whoever be 
the individuals that compose it, however like or 
unlike be their mode of life, their occupations, their 
character, or their intelligence, the fact that they 
have been transformed into a crowd puts them in 
possession of a sort of collective mind which makes 
them feel, think, and act in a manner quite different 
from that in which each individual of them would 
feel, think, and act were he in a state of isolation. 
There are certain ideas and feelings which do not '> 
come into being, or do not transform themselves ; 
into acts except in the case of individuals forming 
a crowd. The psychological crowd is a provisional ' y 
\ being formed of heterogeneous elements, which for • 
a moment are combined, exactly am^he cells whi(;h^ 
'constitute a living body form by their reunion a 
new being which displays characteristics very 
different from those possessed by each of the cells 
singly. 

Contrary to an opinion which one is astonished 
to find coming from the pen of so acute a philo- 
sopher as Herbert Spencer, in the aggregate which 
constitutes a crowd there is in no sort a summing- 
up of or an average struck between its elements. 
What really takes place is a combination followed 
by the creation of new characterfstics, just as in 



\ 



GENERAL CHARACTERISTICS OF CROWDS, 7 

chemistry certain elements, when brought into 
contact — ^bases and acids, for example — combine 
to form a new body possessing properties quite 
different from those of the bodies that have served 
to form it. 

It is easy to prove how much the individual 
forming part of a crowd differs from the isolated 
individual, but it is less easy to discover the causes 
of this difference. 

To obtain at any rate a glimpse of them it is 
necessary in the first place to call to mind the 
truth established by modern psychology, that un- 
conscious phenomena play an altogether prepon- 
derating part not only in organic life, but also in the 
operations of the intelligence. The conscious life 
of the mind is of small importance in comparison 
with its unconscious life. The most subtle analyst, 
the most acute observer, is scarcely successful in 
discovering more than a very small number 
of the unconscious motives that determine his* 
conduct. Our conscious acts are the outcome 
of an unconscious substratum created in the mind 
in the main by hereditary influences. This 
substratum consists of the innumerable common 
characteristics handed down from generation toi 
generation, which constitute the genius of a race.| 
Behind the avowed causes of our acts there un- 
doubtedly lie secret causes that we do not avow, 
but behind these secret causes there are many 



/ / 



8 THE MIND OF CROWDS, 

Others more secret still which we ourselves ignore. 
The greater part of our daily actions are the result 
of hidden motives which escape our observation. 
It is more especially with respect to those un- 
j conscious elements which constitute the genius 
of a race that all the individuals belonging to it 
resemble each other, while it is principally in 
respect to the conscious elements of their character 
— the fruit of education, and yet more of excep- 
tional hereditary conditions — that they differ from 
each other. Men the most unlike in the matter 
of their intelligence possess instincts, passions, and 
feelings that are very similar. In the case of every- 
thing that belongs to the realm of sentiment — 
, religion, politics, morality, the affections and anti- 
1 pathies, &c. — the most eminent men seldom sur- 
pass the standard of the most ordinary individuals. 
From the intellectual point of view an abyss may 

(exist between a great mathematician and his boot- 
maker, but from the point of view of character the 
difference is most often slight or non-existent J 
It is precisely these general qualities of character, \ 
governed by forces of which we are unconscious, ' 
and possessed by the majority of the normal indi- 
viduals of a race in much the same degree — it is 
precisely these qualities, I say, that in crowds 
become common propiprty. In the collective mind 
the intellectual aptitudes of the individuals, and in 
consequence their individuality, are weakened. The 



GENERAL CHARACTERISTICS OF CROWDS. 9 

heterogeneous is swamped by the homogeneous, 
and the unconscious qualities obtain the upper 
hand. 

This very fact that crowds possess in common ) 
ordinary qualities explains why they can never ij 
accomplish acts demanding a high degree of intelli- ^ 
gence. The decisions affecting matters of general 
interest come to by an assembly of men of distinc- 
tion, but specialists in different walks of life, are 1 
not sensibly superior to the decisions that would/ 
be adopted by a gathering of i mbec iles. The truth! ' 
is, they can only bring to bear in common on the/ 
work in hand those mediocre qualities which are( 
the birthright of every average individual. In 
crowds it is stupidity and not mother-wit that is 
accumulated. It is not all the world, as is so often 
repeated, that has more wit than Voltaire, but 
assuredly Voltaire that has more wit than all the 
world, if by "all the world" crowds are to be 
understood. 

If the individuals of a crowd confined themselves . 
to putting in common the ordinary qualities ot 
which each of them has his share, there would \ 
merely result the striking of an average, and not, \l 
as we have said is actually the case, the creation of I 
new characteristics. How is it that these new l\ 
characteristics are created? This is what we are I \ 
now to investigate. ^ 

Different causes determine the appearance of 



lo THE MIND OF CROWDS. 

these characteristics peculiar to crowds, and not 
possessed by isolated individuals. T he firs tjs that 
the individual forming part of a crowd acquires, 
^ solely from numerical considerations, a sentiment 
of invincible power which allows him to yield to 
instincts which, had he been alone, he would per- 
force have kept under restraint He will be the 
less disposed to check himself from the con- 
sideration that, a crowd being anonymous, and 
in consequence irresponsible, the sentiment of 
responsibility which always controls individuals 
disappears entirely. 

*^ ^ The sQc;22}d-£ause, which is contagion, ^Iso inter- 
^venes to determine the manifestation in crowds of 
their speQial characteristics, and at the same time 
the trend they are to take. C ontagio n is a phe- 
nomenon of which it is easy to establish the pre- 
sence, but that it is not easy to explain. It must 
be classed among those phenomena of a hypnotic 
order, which we shall shortly study. In a crowd 
every sentiment and act is contagious, and con- 
tagious to such a degree that an individual readily 
sacrifices his personal interest to the collective 
interest This is an aptitude very contrary to his 
nature, and of which a man is scarcely capable, 
except when he makes part of a crowd. 

- ; A thir^,jca«s«, and by far the most important, 

/ determines in the individuals of a crowd special 

characteristics which are quite contrary at times 



GENERAL CHARACTERISTICS OF CROWDS, ii 

to those presented by the isolated individual. I 
allude to that suggestibility of which, moreover, 
the contagion mentioned above is neither more 
nor less than an effect. 

To understand this phenomenon it is necessary 
to bear in mind certain recent physiological dis- 
coveries. We know to-day that by various pro- 
cesses an individual may be brought into such a 
condition that, having entirely lost his conscious 
personality, he obeys all the suggestions of the 
operator who has deprived him of it, and commits 
acts i n^ utter con tradiction with his character and 
habits. The most careful observations seem to 
prove that an individual immerged for some length 
of time in a crowd in action soon finds himself — 
either in consequence of the magnetic influence 
given^out by the crowd, or from some other cause 
of which we are ignorant — in a special state, which 
much resembles the state of fascination in which 
the hypnotised individual finds himself in the 
hands of the hypnotiser. The activity of the 
brain being paralysed in the case of the hypnotised 
subject, the latter becomes the slave of all the un- 
conscious activities of his spinal cord, which the 
hypnotiser directs at will. The conscious per- 
sonality has entirely vanished ; will* and discern- 
ment are lost All feelings and thoughts are bent 
in the direction determined by the hypnotiser. 

Such also is approximately the state of the 






/ 



" THE MIND OF CROWDS. 

individual forming part of a psychological crowd 
/ He is no longer conscious of his acts. In his case, 

as in the case of the hypnotised subject, at the 
same time that certain faculties are destroyed, 
others may be brought to a high degree of exalta- 
tion. Under the influence of a suggestion, he will 
undertake the accomplishment of certain acts with 
irresistible impetuosity. This impetuosity is the 
more irresistible in the case of crowds than in that 
of the hypnotised subject, from the fact that, the 
suggestion being the same for all the individuals of 
the crowd, it gains in strength by reciprocity. The 
individualities in the crowd who might possess a 
personality sufficiently strong to resist the sugges- 
tion are too few in number to struggle against the 
current At the utmost, they may be able to 
attempt a diversion by means of different sugges- 
tions. It is in this way, for instance, that a happy 
expression, an image opportunely evoked, have 
occasionally deterred crowds from the most blood- 
thirsty acts. » 

We see, then, that the disappearance of the con- 
scious personality, the predominance of the uncon- 
scious personality^the tumins by means of suggestion 
and contagion of feelings arid ideas in an identical 
-direction, the tendency to immediately transform 
the suggested ideas into acts ; these, we see, are 
the principal characteristics of the individual form- 
ing part of a crowd. He is no longer himself, but 



> 



GENERAL CHARACTERISTICS OF CROWDS. 13 

has become an automaton who has ceased to be 
gfuided by his will. 

Moreover, by the mere fact that he forms part of ) 
an organised crowd, a man descends several rungs t < 
in the ladder of civilisation. Isolated, he may be 
a cultivated individual ; in a crowd, he is a ba r- 
barian — that is, a creature acting by instinct He 
possesses the spontaneity, the violence, the ferocity^ 
and also the enthusiasm and heroism of primitive 
beings, whom he further tends to resemble by the 
facility with. which he allows himself to be im- 
pressed by words and images — which would be 
entirely without action on each of the isolated 
individuals composing the crowd — and to be in« 
duced to commit acts contrary to his most obvious 
interests and his best-known habits. An individual 
in a crowd is a grain of sand amid other grains of 
sand, which the w ind stirs up at will, uo ^v^^ ^-^ '^ 

It is for these reasons that juries are seen to 
deliver verdicts of which each individual juror 
would disapprove, that parliamentary assemblies 
adopt laws and measures of which each of their 
members would disapprove in his own person. 
Taken separately, the men of the Convention were 
enlightened citizens of peaceful habits. United in 
a crowd, they did not hesitate to give their adhesion 
to the most savage proposals, to guillotine indi- 
viduals most clearly innocent, and, contrary to 
their interests, to renounce their inviolability and 
to decimate themselves. 



14 THE MIND OF CROWDS. 

It is not only by his acts that the individual in 
a crowd differs essentially from himself. Even 
before he has entirely lost his independence, his 
ideas and feelings have undergone a transforma- 
tion, and the transformation is so profound as to 
change the miser into a spendthrift, the sceptic 
into a believer, the honest man into a criminal, arid 
the coward into a hero.. The renunciation of all 
its privileges which the nobility voted in a moment 
of enthusiasm during the celebrated night of August 
4, 1789, would certainly never have been consented 
to by any of its members taken singly. 

The conclusion to be drawn from what precedes 
is, that the crowd is always intellectually inferior 
to the isolated individual, but that, from the point 
of view of feelings and of the acts these feelings 
provoke, the crowd may, according to circum- 
kL_5tances,-J{e better or worse than the individual. 
All depends on the nature of the suggestion to 
which the crowd is exposed. This is the point 
that has been completely misunderstood by 
writers who have only studied crowds from the 
criminal point of view. Doubtless a crowd is often 
criminal, but also it is often heroic*^ It is crowds 
rather than isolated individuals tha may be in- 
duced to run the risk of death to secu e the triumph 
of a creed or an idea, that may be ired with en- 
thusiasm for glory and honour, that ire led on — 
almost without bread and without a ms, as in the 






GENERAL CHARACTERISTICS OF CROWDS, 15 

age of the Crusades — to deliver the tomb of Christ 
from the infidel, or, as in '93, to defend the father- 
land. Such heroism is without doubt somewhat 
unconscious, but it is of such heroism that history 
is made. Were peoples only to be credited with 
the great actions performed in cold blood, the 
annals of the world would register but few of 
them. 



■ 

r 



CHAPTER II. 

THE SENTIMENTS AND MORALITY OF CROWDS. 

§ I. Impulsiveness^ mobility, and irritability of crowds. The 
crowd is at the mercy of all exterior exciting causes, 
and reflects their incessant variations — ^The impulses 
which the crowd obeys are so imperious as to 
annihilate the feeling of personal interest — Premedi- 
tation is absent from crowds — Racial influence. § 2. 
Crowds are credulous and readily influenced by sugges- 
tion. The obedience of crowds to suggestions — ^The 
images evoked in the mind of crowds are accepted 
by them as realities — ^Why these images are identical 
for all the individuals composing a crowd — ^The equality 
of the educated and the ignorant man in a crowd — 
Various examples of the illusions to which the in- 
dividuals in a crowd are subject — The impossibility 
of according belief to the testimony of crowds — ^The 
^ unanimity of numerous witnesses is one of the 'worst • 
f proofs that can be invoked to establish a fact — ^The 
slight value of works of history. § 3. The exaggeration . 
and ingenuousness of the sentiments of crowds. Crowds 
do not admit doubt or uncertainty, and always go to 
extremes — ^Their sentiments always excessive. J 4. 
The intolerance, dictatorialness, and conservatism of 
crowds. The reasons of these sentiments — ^The servility 

of crowds in the face of a strong authority — The 

16 



THE SENTIMENTS AND MORALITY OF CROWDS. 17 

momentary revolutionary instincts of crowds do not « 
prevent them from being extremely conservative-^ [ 
' Crowds instinctively hostile to changes and progress, j 
§ 5. The morality of crowds. The morality of crowds, f 
according to the suggestions under which they act, 
may be much lower or much higher than that of the in- 
dividuals composing them — Explanation and examples 
— Crowds rarely guided by those considerations of 
interest which are most often the exclusive motives 
of the isolated individual — ^The moralising role of 
crowds. _ 

Having indicated in a general way the principal 
characteristics of crowds, it remains to study these 
characteristics in detail. 

It will be reniajfked that among the special . 
^^aracteiStics of crowds there are several — such I 
as impulsiveness, irritability, incapacity to reason, | 
the absence of judgment and of the critical spirit, 1 
the exaggeration of the sentiments, and others ) 
besides — which are almost always observed in 
beings belonging to i nferio r forms of evolution — 
in JWMBW^^ savages, and children, for^n||tance. m^ 
- However, 1 merely indicate thi§!PSnaIo|y in "" j 
passing ; its demonstration is outside the scope ^ 
of this work. It would^^ioreover, be useless for 
persons acquainted with the psychology of primi- 
tive beings, and would scarcely carry conviction 
to those in ignorance of this matter. 

I now proceed to the successive consideration 
of the different characteristics that may be ob- 
served in the majority of crowds. 

3 



i8 THE MIND OF CROWDS, 

§ I. Impulsiveness, Mobility, and Irri- 
tability OF Crowds. 

When studying the fundamental characteristics 
of a crowd we stated that it is guided almost 
exclusively by unconscious motives. Its acts are 
far more under the influence of the spinal cord 
than of the brain. In this respect a crowd is 
closely akin to quite primitive beings. The acts 
performed may be perfect so far as their execu- 
tion is concerned, but as they are not directed 
by the brain, the individual conducts himself 
according as the exciting causes to which he is 
submitted may happen to decide. A crowd is 
at the mercy of all external excitii^ cause 
and reflects their incessant variations. It is the 
slave of the impulses which it receives. The 
isolated individual may be submitted to the 
same exciting causes as the man in a crowd, but 
as his brain shows him the. inadvisability of 
yielding to them, he refrains from yielding. This 
truth may be physiologically expressed by saying 
that the isolated individual possesses the capacity 
of dominating his reflex actions, while a crowd is 
devoid of this capacity. 

The varying impulses to which ' crowds obey 
may be, according to their exciting causes, gener- 
ous or cruel, heroic or cowardly, but they will 
always be so imperious that the interest of the 
individual, even the interest of self-preservation. 




THE SENTIMENTS AND MORALITY OF CROWDS. 19 

will not dominate them. The exciting causes 
that may act on crowds being so varied, 
and crowds always obeying them, crowds are in 
consequence extremely mobile. This explains 
how it is that we see them pass in a moment 
from the most bloodthirsty ferocity to the most 
extreme generosity and heroism. A crowd may 
easily enact the part of an executioner, but not 
less easily that of a martyr. It is crowds that 
have furnished the torrents of blood requisite for 
the triumph of every belief It is not necessary 
to go back to the heroic ages to see what crowds 
are capable of in this latter direction. They are 
never sparing of their life in an insurrection, 
and not long since a general,' becoming suddenly 
popular, might easily have found a hundred 
thousand men ready to sacrifice their lives for 
his cause had he demanded it 

Any display of premeditation by crowds is in 
consequence out of the question. They may be 
animated in succession by the most contrary 
sentiments, but they will always be under the 
influence of the exciting causes of the moment. 
They are like the leaves which a tempest whirls 
up and scatters in every direction and then allows 
to fall. When studying later on certain re- 
volutionary crowds we shall give some examples 
of the variability of their sentiments. 

' General Boulanger. 



20 THE MIND OF CROWDS. 

This mobility of crowds renders them veiy 
difficult to govern, especially when a measure of 
public authority has fallen into their hands. 
Did not the necessities of everyday life constitute 
a sort of invisible regulator of existence, it would 
scarcely be possible for democracies to last. Still, 
though the wishes of crowds are frenzied they are 
not durable. Crowds are as incapable of willing ^ 
as of thinking for any length of time. 

A crowd is not merely impulsive and mobile. 
Like a savage, it is not prepared to admit that 
x/ anything can come between its desire and the 
realisation of its desire. It is the less capable 
of understandiilg such an intervention, in con- 
sequence of the feeling of irresistible power given 
it by its numerical strength. The notion of im- 
possibility disappears for the individual in a crowd^ 
An isolated individual knows well enough that 
alone he cannot set fire to a palace or loot a 
shop, and should he be tempted to do so, he will 
easily resist the temptation. Making part of a 
crowd, he is conscious of the power given him 
by number, and it is sufficient to suggest to him 
ideas of murder or pillage for him to yield im- 
mediately to temptation. An unexpected obstacle 
will be destroyed with frenzied rage. Did the 
human organism allow of the perpetuity of furious 
passion, it might be said that the normal condition 
of a crowd baulked in its wishes is just such a 
state of furious passion. 



THE SENTIMENTS AND MORALITY OF CROWDS. 21 

The fundamental characteristics of the race, 
which constitute the unvarying source from which 
all our sentiments spring, always exert an influence 
on the irritability of crowds, their impulsiveness 
and their mobility, as on all the popular sentiments 
we shall have to study. All crowds are doubtless 
always irritable and impulsive, but with great 
variations of degree. For instance, the difference 
between a Latin and an Anglo-Saxon crowd is 
striking. The most recent facts in French history 
throw a vivid light on this point. The mere pub- 
lication, twenty-five years ago, of a telegram, 
relating an insult supposed to have been offered 
an ambassador, was sufficient to determine an 
explosion of fury, whence follo\yed immediately ^^ ^ 
a terrible war. Some years later the telegjraphic ^ \ 
announcement of an insignificant reverse. at Lang- I 
son provoked a fresh explosion which brought y 
about the instantaneous overthrow of the govern^;>^ 
ment. At the same moment a much more serious 
reverse undergone by the English expedition to 
Khartoum produced only a slight emotion in ^ 
England, and no ministry was overturned. Crowds ^Jr^ 
are everywhere distinguishedJ 2Y feminine charac- | • 
tfidstigs, but Latin crowds are the most feminir^ 
of all. Whoever trusts in them may rapidly attain 
a lofty destiny, but- to do so is to be perpetually 
skirting the brink of a Tarpeian rock, with the 
certainty of one day being precipitated from it 



V/NA^ 



J 



22 THE MIND OF CROWDS. 

§ 2. The Suggestibility and Credulity 

OF Crowds. 

When defining crowds, we said that one of their 
general characteristics was an excessive suggesti- 
bility, and we have shown to what an extent sugges- 
tions are contagious in every human agglomeration ; 
a fact which explains the rapid turning of the 
sentiments of a crowd in a definite direction. 
However indifferent it may be supposed, a crowd, 
as a rule, is in a state of expectant attention, which 
renders suggestion easy. The first suggestion formu- 
lated which arises implants itself immediately by 
a process of contagion in the brains of all assem- 
bled, and the identical bent of the sentiments of 
the crowd is immediately an accomplished fact. 

As is the case with all persons under the influence 
of suggestion, the idea which has entered the brain 
tends to transform itself into an act. Whether the 
act is that of setting fire to a palace, or involves 
self-sacrifice, a crowd lends itself to it with equal 
facility. All will depend on the nature of the 
exciting cause, and no longer, as in the case of 
the isolated individual, on the relations existing 
between the act suggested and the sum total of 
the reasons which may be urged against its 
realisation. 

In consequence, a crowd perpetually hovering 
on the borderland of unconsciousness, readily 
yielding to all suggestions, having all the violence 



THE SENTIMENTS AND MORALITY OF CROWDS. 23 

of feeling peculiar to beings who cannot appeal to 
the influence of reason, deprived of all critical 
faculty, cannot be otherwise than excessively 
credulous. The improbable does not exist for a 

» crowd, and it is necessary to bear this circumstance 
well in mind to understand the facility with which 
are created and propagated the most improbable 
legends and stories.^ 

The creation of the legends which so easily 
obtain circulation in crowds is not solely the 
consequence of their extreme credulity. It is 
also the result of the prodigious perversions that 
events undergo in the imagination of a throng. 
The simplest event that comes under the obser- 
vation of a crowd is soon totally transformed. 

A A crowd thinks in images, and the image itself 
[immediately calls up a series of other images, . 
having no logical connection with the first We 
can easily conceive this state by thinking of the 
fantastic succession of ideas to which we are 
sometimes led by calling up in our minds any 
fact Our reason shows us the incoherence there 
is in these images, but a crowd is almost blind 

* Persons who went through the siege of Paris saw 
numerous examples of this credulity of crowds. A candle 
alight in an upper story was immediately looked upon as 
a signal given the besiegers, although it was evident, after 
a. moment of reflection, that it was utterly impossible to 
catch sight of the light of the candle at a distance of 
several miles. 



24 THE MIND OF CROWDS. 

to this truth, and confuses with the real event 
what the deforming action of its imagination has 
superimposed thereon. A crowd scarcely distin- 
guishes between the subjective and the objective. 
It accepts as real the images evoked in its mind, 
though they most often have only a very distant 
relation with the observed fact. 

The ways in which a crowd perverts any event 
of which it is a witness ought, it would seem, to be 
innumerable and unlike each other, since the in- 
dividuals composing the gathering are of very 
different temperaments. But this is not the case. 
As the result of contagion the perversions are of 
the same kind, and take the same shape in the 
case of all the assembled individuals. 

The first perversion of the truth effected by one 
of the individuals of the gathering is the starting- 
point of the contagious suggestion. Before St 
Greorge appeared on the walls of Jerusalem to all 
the Crusaders he was certainly perceived in the 
first instance by one of those present By dint of 
suggestion and contagion the miracle signalised 
by a single person was immediately accepted by 
all. 

Such is always the mechanism of the collective 
hallucinations so frequent in history — ^hallucinations 
which seem to have all the recognised character-* 
istics of authenticity, since they are phenomena 
observed by thousands of persons. 



THE SENTIMENTS AND MORALITY OF CROWDS. 25 

To combat what precedes, the mental quality of 
the individuals copiposing a crowd must not be 
brought into consideration. This quality is without 
importance. From the moment that they form 
part of a crowd the learned man and the ignoramus 
are equally incapable of observation. 

This thesis may seem paradoxical. To demon- 
strate it beyond doubt it would be necessary ta 
investigate a great number of historical facts, and 
several volumes would be insufficient for the pur- 
pose. 

Still, as I do not wish to leave the reader 
under the impression of unproved assertions, I 
shall give him some examples taken at hazard 
from the immense number of those that might be 
quoted. 

The following fact is one of the most typical,, 
because chosen from among collective hallucina- 
tions of which a crowd is the victim, in which are 
to be found individuals of every kind, from the 
most ignorant to the most highly educated. It is 
related incidentally by Julian Felix, a naval lieu- 
tenant, in his book on "Sea Currents," and has 
been previously cited by the Revue Scientifique. 

The frigate, the Belle Poule, was cruising in the 

; open sea for the purpose of finding the cruiser Le 

^-BerceaUy from which she had been separated by a 

violent storm. It was broad daylight and in full 

sunshine. Suddenly the watch signalled a dis- 



26 THE MIND OF CROWDS. 

abled vessel ; the crew looked in the direction 
signalled, and every one, officers and sailors, 
clearly perceived a raft covered with men towed 
by boats which were displaying signals of distress. 
Yet this was nothing more than a collective hallu- 
cination. Admiral Desfosses lowered a boat to 
go to the rescue of the wrecked sailors. On 
nearing the object sighted, the sailors and officers 
on board the boat saw " masses of men in motion, 
stretching out their hands, and heard the dull and 
confused noise of a great number of voices." When 
the object was reached those in the boat found 
themselves simply and solely in the presence of a 
few branches of trees covered with leaves that 
had been swept out from the neighbouring coast. 
Before evidence so palpable the hallucination 
vanished. 

The mechanism of a collective hallucination of 
the kind we have explained is clearly seen at work 
in this example. On the one hand we have a 
^^ crowd in a state of expectant attention, on the 
other a suggestion made by the watch signalling a 
disabled vessel at sea, a suggestion which, by a 
process of contagion, was accepted by all those 
present, both officers and sailors. 

It is not necessary that a crowd should be 
numerous for the faculty of seeing what is taking 
place before it3 eyes to be destroyed and for the 
real facts to be replaced by hallucinations unre- 



, ^ 



THE SENTIMENTS AND MORALITY OF CROWDS. 27 

lated to them. As soon as a few individuals are 
gathered together they constitute a crowd, and, 
though they should be distinguished men of 
learning, they assume all the characteristics of 
crowds with regard to matters outside their 
speciality. The faculty of observation and thej 
critical spirit possessed by each of them indi-' 
vidually at once disappears. An ingenious psy- 
chologist, Mr. Davey, supplies us with a very 
curious example in point, recently cited in the 
Annates des Sciences Psychiques^ and deserving of 
relation here. Mr. Davey, having convoked a 
gathering of distinguished observers, among them 
one of the most prominent of English scientific 
men, Mr. Wallace, executed in their presence, and 
after having allowed them to examine the objects 
and to place seals where they wished, all the 
regulation spiritualistic phenomena, the materiali- 
sation of spirits, writing on slates, &c. Having 
subsequently obtained from these distinguished 
observers written reports admitting that the 
phenomena observed could only have been ob- 
tained by supernatural means, he revealed to 
them that they were the result of very simple 
tricks. " The most astonishing feature of Monsieur 
Davey's investigation," writes the author of this 
account, "is not the marvellousness of the tricks 
themselves, but the extreme weakness of the 
reports made with respect to them by the non- 



1^ 



28 THE MIND OF CROWDS. 

initiated witnesses. It is clear, then," he says, 
"that witnesses even in number may give cir- 
cumstantial relations which are completely jpsro- 
neous, but whose result is ^Aat, if their descriptions 
are accepted as exacts the phenomena they describe 
are inexplicable by trickery. The methods invented 
by Mr. Davey were so simple that one is aston- 
ished that he should have had the boldness to 
employ them ; but he had such a power over the 
mind of the crowd that he could persuade it that 
it saw what it did not see." Here, as always, we 
have the power of the hypnotiser over the hypno- 
tised. Moreover, when this power is seen in action 
on minds of a superior order and previously invited 
to be suspicious, it is understandable how easy it is 
to deceive ordinary crowds. -i^ 

Analogous examples are innumerable. As I 
write these lines the papers are full of the story 
of two little girls found drowned in the Seine. 
These children, to begin with, were recognised in 
the most unmistakable manner by half a dozen 
witnesses. All the affirmations were in such 
entire concordance that no doubt remained in 
the mind of the juge d' instruction. He had the 
certificate of death drawn up, but just as the 
burial of the children was to have been proceeded 
with, a mere chance brought about the discovery 
that the supposed victims were alive, and had, 
moreover, but a remote resemblance to the drowned 



THE SENTIMENTS AND MORALITY OF CROWDS. 29 

girls. As in several of the examples previously 
cited, the affirmation of the first witness, himself a 
victim of illusion, had sufficed to influence the other 
witnesses. \>(\^^^ fK^sV^ Csvw^uft^/ 

In parallel cases the starting-point of the 

suggestion is always the illusion produced in an 

individual by more or less vague reminiscences, 

contagion following as the result of the affirmation 

of this initial illusion. If the first observer be very 

^^ impressionable, it will often be sufficient that the 

corpse he believes he recognises should present — 

apart from all real resemblance — some peculiarity, 

a scar, or some detail of toilet which may evoke 

the idea of another person. The idea evoked may 

then become the nucleus of a sort of crystallisation 

which invades the understanding and paralyses all 

critical faculty. What the observer then sees is no 

longer the object itself, but the image evoked in 

his mind. In this way are to be explained 

erroneous recognitions of the dead bodies of 

children by their own mother, as occurred in the 

following case, already old, but which has been 

recently recalled by the newspapers. In it are to 

be traced precisely the two kinds of suggestion of 

which I have just pointed out the mechanism. 

"The child was recognised by another child, 
who was mistaken. The series of unwarranted 
recognitions then began. 



30 THE MIND OF CROWDS. 

" An extraordinary thing occurred. The day 
after a schoolboy had recognised the corpse a 
woman exclaimed, * Good Heavens, it is my 
child ! ' 

" She was taken up to the corpse ; she examined 
the clothing, and noted a scar on the forehead. * It 
is certainly,' she said, *my son who disappeared 
last July. He has been stolen from me and 
murdered.' 

" The woman was concierge in the Rue du Four ; 
her name was Chavandret Her brother-in-law 
was summoned, and when questioned he said, 
* That is the little Filibert' Several persons living 
in the street recognised the child found at La 
Villette as Filibert Chavandret, among them being 
the boy's schoolmaster, who based his opinion on a 
medal worn by the lad. 

" Nevertheless, the neighbours, the brother-in- 
law, the schoolmaster, and the mother were 
mistaken. Six weeks later the identity of the 
child was established. The boy, belonging to 
Bordeaux, had been murdered there and brought 
by a carrying company to Paris." ' 

It will be remarked that these recognitions are 
most often made by women and children — that is 
' to say, by precisely the most impressionable per- 
sons. They show us at the same time what is the 

* L Eclair, April 21, 1895. 



THE SENTIMENTS AND MORALITY OF CROWDS. 31 

worth in law courts of such witnesses. As far as 
childreh, more especially, are concerned, their 
statements ought never to be invoked. Magis- 
trates kre in the habit of repeating that children 
do not lie. Did they possess a psychological 
culture a little less rudimentary than is the case 
they would know that, on the contrary, children 
invariably lie ; the lie is doubtless innocent, but it 
is none the less a lie. It would be better to decide 
the fate of an accused person by the toss of a coin 

t than, as has been so often done, by the evidence of 
a child. 

To return to the faculty of observation possessed 

• by crowds, our conclusion is that their collective 
observations are as erroneous as possible, and that 
most often they merely represent the illusion of an 
individual who, by a process of contagion, has 
suggestioned his fellows. Facts proving that the 
most utter mistrust of the evidence of crowds is 
advisable might be multiplied to any extent. 
Thousands of men were present twenty-five years 
ago at the celebrated cavalry charge during the 
battle of Sedan, and yet it is impossible, in the 
face of the most contradictory ocular testimony, to 
decide by whom it was commanded. The English 
general. Lord Wolseley, has proved in a recent 
book that up to now the gravest errors of fact 
have been committed with regard to the most 
important incidents of the battle of Waterloo — 



32 



THE MIND OF CROWDS. 






^^. ; 



/ 



V- 



facts that hundreds of witnesses had nevertheless 
attested.' 

Such facts show us what is the value of the testi- 
mony of crowds. Treatises on logic include the 
unanimity of numerous witnesses in the category 
of the strongest proofs that can be invoked in 
support of the exactness of a fact Yet what we 
know of the psychology of crowds shows that 
treatises on logic need on this point to be rewritten. 
The events with regard to which there exists the 
most doubt are certainly those which have been 
observed by the greatest number of persons. To 
say that a fact has been simultaneously verified by 
thousands of witnesses is to say, as a rule, that the 
real fact is very different from the accepted account 
of it. 

' Do we know in the case of one single battie exactly 
how it took place ? I am very doubtful on the point. We 
know who were the conquerors and the conquered, but this 
is probably all. What M. D'Harcourt has said with respect 
to the battle of Solferino, which he witnessed and in which 
he was personally engaged, may be applied to aU battles — 
"The generals (informed, of course, by the evidence of 
hundreds of witnesses) forward their official reports; the 
orderly officers modify these documents and draw up a 
definite narrative ; the chief of the staff raises objections 
and re-writes the whole on a fresh basis. It is carried to 
the Marshal, who exclaims, ' You are entirely in error,* and 
he substitutes a fresh edition. Scarcely anything remains 
of the original report." M. D'Harcourt relates this fact as 
proof of the impossibility of establishing the truth in 
connection with the most striking, the best observed 
events. 



THE SENTIMENTS AND MORALITY OF CROWDS. 33 

It clearly results from what precedes that works 

of history must be considered as works of pure ) 

• • * * * 

* imagination. They are fanciful accounts of ill- 
observed facts, accompanied by explanations the 
result of reflection. To write such books is the 
most absolute waste of time. Had not the past 
left us its literary, artistic, and monumental works, 
we should know absolutely nothing in reality with 
regard to bygone times. Are we in possession of 

; a single word of truth concerning the lives of the 
great men who have played preponderating parts 
in the history of humanity — men such as Her- 
cules, Buddha, or Mahomet? In all probability 
we are not. In point of fact, moreover, their real 
lives are of slight importance to us. Our interest 
is to know what our great men were as they are 
presented by popular legend. It is legendary 
heroes, and not for a moment real heroes, who 
have impressed the minds of crowds. 

Unfortunately, legends — even although they 
have been definitely put on record by books — 
have in themselves no stability. The imagination 
of the crowd continually transforms them as the 
result of the lapse of time and especially in con- 
sequence of racial causes. There is a great gulf 
fixed between the sanguinary Jehovah of the Old 
Testament and the God of Love of Sainte Th^r^se, 
and the Buddha worshipped in China has no traits 
in common with that venerated in India. 

4 



34 THE MIND OF CROWDS. 

It is not even necessary that heroes should be 
separated from us by centuries for their legend to 
be transformed by the imagination of the crowd. 
The transformation occasionally takes place 
within a few years. In our own day we have 
seen the legend of one of the greatest heroes of 
history modified several times in less than fifty 
years. Under the Bourbons Napoleon became a 
sort of idyllic and liberal philanthropist, a friend 
of the humble who, according to the poets, was 
destined to be long remembered in the cotts^e. 
Thirty years afterwards this easy-going hero had 
become a sanguinary despot, who, after having 
usurped power and destroyed liberty, caused the 
slaughter of three million men solely to satisfy 
his ambition. At present we are witnessing a 
fresh transformation of the legend. When it has 
undergone the influence of some dozens of centuries 
the learned men of the future, face to face with 
these contradictory accounts, will perhaps doubt 
the very existence of the hero, as some of them now 
doubt that of Buddha, and will see in him nothing 
more than a solar myth or a development of the 
legend of Hercules. They will doubtless console 
themselves easily for this uncertainty, for, better 
initiated than we are to-day in the characteristics 
and psychology of crowds, they will know that 
history is scarcely capable of preserving the 
memory of anything except myths. 



/. 



THE SENTIMENTS AND MORALITY OF CROWDS. 35 

§ 3. The Exaggeration and Ingenuousness 
OF THE Sentiments of Crowds. 

Whether the feelings exhibited by a crowd be > 
.good or bad, they present the double character 
of being very simple and very exaggerated. On 
this point, as on so many others, an individual in 
a crowd resembles primitive beings. Inaccessible 
•. to fine distinctions, he sees things as a whole, and 
is blind to their intermediate phases. The exag- \ 
geration of the sentiments of a crowd is heightened 1 ^ 
by the fact that any feeling when once it is ex- 
hibited communicating itself very quickly by a 
process of suggestion and contagion, the evident 
approbation of which it is the object considerably 
increases its force. <r^^ 

The simplicity and exaggeration of the senti- n?-^ 
ments of crowds have » /or result that a throng (\. v^A 
\ knows neither doubt nor uncertainty. Like^ttj^men \ 
it goes at once to extremes. A suspicion transform^ j. . -^ *^ 
itself as soon as announced into incontrovertible I ' ' 

evidence. A commencement of antipathy or disap- \ 
probation, which in the case of an isolated indi- 
vidual would not gain strength, becomes at once 
furious hatred in the case of an individual in a 
crowd. 

The violence of the feelings of crowds is also \ 
increased, especially in heterogeneous crowds, by y 
the absence of all sense of responsibility. The 



w 



36 THE MIND OF CROWDS, 

certainty of impunity, a certainty the stronger as 
the crowd is more numerous, and the notion of a 
considerable momentary force due to number, make 
possible in the case of crowds sentiments and acts 
impossible for the isolated individual. In crowds 
•. the foolish, ignorant, and envious persons are freed 
from the sense of their insignificance and power- 
lessness, and are possessed instead by the notion of 
brutal and temporary but immense strength. 

Unfortunately, this tendency of crowds towards 
exaggeration is often brought to bear upon bad 
sentiments. These sentiments are atavistic re- 
"^^CAyX-y^^ siduum of the instincts of the primitive man, which 
^ (J tne fear of punishment obliges the isolated and 

responsible individual to curb. Thus it is that 
crowds are so easily led into the worst excesses. 

Still this does not mean that crowds, skilfully 
influenced, are not capable of heroism and devotion 
and of evincing the loftiest virtues ; they are even 
more capable of showing these qualities than the 
isolated individual. We shall soon have occasion 
to revert to this point when we come to study the 
morality of crowds. 

Given to exaggeration in its feelings, a crowd is 
only impressed by excessive sentiments. An orator 
wishing to move a crowd must make an abusive 
use of violent affirmations. To exaggerate, to 
affirm, to resort to repetitions, and never to attempt 
to prove anything by reasoning are methods of 



\/ 



THE SENTIMENTS AND MORALITY OF CROWDS. 37 

argument well known to speakers at public meet- 
ings. 

Moreover, a crowd exacts a like exaggeration 
in the sentiments of its heroes— Their apparent 
qualities and virtues must always be amplified. 
It has been justly remarked that on the stage a 
' crowd demands from the hero of the piece a degree 
of courage, morality, and virtue that is never to be 
found in real life. 

Quite rightly importance has been laid on the 
special standpoint from which matters are viewed 
in the theatre. Such a standpoint exists no doubt, 
but its rules for the most part have nothing to do 
with common sense and logic. The art of appeal- 
ing to crowds IS no doubt of an inferior order, but 
it demands quite special aptitudes. It is often 
impossible on reading plays to explain their 
success. Managers of theatres when accepting 
pieces are themselves, as a rule, very uncertain 
of their success, because to judge the matter it 
would be necessary that they should be able to 
transform themselves into a crowd.' 

' It is understandable for this reason why it sometimes 
happens that pieces refused by all theatrical managers 
obtain a prodigious success when by a stroke of chance 
they are put on the stage. The recent success of Francois 
Copp6e*s play " Pour la Couronne " is well known, and yet, in 
spite of the name of its author, it was refused during ten 
years by the managers of the principal Parisian theatres. 

"Ch^ley's Aunt," refused at every theatre, and finally 



38 THi MIND OF CROWDS. 

Here, once more, were we able te embark on 
more extensive explanations, we should show the 

\ preponderating iniluei^e of racial considerations. 
A play which provokes the tothusiasm of the 
crowd in one country has sometimes no success 
in another^or has only a partial and conventional 
success, because it does not put in operation in- 
fluences capable of working on anj altered public. 

I need not add that the tendency to exaggeration 
in crowds is only present in the case of sentiments 

► and not at all in the matter of intelligence. I have 
already shown that, by the mere fact that an in- 
dividual forms part of a crowd, »^his intellectual A d 
standard is immediately and considerably lowered. M 
A learned magistrate, M. Tarde, has also verified 
this fact in his researches on the crimes of 
crowds. It is only, then, with respect to sentiment 
that crowds can rise to a very high or, on the 
contrary, descend to a very low level. 

staged at the expense of a stockbroker, has had two 
hundred representations in France, and more than a 
thousand in London. Without the explanation given 
above of the impossibility for theatrical managers to 
mentally substitute themselves for a crowd, such mistakes 
in judgment on the part of competent individuals, who are 
most interested not to commit such grave blunders, would 
be inexplicable. This is a subject that I cannot deal with 
here, but it might worthily tempt the pen of a writer 
acquainted with theatrical matters, and at the same time 
a subtle psychologist — of such a writer, for instance, as 
M. Francisque Sarcey. ^ 



THE SEliTIMENTS AND^. MORALITY OF CROWDS: 39 

r ^ 

§ 4. The Intolerance, Dictatorialne^s 
AND Conservatism of Crowds. 

Crowds are only cognisant of simple and 
*. extreme sentiments ; the opinions, ideas, and 
beliefs suggested to them are accepted or rejected 
as a whole, and considered as absolute truths or 
as not less absolute errors. This is always the 
case with beliefs induced by a process of sugges- 
tion instead of engendered by reasoning. Every 
one is aware of the intolerance that accompanies 
religious beliefs, and of the despotic empire they 
exercise on men's minds. 

I Being in doubt as to what constitutes truth orf 
error, and having, on the other hand, a clear 
notion of its strength, a crowd is as disposed to 
give authoritative effect to its inspirations as it is 
\ intolerant. An individual may accept contradic- 
tion and discussion ; a crowd will never do so. 
At public meetings the slightest contradiction on 
the part of an orator is immediately received with 
howls of fury and violent invective, soon followed 
by blows, and expulsion should the orator stick to 
his point. Without the restraining presence of 
the representatives of authority the contradictor, 
Indeed, would often be done to death. 

Dictatorialness and intolerance are common to 

• all categories of crowds, but they are met with in 

a varying degree of intensity. Here, once more, 

reappears that fundamental notion of race which 



\y- 





40 THE MIND OF CROWDS. 

dominates all the feelings and all the thoughts of 
men. It is more especially in Latin crowds that 
authoritativeness and intolerance are found de- 
veloped in the highest measure. In fact, their 
development is such in crowds of Latin origin that 
they have entirely destroyed that sentiment of the 
independence of the individual so powerful in the 
Anglo-Saxon. Latin crowds are only concerned 
with the collective independence of the sect to 
which they belong, and the characteristic feature 
of their conception of independence is the need 
they experience of bringing those who are in 
disagreement with themselves into immediate and 
violent subjection to their beliefs. Among the 
Latin races the Jacobins of every epoch, from 
those of the Inquisition downwards, have never 
been able to attain to a different conception of 
liberty. 

Authoritativeness and intolerance are sentiments 
of which crowds have a very clear notion, whiclu 
they easily conceive and which they entertain as 
readily as they put them in practice when once they 
are imposed upon them. Crowds exhibit a docile 
respect for force, and are but slightly impressed 
by kindness, which for them is scarcely other than 
a form of weakness. Their sympathies have never 
been bestowed on easy-going masters, but on tyrants 
who vigorously oppressed them. It is to these 
latter that they always erect the loftiest statues. 



THE SENTIMENTS AND MORALITY OF CROWDS. 41 

It is true that they willingly trample on the despot 
whom they have stripped of his power, but it is 
because, having lost his strength, he has resumed 
his place among the feeble, who are to be despised 
because they are not to be feared. The type of 
hero dear to crowds will always have the semblance 
of a Caesar. His insignia attracts them, his 
authority overawes them, and his sword instils 
them with fear. 

A crowd is always ready to revolt against a 
feeble, and to bow down servilely before a strong 
authority. Should the strength of an authority 
be intermittent, the crowd, always obedient to its 
extreme sentiments, passes alternately from 
anarchy to servitude, and from servitude to 
anarchy. 

However, to believe in the predominance among 
crowds of revolutionary instincts would be to 
entirely misconstrue their psychology. It is 
merely their tendency to violence that deceives 
us on this point. Their rebellious and destructive 
outbursts are always very transitory. Crowds are 
too much governed by unconscious considerations, 
and too much subject in consequence to secular 
hereditary influences not to be extremely con- 
servative. Abandoned to themselves, they soon 
weary of disorder, and instinctively turn to servi- 
tude. It was the proudest antf most untractable 
of the Jacobins who acclaimed Bonaparte with 



1 



42 THE MIND OF CROWDS. 

greatest energy when he suppressed all liberty 
and made his hand of iron severely felt 

It is difficult to understand history, and popu- 
lar revolutions in particular, if one does not take 

\ sufficiently into account the profoundly conser- 
vative instincts of crowds. They may be de- 
sirous, it is true, of changing the names of their 
institutions, and to obtain these changes they 
accomplish at times even violent revolutions, but 
the essence of these institutions is too much the 
expression of the hereditary needs of the race for 
them not invariably to abide by it. Their in- 

j cessant mobility only exerts its influence on quite 

- superficial matters. In fact they possess con- 
servative instincts as indestructible as those of 
all primitive beings. Their fetish-like respect for 
all traditions is absolute ; their unconscious horror 
of all novelty capable of changing the essential 
conditions of their existence is very deeply rooted. 
Had democracies possessed the power they wield 
to-day at the time of the invention of mechanical 
looms or of the introduction of steam-power and 
of railways, the realisation of these inventions 
would have been impossible, or would have been 
achieved at the cost of revolutions and repeated 
massacres. It is fortunate for the progress of 

'-"Civilisation that the power of crowds only began 
to exist when the great discoveries of science and 
industry had already been effected. 



l^ 



the sentiments and morality of crowds. 43 
§ 5. The Morality of Crowds. 

Taking the word " morality " to mean constant 
respect for certain social conventJbns,- and the 
permanent repression of selfish impulses, it is 
quite evident that crowds are too impulsive and \ 'ly 
too mobile to be moral. If, however, we include 
in the term morality the transitory display of 
certain qualities such as abnegation, self-sacrifice, 
disinterestedness, devotion, and the need of equity, 
we may say, on the contrary, that crowds may 
exhibit at times a very lofty morality. 

The few psychologists who have studied crowds 
have only considered them from the point of view 
of their criminal acts, an4 noticing how frequent 
these acts are, they have come to the conclusion 
, that the moral standard of crowds is very low. 
Doubtless this is often the case ; but why ? 
Simply because our savage, destructive instinct* 
are the inheritance left dormant in all of us from 
the primitive ages. In the life of the isolated 
individual it would be dangerous for him to 
gratify these instincts, while his absorption in an 
irresponsible crowd, in which in consequence he 
IS assured of impunity, gives him entire liberty 
to follow them. Being unable, in the ordinary 
course of events, to exercise these destructive 
instincts on our fellow-men, we confine ourselves 
to exercising them on animals. The passion, so 
widespread, for the chase and the acts of ferocity 



\i 



44 THE MIND OF CROWDS, 

of crowds proceed from one and the same source. 
A crowd which slowly slaughters a defenceless 
' victim displays a very cowardly ferocity ; but for 
the philosopher this ferocity is very closely related 
to that of the huntsmen who gather in dozens for 
the pleasure of taking part in the pursuit and 
killing of a luckless stag by their hounds. 

A crowd may be guilty of murder, incendiarism, 
and every kind of crime, but it is also capable 
of very lofty acts of devotion, sacrifice, and dis- 
interestedness, of acts much loftier indeed than 
those of which the isolated individual is capable. 
Appeals to sentiments of glory, honour, and 
patriotism are particularly likely to influence the 
individual forming part of a crowd, and often tp 
the extent of obtaining from him the sacrifice of 
his life. History is rich in examples analogous to 
those furnished by the Crusaders and the volun- 
teers of 1793. Collectivities alone are capable of 
great disinterestedness and great devotion. How 
numerous are the crowds that have heroically 
faced death for beliefs, ideas, and phrases that 
they scarcely understood ! The crowds that go 
on strike do so far more in obedience to an order 
than to obtain an increase of the slender salary 
with which they make shift Personal interest is/ 
> / / very rarely a powerful motive force with crowds,\ 
W / while it is almost the exclusive motive of the' 
<:onduct of the isolated individual. It is assuredly 



THE SENTIMENTS AND MORALITY OF CROWDS. 45 

not self-interest that has guided crowds in so 
many wars, incomprehensible as a rule to their 
intelligence — wars in which they have allowed 
themselves to be massacred as easily as the larks 
hypnotised by the mirror of the hunter. 

Even in the case of absolute scoundrels it often 

» 

happens that the mere fact of their being in a 
crowd endows them for the moment with very 
strict principles of morality. Taine calls attention 
to the fact that the perpetrators of the September 
massacres deposited on the table of the committees 
the pocket-books and jewels they had found on 
their victims, and with which they could easily 
have been able to make away. The howling, 
swarming, ragged crowd which invaded the 
Tuileries during the revolution of 1848 did not 
lay hands on any of the objects that excited its 
astonishment, and one of which would have meant 
bread for many days. 

This moralisation of the individual by the 
crowd is not certainly a constant rule, but it is 
a rule frequently observed. It is even observed in 
circumstances much less grave than those I have 
just cited. I have remarked that in the theatre 
a crowd exacts from the hero of the piece 
exaggerated virtues, and it is a commonplace 
observation that an assembly, even though com- 
posed of inferior elements, shows itself as a rule 
very prudish. The debauchee, the souteneur, the 



■M 



46 THE MIND OF CROWDS. 

rough often break out into murmurs at a slightly 
risky scene or expression, though they be very 
harmless in comparison with their customary 
conversation. 

If, then, crowds often abandon themselves to 

• low instincts, they also set the example at times 
. of acts of lofly morality. If disinterestedness, 
resignation, and absolute devotion to a real or 
chimerical ideal are moral virtues, it may be said 
that crowds often possess these virtues to a degree 
rarely attained by the wisVst philosophers. Doubt- 
less they practice them unconsciously, but that is 
of small import. We should not complain too 

\ much that crowds are more especially guided by 
unconscious considerations and are not given to 
reasoning. Had they, in certain cases, reasoned 
and consulted their immediate interests, it is 
possible that no civilisation would have grown up 
on our planet and humanity would have had no 
history. 



CHAPTER III. 

THE IDEAS, REASON IXG POWER, A\D IMAGINATION 

OF CROWDS, 

§ I. The ideas of crowds. Fun^amgntal and accessory ideas 
— How contradictory idets may exist simultaneously — 
The transformation that must be undergone by lofty 
ideas before they are accessible to crowds — The social 
influence of ideas is independent of the degree of truth ^^ *' ^^ ^^:^ 
they may contain. § 2. The reasoning power of crowds, I'-v^^*-^ 
Crowds are not to be influenced by reasoning — ^The vv ';. V 
reasoning of crowds is always of a very inferior order 
— ^There is only the appearance of analogy or succes- 
sion in the ideas they associate. § 3. The imagination 
of crowds. Strength of the imagination of crowds — 
Crowds think in images, and these images succeed 
each other without any connecting link — Crowds are 
especially impressed by the marvellous — Legends and 
the marvellous are the real pillars of civilisation — ^The 
popular imagination has always been the basis of the 
power of statesmen — The manner in which facts 
capable of striking the imagination of crowds present 
themselves for observation. 

§ I. The Ideas of Crowds. 

When stiiHyfng in a preceding work the part 

played by ideas in the evolution of nations, we 

showed that every civilisation is the outcome of a 

small number of fundamental ideas that are very 

47 



48 THE MIND OF CROWDS. 

rarely renewed. We showed how these ideas are 
implanted in the minds of crowds, with what 
difficulty the process is effected, and the power 
possessed by the ideas in question when once it 
has been accomplished. Finally we saw that 
great historical perturbations are the result, as a 
rule, of changes in these fundamental ideas. 

Having treated this subject at sufficient length, 
I shall not return to it now, but shall confine my- 
self to saying a few words on the subject of such 
ideas as are accessible to crowds, and of the forms 
under which they conceive them. 

They may be divided into two classes. In one we 

shall place accidental and passing ideas^reated by 

the influences of the moment : infatuation for an 

individual or a doctrine, for instance. In the other 

will be classed the fundamental ideas, to which 

the environment, the laws of heredity and public 

opinion give a very great stability ; such ideas are 

the religious beliefs of the past and the social and 

democratic ideas of to-day. 

/ These fundamental ideas resemble the volume 

) of the water of a stream slowly pursuing 

J its course ; the transitory ideas are like the 

/ small waves, for ever changing, which agitate its 

s surface, and are more visible than the progress of 

"\ L the stream itself although without real importance. 

At the present day the great fundamental ideas 
which were the mainstay of our fathers are 



THE IDEAS AND IMAGINATION OF CROWDS. 49 

tottering more and more. They have lost all 
solidity, and at the same time the institutions 
resting upon them are severely shaken. Every 
day there are formed a great many of those 
transitory minor ideas of which I have just been 
speaking ; but very few of them to all appearance 
seem endowed with vitality and destined to 
acquire a preponderating influence. 

Whatever be the ideas suggested to crowds] 
they can only exercise effective influence on ^ 
condition that they assume a very absolute, un- 
compromising, and simple shape. They present^ 
themselves then in the guise of images, and arej w 
only accessible to the masses under this form.; 
These imagelike ideas are not connected by any 
logical bond of analogy or succession, and may 
take each other's place like the slides of a magic- 
lantern which the operator withdraws from the 
groove in which they were placed one above the 
other. This explains how it is that the most con- 
tradictory ideas may be seen to be simultaneously 
current in crowds. According to the chances of the 
moment, a crowd will come under the influence of 
one of the various ideas stored up in its under- 
standing, and is capable, in consequence, of com- 
mitting the most dissimilar acts. Its complete j 
lack of the critical spirit does not allow of its per- 
ceiving these contradictions. 

This phenomenon is not peculiar to crowds. It 

5 



so THE MIND OF CROWDS. 

is to be observed in many isolated individuals, not 
only among primitive beings, but in the case of all 
those — the fervent sectaries of a religious faith, for 
instance — who by one side or another of their 
intelligence are akin to primitive beings. I have 
observed its presence to a curious extent in the 
case of educated Hindoos brought up at our 
European universities and having taken their 
degree. A number of Western ideas had been 
superposed on their unchangeable and funda- 
mental hereditary or social ideas. According 
to the chances of the moment, the one or the 
other set of ideas showed themselves each with 
their special accompaniment of acts or utter- 
ances, the same individual presenting in this way 
the most flagrant contradictions. These con- 
tradictions are more apparent than real, for it 
is only hereditary ideas that have sufficient in- 
fluence over the isolated individual to become 
motives of conduct. It is only when, as the result 
of the intermingling of different races, a man is 
placed between different hereditary tendencies 
that his acts from one moment to another may be 
really entirely contradictory. It would be use- 
less to insist here on these phenomena, although 
their psychological importance is capital. I am 
of opinion that at least ten years of travel and 
observation would be necessary to arrive at a com- 
prehension of them. 



THE IDEAS AND IMAGINATION OF CROWDS. 51 

Ideas being only accessible to crowds after 
having assumed a very simple shape must often 
undergo the most thoroughgoing transformations 
to become popular. It is especially when we 
are dealing with somewhat lofty philosophic or 
scientific ideas that we see how far-reaching are 
the modifications they require in order to lower 
them to the level of the intelligence of crowds. /' 
These modifications are dependent on the nature 
of the crowds, or of the race to which the 
crowds belong, but their tendency is always be- 
littling and in the direction of simplification. 
This explains the fact that, from the social point 
of view, there is in reality scarcely any such thing 
as a hierarchy of ideas — that is to say, as ideas of 
greater or less elevation. However great or true 
an idea may have been to begin with, it is deprived 
of almost all that which constituted its elevation 
and its greatness by the mere fact that it has, 
come within the intellectual range of crowds and 
exerts an influence upon them. 

Moreover, from the social point of view the 
hierarchical value of an idea, its intrinsic worth, is 
without importance. The necessary point to con- 
sider is the effects it produces. The Christian 
ideas o^he Middle Ages, the democratic ideas of 
the lasr century, or the social ideas of to-day are 
assuredly not very elevated. Philosophically con- 
sidered, they can only be regarded as somewhat 



^/^ 



^ 



J 



52 THE MIND OF CROWDS. 

sorry errors, and yet their power has been and will 
be immense, and they will count for a long time to 
come among the most essential factors that deter- 
mine the conduct of States. 

Even when an idea has undergone the trans- 
formations which render it accessible to crowds, it 
only exerts influence w hen, by various processes 
which we shall examine elsewhere, it has entered 
the domain of the unconscious, when indeed it 
has become a sentim ent, for which much time is 
required. 

For it must not be supposed that merely 
because the justness of an idea has been proved 
it can be productive of effective action even on 
cultivated minds. This fact may be quickly ap- 
preciated by noting how slight is the influence of 
the clearest demonstration on the majority of men. 
Evidence, if it be very plain, may be accepted by 
an educated person, but the convert will be quickly 
brought back by his unconscious self to his original 
conceptions. See him again after the lapse of a 
few days and he will put forward afresh his old 
arguments in exactly the same terms. He is in 
reality under the influence of anterior ideas, that 
have be come sen timents, and >itjs such ideas alone 
that influence the more recondite motivA of our 
act s and ut tei^ance^r— ^^Itcannot be otftefwise" in 
the case 0/ crowds. 

When by various processes an idea has ended 



THE IDEAS AND IMAGINATION OF CROWDS, 53 

by penetrating into the minds of crowds, it pos- 
sesses an irresistible power, and brings about a 
series of eflFects, opposition to which is bootless. 
The philosophical ideas which resulted in the 
French Revolution took nearly a century to im- 
plant themselves in the mind of the crowd. Their 
irresistible force, when once they had taken root, is 
known. The striving of an entire nation towards 
the conquest of social equality, and the realisation 
of abstract rights and ideal liberties, caused the 
tottering of all thrones and profoundly disturbed 
the Western world. During twenty years the 
nations were engaged in internecine conflict, and 
Europe witnessed hecatombs that would have 
terrified Ghengis Khan and Tamerlane. The 
world had never seen on such a scale what may 
result from the promulgation of an idea. 

A long time is necessary for ideas to establish 
themselves in the minds of crowds, but just as 
long a time is needed for them to be eradicated. 
For this reason crowds, as far as ideas are con- 
cerned, are always several generations behind 
learned men and philosophers. All statesmen are 
well aware to-day of the admixture of error con- 
tained in the fundamental ideas I referred to a 
short while back, but as the influence of these 
ideas is still very powerful they are obliged to 
govern in accordance with principles in the truth 
of which they have ceased to believe. 



54 the mind of crowds. 

§ 2. The Reasoning Power of Crowds. 

It cannot absolutely be said that crowds do not 
reason and are not to be influenced by reasoning. 

However, the arguments they employ and those 
which are capable of influencing theni are, from a 
logical point of view, of such an inferior kind that 
it is only by way of analogy that they can be 
described as reasoning. 

The inferior reasoning of crowds is based, just as 
is reasoning of a high order, on the association of 
ideas, but between the ideas associated by crowds 
there are only apparent bonds of analogy or suc- 
cession. The mode of reasoning of crowds re- 
sembles that of the Esquimaux who, knowing 
from experience that ice, a transparent body, melts 
in the mouth, concludes that glass, also a trans- 
parent body, should also melt in the mouth; or 
that of the savage who imagines that by eating 
the heart of a courageous foe he acquires his 
bravery ; or of the workman who, having been 
exploited by one employer of labour, immediately 
concludes that all employers exploit their men. 

The characteristics of the reasoning of crowds 
\ are the association of dissimilar things, po^sessi^g a 
J merely-apparenfconnection between each other, 
and the immediate generalisation of particular 
cases. It is arguments of this kind that are 
always presented to crowds by those who know 
how to manage them. They are the only argu- 



THE IDEAS AND IMAGINATION OF CROWDS. 55 

ments by which crowds are to be influenced. A 
chain of logical argumentation is totally incom- 
prehensible to crowds, and for this reason it is | U 
permissible to say that they do not reason or that 
they reason falsely and are not to be influenced by 
reasoning. Astonishment is felt at times on 
reading certain speeches at their weakness, and 
yet they had an enormous influence on the crowds 
which listened to them, but it is forgotten that 
they were intended to persuade collectivities and 
not to be read by philosophers. An orator in 
intimate communication with a crowd can evoke 
images by which it will be seduced. If he is suc- 
cessful his object has been attained, and twenty 
volumes of harangues — always the outcome of 
reflection — ^are not worth the few phrases which 
appealed to the brains it was required to convince. 
It would be superfluous to add that the power- 
lessness of crowds to reason aright prevents them \ 
displaying any trace of the critical spirit, prevents 
them, that is, from being capable of discerning 
truth from error, or of forming a precise judgment 
on any matter. Judgments accepted by crowds 
are merely judgments forced upon them and 
never judgments adopted after discussion. In 
regard to this matter the individuals who do not 
rise above the level of a crowd are numerous. The 
ease with which certain opinions obtain general 
acceptance results more especially from the impos- 



ts 



56 THE MIND OF CROWDS. 

sibility experienced by the majority of men of 
forming an opinion peculiar to themselves and 
based on reasoning of their own. 

§ 3. The Imagination of Crowds. 

Just as is the case with respect to persons in 
whorti the reasoning power is absent, the figurative 
imagination of crowds is very powerful, very active 
and very susceptible of being keenly impressed. 
The images evoked in their mind by a personage, 
an event, an accident, are almost as lifelike as the 
reality. Crowds are to some extent in the position 
of the sleeper whose reason, suspended for the 
time being, allows the arousing in his mind of 
images of extreme intensity which- would quickly 
be dissipated could they be submitted to the 
action of reflection. Crowds, being incapable both 
of reflection and of .reasoning, are devoid of the 
notion of improbability ; and it is to be noted 
that in a general way it is the most improbable 
things that are the most striking. 

This is why it happens that it is always the mar- 
vellous and legendary side of events that more 
specially strike crowds. When a civilisation is 
analysed it is seen that, in reality, it is the mar- 
vellous and the legendary that are its true supports. 
Appearances have always played a much more 
important part than reality in history, where the 
unreal is always of greater moment than the real. 



THE IDEAS AND IMAGINATION OF CROWDS. 57 

Crowds being only capable of thinking in 
images are only to be impressed by images. It 
is only images that terrify or attract them and 
become motives of action. 

For this reason theatrical representations, in 
which the image is shown in its most clearly 
visible shape, always have an enormous influence 
on crowds. Bread and spectacular shows consti- 
tuted for the pjebeian s of ancient Rome the ideal 
of happiness, and they asked for nothing more. 
Throughout the successive ages this ideal has 
scarcely varied. Nothing has a greater effect on 
the imagination of crowds of every category than 
theatrical representations. The entire audience- 
experiences at the same time the same emotions, 
and if these emotions are not at once transformed 
into acts, it is because the most unconscious spec- 
tator cannot ignore that he is the victim of illu-- 
sions, and that he has laughed or wept over 
imaginary adventures. Sometimes, however, the 
sentiments suggested by the images are so strong 
that they tend, like habitual suggestions, to trans- 
form themselves into acts. The story has often 
been told of the manager of a popular theatre 
who, in consequence of his only playing sombre 
dramas, was obliged to have the actor who took 
the part of the traitor protected on his leaving the 
theatre, to defend him against the violence of the 
spectators, indignant at the crimes, imaginary 



58 THE MIND OF CROWDS. 

though they were, which the traitor had com- 
mitted. We have here, in my opinion, one of the 
most remarkable indications of the mental state of 
crowds, and especially of the facility with which 
they are suggestioned. The unreal has almost as 
much influence on them as the real. They have 
an evident tendency not to distinguish between 
the two. 

The power of conquerors and the strength of 
States is based on the popular imagination. It is 
more particularly by working upon this imagina- 
tion that crowds are led. All great historical 
facts, the rise of Buddhism, of Christianity, of 
Islamism, the Reformation, the French Revolution, 
and, in our own time, the threatening invasion of 
Socialism are the direct or indirect consequences 
of strong impressions produced on the imagination 
of the crowd. ' 

Moreover, all the great statesmen of every age 
and every country, including the most absolute 
despots, have regarded the popular imagination as 
the basis of their power, and they have never 
attempted to govern in opposition to it " It was 
by becoming a Catholic," said Napoleon to the 
Council of State, " that I terminated the Vend6en 
war. By becoming a Mussulman that I obtained 
a footing in Egypt By becoming an Ultramontane 
that I won over the Italian priests, and had I to 
govern a nation of Jews I would rebuild Solomon's 



THE IDEAS AND IMAGINATION OF CROVi'DS. 59 

temple." Never perhaps since Alexander and 
Caesar has any great man better understood how 
the imagination of the crowd should be impressed. 
His constant preoccupation was to strike it He 
bore it in mind in his victories, in his harangues, in 
his speeches, in all his acts. On his deathbed it 
was still in his thoughts. 

How is the imagination of crowds to be im- 
pressed? We shall soon see. Let us confine 
ourselves for the moment to saying that the feat 
is never to be achieved by attempting to work 
upon the intelligence or reasoning faculty, that is 
to say, by way of demonstration. It was not by 
means of cunning rhetoric that Antony succeeded 
in making the populace rise against the murderers 
of Caesar ; it was by reading his will to the multi- 
tude and pointing to his corpse. 

Whatever strikes the imagination of crowds pre- 
sents itself under the shape of a startling and very 
clear image, freed from all accessory explanation, or 
merely having as accompaniment a few marvellous 
or mysterious facts : examples in point are a great 
victory, a great miracle, a great crime, or a great 
hope. Things must be laid before the crowd as 
a whole, and their genesis must never be indicated. 
A hundred petty crimes or petty accidents will 
not strike the imagination of crowds in the least, 
whereas a single great crime or a single great acci- 
dent will profoundly impress them, even though the 



U' 



6o THE MIND OF CROWDS, 

results be infinitely less disastrous than those of the 
hundred small accidents put together. The epi- 
demic of influenza, which caused the death but 
a few years ago of five thousatid persons in Paris 
alone, made very little impression on the popular 
imagination. The reason was that this veritable 
hecatomb was not embodied in any visible 
image, but was only learnt from statistical infor- 
mation furnished weekly. An accident which 
should have caused the death of only five hundred 
instead of five thousand persons, but on the same 
day and in public, as the outcome of an accident 
appealing strongly to the eye, by the fall, for 
instance, of the Eiffel Tower, would have produced, 
on the contrary, an immense impression on the 
imagination of the crowd. The probable loss of 
a transatlantic steamer that was supposed, in the 
absence of news, to have gone down in mid-ocean 
profoundly impressed the imagination of the crowd 
for a whole week. Yet official statistics show that 
850 sailing vessels and 203 steamers were lost in 
the year 1894 alone. The crowd, however, was 
never for a moment concerned by these successive 
losses, much more important though they were as 
far as regards the destruction of life and property, 
than the loss of the Atlantic liner in question 
could possibly have been. 

It is not, then, the facts in themselves that strike 
the popular imagination, but the way in which 



THE IDEAS AND IMAGINATION OF CROWDS. 6i 

they take place and are brought under notice. It \ / 
is necessary that by their condensation, if I may W 
thus express myself, they should produce a startling A 
image which fills and besets the mind. To know \ 
the art of impressing the imagination of crowds \ 
is to know at the same time the art of governing \ 

them. \ 



CHAPTER IV. 

A RELIGIOUS SHAPE ASSUMED BY ALL THE 
CONVICTIONS OF CROWDS. 

What is meant by the religious sentiment — It is inde- 
pendent of the worship of a divinity — Its charac- 
teristics — The strength of convictions assuming a 
religious shape—- Various examples — Popular gods 
have never disappeared — New forms under which 
they are revived — Religious forms of atheism — Im- 
portance of these notions from the historical point of 
view — The Reformation, Saint Bartholomew, the Terror, 
and all analogous events are the result of the religious 
sentiments of crowds and not of the will of isolated 
individuals. 

We have shown that crowds do not reason, that 
they accept or reject ideas as a whole, that they 
tolerate neither discussion nor contradiction, and 
that the suggestions brought to bear on them in- 
vade the entire field of their understanding and 
tend at once to transform themselves into acts. 
We have shown that crowds suitably influenced 
are* ready to sacrifice themselves for the ideal with 
which they have been inspired. We have also seen 

that they only entertain violent and extreme senti- 

62 



THE CONVICTIONS OF CROWDS, 63 

ments, that in their case sympathy quickly be- 
comes adoration, and antipathy almost as soon as 
it is aroused is transformed into hatred. These 
general indications furnish us already with a pre- 
sentiment of the nature of the convictions of 
crowds. 

When these convictions are closely examined, 
whether at epochs marked by fervent religious 
faith, or by great political upheavals such as those 
of the last century, it is apparent that they always 
assume a peculiar form which I cannot better 
define than by giving it the name of a religious 
sentiment. 

This sentiment has very simple characteristics^ 
such as worship of a being supposed superior, 
fear of the power with which the being is 
credited, blind submission to its commands, in- 
ability to discuss its dogmas, the desire to spread 
them, and a tendency to consider as enemies all by 
whom they are not accepted. Whether such a 
sentiment apply to an invisible God, to a wooden 
or stone idol, to a hero or to a political conception, 
provided that it presents the preceding character- 
istics, its essence always remains religious. The 
supernatural and the miraculous are found to be 
present to the same extent. Crowds unconsciously 
accord a mysterious power to the political formula 
or the victorious leader that for the moment arouses 
their enthusiasm. 



> 



64 THE MIND OF CROWDS, 

A person is not religious solely when he worships 
a divinity, but when he puts all the resources of 
his mind, the complete submission of his will, and 
the whole-souled ardour of fanaticism at the service 
of a cause or an individual who becomes the goal 
and guide of his thoughts and actions. 

Intolerance and fanaticism are the necessary 
accompaniments of the religious sentiment. They 
are inevitably displayed by those who believe 
themselves in the possession of the secret of 
■earthly or eternal happiness. These two charac- 
teristics are to be found in all men grouped to- 
gether when they are inspired by a conviction of 
any kind. The Jacobins of the Reign of Terror 
were at bottom as religious as the Catholics of the 
Inquisition, and their cruel ardour proceeded from 
the same source. 

The convictions of crowds assume those charac- 
teristics of blind submission, fierce intolerance, and 
the need of violent propaganda which are inherent 
in the religious sentiment, and it is for this reason 
that it may be said that all their beliefs have a 
religious form. The hero acclaimed by a. crowd is 
a veritable god for that crowd. Napoleon was such 
a god for fifteen years, and a divinity never had 
more fervent worshippers or sent men to their death 
with greater ease. The Christian and Pagan Gods 
never exercised a more absolute empire over the 
minds that had fallen under their sway. 



THE CONVICTIONS OF CROWDS. 65 

All founders of religious or political creeds have 
established them solely because they were success- 
ful in inspiring crowds with those fanatical senti- 
ments which have as result that 'men find their 
happiness in worship and obedience and are ready 
to lay down their lives for their idol. This has 
been the case at all epochs. Fustel de Coulanges, 
in his excellent work on Roman Gaul, justly re- 
marks that the Roman Empire was in no wise 
maintained by force, but by the religious admira- 
tion it inspired. " It would be without a parallel 
in the history of the world," he observes rightly, 
" that a form of government held in popular detes- 
tation should have lasted for five centuries. . . . 
It would be inexplicable that the thirty legions of 
the Empire should have constrained a hundred 
million men to obedience." JThe reason of their 
obedience was that the Emperor, who personified 
the greatness of Rome, was worshipped like a 
divinity by unanimous consent, f There were altars 
in honour of the Emperor in the smallest townships 
of his realm. " From one end of the Empire to 
the other a new religion was seen to arise in those 
days which had for its divinities the emperors 
themselves. Some years before the Christian era 
the whole of Gaul, represented by sixty cities, built 
in common a temple near the town of Lyons in 
honour of Augustus. ... Its priests, elected by 
the united Gallic cities, were the principal per- 

6 



66 THE MIND OF CROWDS, 

sonages in their country. ... It is impossible to 
attribute all this to fear and servility. Whole 
nations are not servile, and especially for three 
centuries. It was not the courtiers who wor- 
shipped the prince, it was Rome, and it was not 
Rome merely, but it was Gaul, it was Spain, it was 
Greece and Asia." 

To-day the majority of the great men who have 
swayed men's minds no longer have altars, but 
they have statues, or their portraits are in the hands 
of their admirers, and the cult of which they are the 
object is not notably different from that accorded to 
their predecessors. An understanding of the philo- 
sophy of history is only to be got by a thorough 
appreciation of this fundamental point of the 
psychology of crowds. The crowd demands a god 
before everything else. 

It must not be supposed that these are the superr 
stitions of a bygone age which reason has definitely 
banished. Sentiment has never been vanquished 
in its eternal conflict with reason. Crowds will 
hear no more of the words divinity and religion, in 
whose name they were so long enslaved ; but they 
have never possessed so many fetishes as in the 
last hundred years, and the old divinities have 
never had so many statues and altars raised in their 
honour. Those who in recent years have studied 
the popular movement known under the name of 
Boulangism have been able to see with what ease 



THE CONVICTIONS OF CROWDS, 67 

the religious instincts of crowds are ready to revive. 
There was not a country inn that did not possess 
the hero's portrait. He was credited with the 
power of remedying all injustices and all evils, and 
thousands of men would have given their lives for 
him. Great might have been his place in history 
had his character been at all on a level with his 
legendary reputation. 

It is thus a very useless commonplace to assert 
that a religion is necessary for the masses, because 
all political, divine, and social creeds only take root 
among them on the condition of always assuming 
the religious sh;ape — a shape which obviates the 
danger pil-dlscussion. Were it possible to induce 
Jthelnasses to adopt atheism, this belief would ex- 
hibit all the intolerant ardour of a religious senti- 
ment, and in its exterior forms would soon become^, 
a cult. The evolution of the small Positivist sect 
furnishes us a curious proof in point What hap- 
pened to the Nihilist whose story is related by that 
profound thinker . Dostorewsky has quickly hap- 
pened to the Positivists. Illumined one day by the 
light of reason he broke the images of divinities 
and saints that adorned the altar of a chapel, ex- 
tinguished the candles, and, without losing a 
moment, replaced the destroyed objects by the 
works of atheistic philosophers such as Biichner 
and Moleschott, after which he piously relighted the 
candles. The object of his religious beliefs had 



68 THE MIND OF CROWDS. 

been transformed, but can it be truthfully said that 
his religious sentiments had changed ? 

Certain historical events — and they are precisely 
the most important — I again repeat, are not to be 
understood unless one has attained to an apprecia- 
tion of the religious form which the convictions of 
crowds always assume in the long run. There are 
social phenomena that need to be studied far more 
from the point of view of the psychologist than 
from that of the naturalist. The great historian 
Taine has only studied the Revolution as a natura- 
list, and on this account the real genesis of events 
has often escaped him. He has perfectly observed 
the facts, but from want of having studied the 
psychology of crowds he has not always been able 
to trace their causes. The facts having appalled 
him by their bloodthirsty, anarchic, and ferocious 
side, he has scarcely seen in the heroes of the great 
drama anything more than a horde of epileptic 
savages abandoning themselves without restraint 
to their instincts. The violence of the Revolution, 
its massacres, its need of propaganda, its declara- 
tions of war upon all things, are only to be properly 
explained by reflecting that the Revolution was 
merely the establishment of a new religious belief 
in the mind of the masses. The Reformation, the 
massacre of Saint Bartholomew, the French religious 
wars, the Inquisition, the Reign of Terror are 
phenomena of an identical kind, brought about by 



\ 



THE CONVICTIONS OF CROWDS. 69 

crowds animated by those religious sentiments 
which necessarily lead those imbued with them to 
pitilessly extirpate by fire and sword whoever is 
opposed to the establishment of the new faith. 
The methods of the Inquisition are those of all 
whose convictions are genuine and sturdy. Their 
convictions would not deserve these epithets did 
they resort to other methods. 

Upheavals analogous to those I have just cited 
are only possible wh erL it is the soul of the masses/ * 
that brings them about. The most absolute despots 
could not cause them. When historians tell us that 
the massacre of Saint Bartholomew was the work 
of a Jcing, they show themselves as ignorant of the 
psychology of crowds as of that of sovereigns. 
Manifestatio ns of this order can only proceed fro m 
the soul of crowds^ The most absolute power of 
the most despotic monarch can scarcely do more 
than hasten or retard the moment of their appari- 
tion. The massacre of Saint Bartholomew or the 
religious wars were no more the work of kings 
than the Reign of Terror was the work of Robe- 
spierre, Danton, or Saint Just. At the bottom of 
such events is always to be found the working 
of the soul of the masses and never the power of 
potentates. 



Ffij ^^- 



BOOK II. 

THE OPINIONS AND BELIEFS OF CROWDS. 

CHAPTER I. 

REMOTE FACTORS OF THE OPINIONS AND BELIEFS 

OF CROWDS. 

I^reparatory factors of the beliefs of crowds — ^The origin 
of the beliefs of crowds is the consequence of a 
preliminary process of elaboration — Study of the 
different factors of these beliefs. § i. Race. The pre- 
dominating influence it exercises — It represents the 
suggestions of ancestors. § 2. Traditions. They are 
the synthesis of the soul of the race — Social import- 
ance of traditions — How, after having been necessary', 
• they become harmful — Crowds are the most obstinate 
maintainers of traditional ideas. § 3. Time. It pre- 
pares in succession the establishment of beliefs and 
then their destruction. It is by the aid of this factor 
that order may proceed from chaos. § 4. Political and 
Social Institutions. Erroneous idea of their part — ^Their 
influence extremely weak — They are,^ffects^ not causes 
— Nations are incapable of choosing what appearTb 
them the best institutions — Institutions are labels which 
shelter the most dissimilar things under the same title 
— How institutions may come to be created — Certain 
institutions theoretically bad, such as centralisation 
obligatory for certain nations. § 5. Institutions and 

70 



THE OPINIONS AND BELIEFS OF CROWDS. 71 

education. Falsity of prevalent ideas as to the influence 
of instruction on crowds — Statistical indications — De- 
moralising effect of Latin system of education — Part 
instruction might play — Examples furnished by various 
peoples. 

Having studied the mental constitution of crowds 
and become acquainted with their modes of feeling, 
thinking, and reasoning, we shall now proceed to 
examine how their opinions and beliefs arise and 1 
become established. 

The factors which determine these opinions and 
beliefs are of two kinds : remote facfawB and im- 
mediate factors. 

The remote factors are those which render 
crowds capable of adopting certain convictions and 
absolutely refractory to the acceptance of others. 
These factors prepare the ground in which are 
suddenly seen to germinate certain new ideas whose 
force and consequences are a cause of astonishment, 
though they are only spontaneous in appearance. 
The outburst and putting in practice of certain 
ideas among crowds present at times a startling 
suddenness. This is only a superficial effect, 
behind which must be sought a preliminary and 
preparatory action of long duration. 

The immediate factors are those which, coming on 
the top of this long, preparatory working, in whose 
absence they would remain without effect, serve as 
the source of active persuasion on crowds ; that is, 
they are the factors which cause the idea to take 



72 THE OPINIONS AND BELIEFS OF CROWDS. 

shape and set it loose with all its consequences. 
The resolutions by which collectivities are suddenly 
carried away arise out of these immediate factors ; 
it is due to them that a riot breaks out or a strike 
is decided upon, and to them that enormous majori- 
ties invest one man with power to overthrow a 
government. 

The successive action of these two kinds of 
factors is to be traced in all great historical events. 
The French Revolution — to cite but one of the 
most striking of such events — ^had among ifs 
remote factors the writings of the philosophers, the 
exactions of the nobility, and the progress of scien- 
tific thought. The mind of the masses, thus pre- 
pared, was then easily roused by such immediate 
factors as the speeches of orators, and the resistance 
of the court party to insignificant reforms. 

Among the remote factors there are some of a 
general nature, which are found to underlie all the 
beliefs and opinions of crowds. They are race^ 
traditions, time, institutions, and education. 

We now proceed to study the influence of these 
different factors. 

§ I. Race. 

This factor, race, must be placed in the first rank, 
for in itself it far surpasses in importance all the 
others. We have sufficiently studied it in another 
work ; it is therefore needless to deal with it again. 



THE OPINIONS AND BELIEFS OF CROWDS. 73 

We showed, in a previous volume, what an historical 
race is, and how, its character once formed, it pos- 
sesses, as the result of the laws of heredity such 
power that its beliefs, institutions, and arts — in a 
word, all the elements of its civilisation — are merely 
the outward expression of its genius. We showed 
that the power of the race is such that no element 
can pass from one people to another without under- 
going the most profound transformations.^ 

Environment, circumstances, and events represent I 
the social suggestions of the moment. They may \ 
have a considerable influence, but this influence is 
always momentary if it be contrary to the sugges- 
tions of the race ; that is, to those which are inherited 
by a nation from the entire series of its ancestors. 

We shall have occasion in several of the chapters 
of this work to touch again upon racial influence, 
and to show that this influence is so great that it 
dominates the characteristics peculiar to the genius 
of crowds. It follows from this fact that the crowds 
of different countries offer very considerable differ- 
ences of beliefs and conduct and are not to be in- 
fluenced in the same manner. 

' The novelty of this proposition being still considerable 
and history being quite unintelligible without itj I devoted 
four chapters to its demonstration in my last book (" The 
Psychological Laws of the Evolution of Peoples"). From it 
the reader will see that, in spite of fallacious appearances^ 
neither language, religion, arts, or, in a word, any element 
of civilisation, can pass, intact, from one people to another. 



74 the opinions and beliefs of crowds. 

§ 2. Traditions. 

Traditions represent the ideas, the needs, and the 
sentiments of the past. They are the synthesis of 
the race, and weigh upon us with immense force. 

The biological sciences have been transformed 
since embryology has shown the immense influence 
of the past on the evolution of living beings ; and 
the historical sciences will not undergo a less change 
when this conception has become more widespread. 
As yet it is not sufficiently general, and many 
statesmen are still no further advanced than the 
theorists of the last century, who believed that a 
society could break off with its past and be entirely 
recast on lines suggested solely by the light of 
reason. 
\ A people is an organism created by the past, and, 
like every other organism, it can only be modified 
by slow hereditary accumulations. 

It is tradition that guides men, and more especi- 
ally so when they are in a crowd. The changes they 
can effect in their traditions with any ease, merely 
bear, as I have often repeated, upon names and 
outward forms. 

This circumstance is not to be regretted. Neither 
a national genius nor civilisation would be possible 
without traditions. In consequence man's two great 
concerns since he has existed have been to create 
a network of traditions which he afterwards en- 
deavours to destroy when their beneficial effects 



I 



THE OPINIONS AND BELIEFS OF CROWDS, 75 

have worn themselves out. Civilisation is im- 
possible without traditions, and progress impossible 
without the destruction of those traditions. The 
difficulty, and it is an immense difficulty, is to find 
a proper equilibrium between stability and varia- 
bility. Should a people allow its customs to 
become too firmly rooted, it can no longer 
change, and becomes, like_ Chin a, incapable of 
improvement. Violent revolutions are in this 
case of no avail ; for what happens is that either 
the broken fragments of the chain are pieced to- 
gether again and the past resumes its empire with- 
out change, or the fragments remain apart and 
decadence soon succeeds anar chy. 

The ideal for a people is in consequence to pre- 
serve the institutions of the past, merely changing 
them insensibly and little by little. This ideal is 
difficult to realise. The Romans in ancient and 
the English in modern times are almost alone in 
having realised it. 

It is precisely crowds that cling the most tena- 
ciously to traditional ideas and oppose their being 
changed with the most obstinacy. This is notably 
the case with the category of crowds constituting 
castes. I have already insisted upon the conserva- 
tive spirit of crowds, and shown that the most 
violent rebellions merely end in a changing of 
words anGT terms. At the end of the last century, 
in the presence of destroyed churches, of priests 



76 THE OPINIONS AND BELIEFS OF CROWDS. 

expelleoAthe country or guillotined, it might have 
been thought that the old religious ideas had lost 
all their strength, and yet a few years had barely 
lapsed before the abolished system of public 
worship had to be re-established in deference to 
universal demands.' 

Blotted out for a moment, the old traditions had 
resumed their sway. 

No example could better display the power of 
tradition on the mind of crowds. The most re- 
doubtable idols do not dwell in temples, nor the 
most despotic tyrants in palaces ; both the one and 
the other can be broken in ah instant But the 
invisible masters that reign in our innermost selves 
are safe from every effort at revolt, and only yield 
to the slow wearing away of centuries. 

* The report of the ex-Conventionist, Fourcroy, quoted 
by Taine, is very clear on this point. 

" What is everywhere seen with respect to the keeping 
of Sunday and attendance at the churches proves that the 
majority of Frenchmen desire to return to their old usages, 
and that it is no longer opportune to resist this natural 
tendency. . . . The great majority of men stand in need of 
religion, public worship, and priests. // is an error of some 
modern philosophers^ by which I myself have been led away, to 
believe in the possibility of instruction being so general as 
to destroy religious prejudices, which for a great numbei' of 
unfortunate persons are a source of consolation. . . . The 
mass of the people, then, must be allowed its priests, its 
altars, and its public worship." 



THE OPINIONS AND BELIEFS OF CROWDS. 77 

§ 3. Time. 

In social as in biological problems time is one 
of the most energetic factors. It is the sole real , 
creator and the sole great destroyer. It is time 
that has made mountains with grains of sand and 
raised the obscure cell of geological eras to human 
dignity. The action of centuries is sufficient to 
transform any given phenomenon. It has been 
justly observed that an ant with enough time at 
its disposal could level Mount Blanc. A being 
possessed of the magical force of varying time at 
his will would have the power attributed by believers 
to God. 

In this place, however, we have only to concern 
ourselves with the i nfluence^ of time on the g enesis^ 
ofthe^oginions of crowds. Its action from this 
point of view is still immense. Dependent upon 
it are the great forces such as race^ which cannot 
form themselves without it It causes the birth, 
the growth, and the death of all beliefs. It is by 
the aldTof time that they acquire their strength and 
also by its aid^that they lose it 

It is time in particular that prepares the opinions 
and beliefs of crowds, or at least the soil on which 
they will germinate. This is why certain ideas are 
realisable at one epoch and not at another. It is 
time that accumulates that immense detritus of 
beliefs and thoughts on which the ideas of a given 
period spring up. They do not grow at hazard 



78 THE OPINIONS AND BELIEFS OF CROWDS, 

and by chance ; the roots of each of them strike 
down into a long past. When they blossom it is 
time that has prepared their blooming ; and to 
arrive at a notion of their genesis it is always back 
in the past that it is necessary to search. They 
are the daughters of the past and the mothers of 
the future, but throughout the slaves of time. 

Time, in consequence, is our veritable master, and 
it suffices to leave it free to act to see all things 
transformed. At the present day we are very 
uneasy with regard to the threatening aspirations 
of the masses and the destructions and upheavals 
foreboded thereby. Time, without other aid, will 
see to the restoration of equilibrium. " No form of 
government," M. Lavisse very properly writes, "was 
founded in a day. Political and social organisations 
are works that demand centuries. The feudal 
system existed for centuries in a shapeless, chaotic 
state before it found its laws ; absolute monarchy 
also existed for centuries before arriving at regular 
methods of government, and these periods of 
expectancy were extremely troubled." 

A § 4. Political and Social Institutions. 

The idea that institutions can remedy the defects 
of societies, that national progress is the conse- 
quence of the improvement of institutions and 
governments, and that social changes can be 
effected by decrees — ^this idea, I say, is still gene- 



THE OPINIONS AND BELIEFS OF CROWDS. 79 

rally accepted. It was the starting-point of the 
French Revolution, and the social theories of the 
present day are based upon it 

The most continuous experience has been un- 
successful in shaking this grave delusion. Philo- 
sophers and historians have endeavoured in vain 
to prove its absurdity, but yet they have had no 
difficulty in demonstrating that institutions are 
the outcome of ideas, sentiments, and customs, 
and that ideas, sentiments, and customs are not to 
be recast by recasting legislative codes. A nation 
does not choose its institutions at will any more 
than it chooses the colour of its hair or its eyes. 
Institutions and governments are the product of 
the race. They are not the creators of an epoch, 
but are created by it. Peoples are not governed 
in accordance with their caprices of the moment, but 
as their character determines that they shall be 
governed. Centuries are required to form a political 
system and centuries needed to change it. Insti- 
tutions have no intrinsic virtue : in themselves they 
are neither good nor bad. Those which are good 
at a given moment for a given people may be 
harmful in the extreme for another nation. 

Moreover, it is in no way in the power of a 
people to really change its institutions. Un- 
doubtedly, at the cost of violent revolutions, it can 
change their name, but in their essence they remain 
unmodified. The names are mere futile labels with 



8o THE OPINIONS AND BELIEFS OF CROWDS. 

• 

which an historian who goes to the bottom of 
things need scarcely concern himself. It is in this 
way, for instance, that England,^ the most demo- 
cratic country in the world, lives, nevertheless, 
under a monarchical rdgime^ whereas the countries 
in which the most oppressive despotism is rampant 
are the Spanish-American Republics, in spite of 
their republican constitutions. TJie destinies of 
peoples are determined by their character and not 
by their government I have endeavoured to 
s! establish this view in my previous volume by 
setting forth categorical examples. 

To lose time in the manufacture of cut-and-dried 
constitutions is, in consequence, a puerile task, the 
useless labour of an ignorant rhetorician. Necessity 
and time undertake the charge of elaborating con- 
stitutions when we are wise enough to allow these 
two factors to act This is the plan the Anglo- 
Saxons have adopted, as their great historian, 
Macaulay, teaches us in a passage that the poli- 
ticians of all Latin countries ought to learn by 

* The most advanced republicans, even of the United 
States, recognise this fact. The American magazine, The 
Forum, recently gave categorical expression to the opinion 
in terms which I reproduce here from the Review of Reviews 
for December, 1894 : — 

" It should never be forgotten, even by the most ardent 
enemies of an aristocracy, that England is to-day the 
most democratic country of the universe, the country in 
which the rights of the individual are most respected, and 
in which the individual possesses the most liberty." 



THE OPINIONS AND BELIEFS OF CROWDS, 8i 

heart. After having shown all the good that can 
be accomplished by laws which appear from the 
point of view of pure reason a chaos of absurdities 
and contradictions, he compares the scores of con- 
stitutions that have been engulphed in the convul- 
sions of the Latin peoples with that of England, 
and points out that the latter has only been very 
slowly changed part by part, under the influence 
of immediate necessities and never of speculative 
reasoning. 

" To think nothing of symmetry and much of 
convenience ; never to remove an anomaly merely 
because it is an anomaly ; never to innovate except 
when some grievance is felt ; never to innovate 
except so far as to get rid of the grievance ; 
never to lay down any proposition of wider 
extent than the particular case for which it is 
necessary to provide ; these are the rules which 
have, from the age of John to the age of Victoria, 
generally guided the deliberations of our two 
hundred and fifty Parliaments." 

It would be necessary to take one by one the 
laws and institutions of each people to show to 
what extent they are the expression of the needs 
of each race and are incapable, for that reason, of 
being violently transformed. It is possible, for 
instance, to indulge in philosophical dissertations 
on the advantages and disadvantages of centrali- 

7 



82 THE OPINIONS AND BELIEFS OF CROWDS. 

sation ; but when we see a people composed of 
very different races devote a thousand years of 
efforts to attaining to this centralisation ; when we 
observe that a great revolution, having for object 
the destruction of all the institutions of the past, 
has been forced to respect this centralisation, and 
has even strengthened it; under these circumstances 
we should admit that it is the outcome of imperious 
needs, that it is a condition of the existence of 
the nation in question, and we should pity the 
poor mental range of politicians who talk of de- 
stroying it. Could they by chance succeed in this 
attempt, their success would at once be the signal 
for a frightful civil war,^ which, moreover, would 
immediately bring back a new system of centrali- 
sation much more oppressive than the old. 

* If a comparison be made between the profound religi- 
ous and political dissensions which separate the various 
parties in France, and are more '.especially the result of 
social questions, and the scjparatist tendencies which were 
manifested at the time of the Revolution, and began to 
again display themselves towards the close of the Franco- 
German war, it will be seen that the different races 
represented in France are still far from being com- 
pletely blended. The vigorous centralisation of the 
Revolution and the creation of artificial departments des- 
tined to bring about the fusion of the ancient provinces 
was certainly its most useful work. Were it possible to 
bring about the decentralisation which is to-day preoccu- 
pying minds lacking in foresight, the achievement would 
promptly have for consequence the most sanguinary dis- 
orders. To overlook this fact is' to leave out of account 
the entire history of France. 



THE OPINIONS AND BELIEFS OF CROWDS. 83 

The conclusion to be drawn from what precedes 
is, that it is not in institutions that the means is 
to be sought of profoundly influencing the genius 
of the masses. When we see certain countries, 
such as the United States, reach a high degree of 
prosperity under democratic institutions, while 
others, such as the Spanish-American Republics, 
are found existing in a pitiable state of anarchy 
under absolutely similar institutions, we should 
admit that these institutions are as foreign to the 
greatness of the one as to the decadence of the 
others. Peoples are governed by their character, 
and all institutions which are not intimately 
modelled on that character merely represent a 
borrowed garment, a transitory disguise. No 
doubt sanguinary wars and violent revolutions 
have been undertaken, and will continue to be 
undertaken, to impose institutions, to which is 
attributed, as to the relif^ of saints, the super- 
natural power of creating welfare. It may be said, 
then, in one sense, that institutions react on the 
mind of the crowd inasmuch as they engender 
such upheavals. But in reality it is not the insti- 
tutions that react in this manner, since we know 
that, whether triumphant or vanquished, they possess 
in themselves no virtue. It is illusions and words 
that have influenced the mind of the crowd, and 
especially words — words which are as powerful as 
they are chimerical, and whose astonishing sway 
we shall shortly demonstrate. 



84 the opinions and beliefs of crowds. 
§ 5. Instruction and Education. 

Foremost among the dominant ideas of the 
present epoch is to be found the notion that 
instruction is capable of considerably changing 
men, and has for its unfaihng consequence to 
improve them and even to make them equal. 
By the mere fact of its being constantly repeated, 
this assertion has ended by becoming one of the 
most steadfast democratic dogmas. It would be 
as difficult now to attack it as it would have 
been formerly to have attacked the dogmas of 
the Church. 

On this point, however, as on many others, 
democratic ideas are in profound disagreement 
with the results of psychology and experience. 
Many eminent philosophers, among them Herbert 
Spencer, have had no difficulty in showing that 
instruction neither renders a man more moral nor 
happier, that it changjp neither his instincts nor 
his hereditary passions, and that at times — for 
this to happen it need only be badly directed — it is 
much more pernicious than useful. Statisticians 
have brought confirmation of these views by telling 
•us(J^at criminality increases with the generalisa- 
tion of instruction) or at any rate of a certain kind 
of instruction, anc/^that the worst enemies of society, 
the anarchists, are recruited among the prize- 
winners of schoolsN while in a recent work a dis- 
tinguished magistrate, M. Adolphe Guillot, made 



THE OPINIONS AND BELIEFS OF CROWDS. 85 

the observation that Jat- present 3,000 educated 
criminals are met with for every 1,000 illiterate 
delinquents,! and that In fifty years the criminal 
percentage of the population has passed from 227 
to 552 for every 100,000 inhabitant^ an increase of 
133 per cent He has also noted in common with 
his colleagues that criminality is particularly on the 
increase among young persons, for whom, as is 
known, gratuitous and obligatory schooling has — in 
France — replaced apprenticeship. 

It is not assuredly — ^and nobody has ever main- 
tained this proposition — that well-directed instruc- 
tion may not give very useful practical results, if 
not in the sense of raising the standard of morality, 
at least in that of developing professional capacity. 
Unfortunately the Latin peoples, especially in the 
last tweny-five years, have based their systems of 
instruction on very erroneous principles, and in 
spite of the observations of the most eminent 
minds, such as Br^al, Fustel de Coulanges, Taine, 
and many others, they persist in their lamentable 
mistakes. I have myself shown, in a work pub- 
lished some time ago, that the French system 
of education transforms the majority of those 
who have undergone it into enemies of society, 
and recruits numerous disciples for the worst 
forms of socialism. 

The primary danger of this system of education 
— very properly qualified as Latin — consists in the 



86 THE OPINIONS AND BELIEFS OF CROWDS, 

fact that it is based on the fundamental psycho- 
logical error that the intelligence is developed by 
the learning by heart of text-books. Adopting 
this view, the endeavour has been made to enforce 
a knowledge of as many hand-books as possible. 
From the primary school till he leaves the 
university a young man does nothing but acquire 
books by heart without his judgment or personal 
initiative being ever called into play. Educa- 
tion consists for him in reciting by heart and 
obeying. 

"Learning lessons, knowing by heart a grammar 
or a compendium, repeating well and imitating well 
— that," writes a former Minister of Public Instruc- 
tion, M. Jules Simon, " is a ludicrous form of 
education whose every effort is an act of faith 
tacitly admitting the infallibility of the master, 
and whose only results are a belittling of ourselves 
and a rendering of us impotent" 

Were this education merely useless, one might 
confine one's self to expressing compassion for the 
unhappy children who, instead of making needful 
studies at the primary school, are instructed in 
the genealogy of the sons of Clotaire, the conflicts 
between Neustria and Austrasia, or zoological 
classifications. But the system presents a far more 
serious danger. It gives those who have been 
submitted to it a violent dislike to the state of 
life in which they were born, and an intense 



THE OPINIONS AND BELIEFS OF CROWDS. 87 

desire to escape from it. The working man no 
longer wishes to remain a working man, or the 
peasant to continue a peasant, while the most 
humble members of the middle classes admit of 
no possible career for their sons except that of 
State-paid functionaries. Instead of preparing 
men for life French schools solely prepare them 
to occupy public functions, in which success can 
be attained without any necessity for self-direction 
or the exhibition of the least glimmer of personal 
initiative. At the bottom of the social ladder the 
system creates an army of proletarians discon- 
tented with their lot and always ready to revolt, 
while at the summit it brings into being a frivolous 
bourgeoisie, at once sceptical and credulous, having 
a superstitious confidence in the State, whom it 
regards as a sort of Providence, but without for- 
getting to display towards it a ceaseless hostility, 
always laying its own faults to the door of the 
Government, and incapable of the least enterprise 
without the intervention of the authorities. 

The State, which manufactures by dint of text- 
books all these persons possessing diplomas, can 
only utilise a small number of them, and is forced 
to leave the others without employment It is 
obliged in consequence to resign itself to feeding 
the first mentioned and to having the others as 
its enemies. From the top to the bottom of the 
social pyramid, from the humblest clerk to the 



88 THE OPINIONS AND BELIEFS OF CROWDS. 

professor and the prefect, the immense mass of 
persons boasting diplomas besiege the professions. 
While a business man has the greatest difficulty 
in finding an agent to represent him in the 
colonies, thousands of candidates solicit the most 
modest official posts. There are 20,000 school- 
masters and mistresses without employment in 
the department of the Seine alone, all of them 
persons who, disdaining the fields or the work- 
shops, look to the State for their livelihood. The 
number of the chosen being restricted, that of the 
discontented is perforce immense. The latter 
are ready for any revolution, whoever be its chiefs 
and whatever the goal they aim at. The acquisi- 
tion of knowledge for which no use can be found 
is a sure method of driving a man to revolt.^ 

' This phenomenon, moreover, is not peculiar to the 
Latin peoples. It is also to be observed in China, which 
is also a country in the hands of a solid hierarchy of 
mandarins or functionaries, and where a function is 
obtained, as in France, by competitive examination, in 
which the only test is the imperturbable recitation of 
bulky manuals. The army of educated persons without 
employment is considered in China at the present day 
as a veritable national calamity. It is the same in India, 
where, since the English have opened schools, not for 
educating purposes, as is the case in England itself, but 
simply to furnish the indigenous inhabitants with instruc- 
tion, there has been formed a special class of educated 
persons, the Baboos, who, when they do not obtain 
employment, become the irreconcilable enemies of the 
English rule. In the case of all the Baboos, whether 
provided with employment or not, the first effect of their 



THE OPINIONS AND BELIEFS OF CROWDS. 89 

It is evidently too late to retrace our steps. 
Experience alone, that supreme educator of 
peoples, will be at pains to show us our mistake. 
It alone will be powerful enough to prove the 
necessity of replacing our odious text-books and 
our pitiable examinations by industrial instruc- 
tion capable of inducing our young men to 
return to the fields, to the workshop, and to the 
colonial enterprise which they avoid to-day at all 
costs. 

The professional instruction which all enlight- 
ened minds are now demanding was the instruc- 
tion received in the past by our forefathers. It 
is still in vigour at the present day among the 
nations who rule the world by their force of will, 
their initiative, and their spirit of enterprise. In 
a series of remarkable pages, whose principal 
passages I reproduce further on, a great ,.jthinker, 
M. Taine, has clearly shown that our former 
system of education was approximately that in 
vogue to-day in England and America, and in a 
remarkable parallel between the Latin and Anglo- 
Saxon systems he has plainly pointed out the 
consequences of the two methods. 

One might consent, perhaps, at a pinch, to 

instruction has been tb lower their standard of morality. 
This is a fact on which I have insisted at length in my 
book, " The Civilisations of India " — a fact, too, which has 
been observed by all authors who have visited the great 
peninsula. 



90 THE OPINIONS AND BELIEFS OF CROWDS, 

continue to accept all the disadvantages of our 
classical education, although it produced nothing 
but discontented men, and men unfitted for their 
station in life, did the superficial acquisition of so 
much knowledge, the faultless repeating by heart 
of so many text-books, raise the level of intelli- 
gence. But does it really raise this level ? Alas, 
no! The conditions of success in life are the 
possession of judgment, experience, initiative, and 
character — qualities which are not bestowed by 
IT books. Books are dictionaries, which it is useful 
t II to consult, but of which it is perfectly useless to 
1 1 have lengthy portions in one's head. 

How is it possible for professional instruction to 
develop the intelligence in a measure quite beyond 
the reach of classical instruction ? This has been 
well shown by M. Taine. 

" Ideas, he says, are only formed in their natural 
and normal surroundings ; the promotion of the 
growth is effected by the innumerable impres- 
sions appealing to the senses which a young 
man receives daily in the workshop, the mine, 
the law court, the study, the builder's yard, the 
hospital ; at the sight of tools, materials, and 
operations ; in the presence of customers, workers, 
and labour, of work well or ill done, costly or 
lucrative. In such a way are obtained those 
trifling perceptions of detail of the eyes, the ear. 



THE OPINIONS AND BELIEFS OF CROWDS. 91 

the hands, and even the sense of smell, which, 
picked up involuntarily, and silently elaborated, 
take shape within the learner, and suggest to him 
sooner or, later this or that new combination, 
simplification, economy, improvement, or inven- 
tion. The young Frenchman is deprived, and 
precisely at the age when they are most fruitful, 
of all these precious contacts, of all these indis- 
pensable elements of assimilation. For seven or 
eight years on end he is shut up in a school, and 
is cut off from that direct personal experience 
which would give him a keen and exact notion of 
men and things and of the various ways of hand- 
ling them." 

"... At least nine out of ten have wasted 
their time and pains during several years of their 
life — telling, important, even decisive years. 
Among such are to be counted, first of all, the half 
or two-thirds of those who present themselves for 
examination — I refer to those who are rejected ; 
and then among those who are successful, who 
obtain a degfree, a certificate, a diploma, there is 
still a half or two-thirds — I refer to the over- 
worked. Too much has been demanded of them 
by exacting that on a given day, on a chair or 
before a board, they should, for two hours in 
succession, and with respect to a group of 
sciences, be living repertories of all human know- 



92 THE OPINIONS AND BELIEFS OF CROWDS. 

ledge. In point of fact they were that, or nearly 
so, for two hours on that particular day, but a 
month later they are so no longer. They could 
not go through the examination again. Their 
too numerous and too burdensome acquisitions 
slip incessantly from their mind, and are not 
replaced. Their mental vigour has declined, their 
fertile capacity for growth has dried up, the fully- 
developed man appears, and he is often a used up 
man. Settled down, married, resigned to turning 
in a circle, and indefinitely in the same circle, he 
shuts himself up in his confined function, which 
he fulfils adequately, but nothing more. Such is 
the average yield : assuredly the receipts do not 
balance the expenditure. In England or America, 
where, as in France previous to 1789, the contrary 
proceeding is adopted, the outcome obtained is 
equal or superior." 

« 

Thtfillustrious psychologist subsequently shows 
us the difference between our system and that of 
the Anglo-Saxons. The latter do not possess our 
innumerable special schools. With them instruc- 
tion is not based on book-learning, but on object 
lessons. The engineer, for example, is trained in 
a workshop, and never at a school, a method 
which allows of each individual reaching the level 
his intelligence permits of. He becomes a work- 
man or a foreman if he can get no further, an 



THE OPINIONS AND BELIEFS OF CROWDS. 93 

engineer if his aptitudes take him as far. This 
manner of proceeding is much more democratic 
and of niu ch grea ter benefit to society than that 
of making the whole career of an i ndivid ual 



depend on an exaimnation, lasting a few houi 
and undergone at the age of nineteen or twenty. 

" In the hospital, the mine, the factory, in the 
architect's or the lawyer's office, the student, who 
makes a start while very young, goes through his 
apprenticeship, stage by stage, much as does with 
us a law clerk in his office, or an artist in his 
studio. Previously, and before making a practical 
beginning, he has had an opportunity of following 
some general and summary course of instruction, 
so as to have a framework ready prepared in 
which to store the observations he is shortly to 
make. Furthermore he is able, as a rule, to 
avail himself of sundry technical courses which 
he can follow in his leisure hours, so as to co- 
ordinate step by step the daily experience he is 
gathering. Under such a system the practical 
capabilities increase and develop of themselves 
in exact proportion to the faculties of the student, 
and in the direction requisite for his future task 
and the special work for which from now onwards 
he desires to fit himself By this means in 
England or the United States a young man is 
quickly in a position to develop his capacity to 



^ 



94 THE OPINIONS AND BELIEFS OF CROWDS. 

the utmost. At twenty-five years of age, and 
much sooner if the material and the parts are 
there, he is not merely a useful performer, he is 
capable also of spontaneous enterprise; he is 
not only a part of a machine, but also a motor. 
In France, where the contrary system prevails — in 
France, which with each succeeding generation is 
falling more and more into line with China — the 
sum total of the wasted forces is enormous." 

The great philosopher arrives at the following 
conclusion with respect to the growing incongruity 
between our Latin system of education and the 
requirements of practical life : — 

" In the three stages of instruction, those of 
childhood, adolescence and youth, the theoretical 
and pedagogic preparation by books on the school 
benches has lengthened out and become over- 
charged in view of the examination, the degree, 
the diploma, and the certificate, and solely in this 
view, and by the worst methplds, by the application 
of an unnatural and anti-stjcial rigifnCy by the 
excessive postponement of ihe practical appren- 
ticeship, by our boarding-school system, by arti- 
ficial training and mechanical cramming, by 
overwork, without thought for the time that is 
to follow, for the adult age and the functions of 
the man, without regard for the real world on 



THE OPINIONS AND BELIEFS OF CROWDS. 95 

which the young man will shortly be thrown, for 
the society in which we move and to which he 
must be adapted or be taught to resign himself in 
advance, for the struggle in which humanity is 
engaged, and in which to defend himself and to 
keep his footing he ought previously to have been 
equipped, armed, trained, and hardened. This 
indispensable equipment, this acquisition of more 
importance than any other, this sturdy common 
sense and nerve and will-power our schools do not 
procure the young Frenchman ; on the contrary, 
far from qualifying him for his approaching and 
definite state, they disqualify him. In consequence, 
his entry into the world and his first steps in the 
field of action are most often merely a succession 
of painful falls, whose effect is that he long 
remains wounded and bruised, and sometimes 
disabled for life. The test is severe and dan- 
gerous. In the course of it the mental and moral 
equilibrium is affected, and runs the risk of not 
being re-established. Too sudden and complete 
disillusion has supervened. The deceptions have 
been too great, the disappointments too keen." ' 

' Taine, " Le Regime moderne," vol. ii., 1894. These 
pages are almost the last that Taine wrote. They resume 
admirably the results of the great philosopher's long expe- 
rience. Unfortunately they are in my opinion totally 
incomprehensible for such of our university professors who 
have not lived abroad. Education is the only means at our 
disposal of influencing to some extent the mind of a 



96 THE OPINIONS AND BELIEFS OF CROWDS. 

Have we digressed in what precedes from the 
psychology of crowds? Assuredly not. If we 
desire to understand the ideas and beliefs that are 
germinating to-day in the masses, and will spring 
up to-morrow, it is necessary to know how the 
ground has been prepared. The instruction given 
the youth of a country allows of a knowledge of 
what that country will one day be. The education 
accorded the present generation justifies the most 
gloomy previsions. It is in part by instruction 
and education that the mind of the masses is 
improved or deteriorated. It was necessary in 
consequence to show how this mind has been 

nation, and it is profoundly saddening to have to think 
that there is scarcely any one in France who can arrive at 
understanding that our present system of teaching is a 
grave cause of rapid decadence, which instead of elevating 
our youth, lowers and perverts it. 

A useful comparison may be made between Taine's pages 
and the observations on American education recently made 
by M. Paul Bourget in his excellent book, " Outre-Mer." 
He, too, after having noted that our education merely 
produces narrow-minded bourgeois, lacking in initiative 
and will-power, or anarchists — " those two equally harmful 
types of the civilised man, who degenerates into impotent 
platitude or insane destructiveness " — he too, I say, draws 
a comparison that cannot be the object of too much re- 
flection between our French lycees (public schools), those 
factories of degeneration, and the American schools, which 
prepare a man admirably for life. The gulf existing 
between truly democratic nations and those who have 
democracy in their speeches, but in no wise in their 
thoughts, is clearly brought out in this comparison. 



THE OPINIONS AND BELIEFS OF CROWDS. 97 

fashioned by the system in vogue, and how the 
mass of the indifferent and the neutral has become 
progressively an army of the discontented ready to 
obey all the suggestions of Utopians and rhetori- 
cians. It is in the schoolroom that socialists and 
anarchists are found nowadays, and that the way is 
being paved for the approaching period of decadence 
for the Latin peoples. 



8 



CHAPTER II, 

THE IMMEDIATE FACTORS OF THE OPINIONS OF 

CROWDS. 

a 

§ I. Images, words and formulce. The magical power of 
words and formulae — ^The power of words bound up 
with the images they evoke, and independent of their 
real sense — ^These images vary from age to age, and 
from race to race — The wear and tear of words — 
Examples of the consiaerable variations of sense of 
much-used words — ^The political utility of baptizing old 
things with new names when the words by which they 
were designated produced an unfavourable impression 
on the masses — ^Variations of the sense of words in 
consequence of race differences — ^The different mean- 
ings of the word "democracy" in Europe and America. 
§ 2. Illusions, Their importance — ^They are to be 
found at the root of all civilisations — ^The social neces- 
sity of illusions — Crowds always prefer them ta truths. 
§ 3. Experience. Experience alone can fix in the 
mind of crowds truths become necessary and destroy 
illusions grown dangerous — Experience is only effec- 
tive on the condition that it be frequently repeated — 
The cost of the experiences requisite to persuade 
crowds. § 4. Rea^n, The nullity of its influence on 
crowds — Crowds only to be influenced by their uncon- 
scious sentiments — ^The rdle of logic in history — ^The 
secret causes of improbable events. 

We have just investigated the remote and pre- 
paratory factors which give the mind of crowds 

9« 



FACTORS OF THE OPINIONS OF CROWDS. 99 

a special receptivity, and make possible therein 
the growth of certain sentiments and certain 
ideas. It now remains for us to study the 
factors capable of acting in a direct manner. We 
shall see in a forthcoming chapter how these 
factors should be put in force in order that they 
may produce their full effect ^ ; 

In the first part of this work we studied the 
sentiments, ideas, and methods of reasoning of 
collective bodies, and from the knowledge thus 
acquired it would evidently be possible to deduce 
in a general way the means of making an impreb- 
sion on their mind. We already know what strikes 
the imagination of crowds, and are acquainted with 
the power and contagiousness of suggestions, of 
those especially that are presented under the forrti 
of images. However, as suggestions may proceed 
from very different sources, the factors capable 6f 
acting on the minds of crowds may differ consider* 
ably. It is necessary, then, to study them sepaA 
rately. This is not a useless study. Crowds are \ 
somewhat like the sphinx of ancient fable : it is \ 
necessary to arrive at a solution of the problems \ 
offered by their psychology or to resign ourselves 
to being devoured by them. \ 

§ I. Images, Words, and Formulas. 

When studying the imagination of crowds we 
saw that it is particularly open to the impressions 



\ 



loo THE OPINIONS AND BELIEFS OF CROWDS. 

produced by images. These images do not always 
lie ready to hand, but it is possible to evoke them 
by the judicious employment of words and for- 
mulas. Handled with art, they possess in sober 
truth the mysterious power formerly attributed to 
them by the adepts of magic. They cause the 
birth in the minds of crowds of the most for- 
midable tempests, which in turn they are capable 
of stilling. A pyramid far loftier than that of old 
Cheops could be raised merely with the bones of 
men who have been victims of the power of words 
and formulas. 

The power of words is bound up with the images 
they evoke, and is quite independent of their real 
significance. Words whose sense is the most ill- 
defined are sometimes those that possess the most 
influence. Such, for example, are the terms 
democracy, socialism, equality, liberty, &c., whose 
meaning is so vague that bulky volumes do not 
suffice to precisely fix it. Yet it is certain that a 
truly magical power is attached to those short 
syllables, as if they contained the solution of ^11 
problems. They synthesise the most diverse un- 
conscious aspirations and the hope of their realisa- 
tion. 

Reason and arguments are incapable of com- , 
batting certain words and formulas. They are I 
uttered with solemnity in the presence of crowds, 
and as soon as they have been pronounced an 



FACTORS OF THE OPINIONS OF CROWDS. loi 

expression of respect is visible on every coun- 
tenance, and all heads are bowed. By many they 
are considered as natural forces, as supernatural 
powers. They evoke grandiose and vague images 
in men's minds, but this very vagueness that wraps 
them in obscurity augments their mysterious power. 
They are the mysterious divinities hidden behind 
the tabernacle, which the devout only approach in 
fear and trembling. 

The images evoked by words being independent 
of their sense, they vary from age to age and from 
people to people, the formulas remaining identical. 
Certain transitory images are attached to certain 
words : the word is merely as it were the button of 
an electric bell that calls them up. 

All words and all formulas do not possess the 
power of evoking images, while there are some 
which have once had this power, but lose it in the 
course of use, and cease to waken any response in 
the mind. They then become vain sounds, whose 
principal utility is to relieve the person who 
employs them of the obligation of thinking. 
Armed with a small stock of formulas and com- 
monplaces learnt while we are young, we possess 
all that is needed to traverse life without the tiring 
necessity of having to reflect on anything what- 
ever. 

If any particular language be studied, it is seen 
that the words of which it is composed change 



102 THE OPINIONS AND BELIEFS OF CROWDS. 

rather slowly in the course of ages, while the 
images these words evoke or the meaning attached 
to them changes ceaselessly. This is the reason 
why, in another work, I have arrived at the conclu- 
sion that the absolute translation of a language, 
especially of a dead language, is totally impossible. 
What do we do in reality when we substitute a 
French for a Latin, Greek, or Sanscrit expression, 
or even when we endeavour to understand a book 
written in our own tongue two or three centuries 
back ? We merely put the images and ideas with 
which modem life has endowed our intelligence in 
the place of absolutely distinct notions and images 
which ancient life had brought into being in the 
mind of races submitted to conditions of existence 
having no analogy with our own. When the men 
of the Revolution imagined they were copying the 
Greeks and Romans, what were they doing except 
giving to ancient words a sense the latter had 
never had ? What resemblance can possibly exist 
between the institutions of the Greeks and those 
designated to-day by corresponding words? A 
republic at that epoch was an essentially aristo- 
cratic institution, formed of a reunion of petty 
despots ruling over a crowd of slaves kept in 
the most absolute subjection. These communal 
aristocracies, based on slavery, could not have 
existed for a moment without it. 
The word "liberty," again, what signification could 



FACTORS OF THE OPINIONS OF CROWDS. 103 

it have in any way resembling that we attribute 
to it to-day at a period when the possibility of the 
liberty of thought was not even suspected, and 
when there was no greater and more exceptional 
crime than that of discussing the gods, the laws 
and the customs of the city? What did such a 
word as "fatherland" signify to an Athenian or 
Spartan unless it were the cult of Athens or 
Sparta, and in no wise that of Greece, composed of 
rival cities always at war with each other ? What 
meaning had the same word "fatherland" among the 
ancient Gauls, divided into rival tribes and races, 
and possessing different languages and rdigions, 
and who were easily vanquished by Caesar because 
he always found allies among them? It was 
Rome that made a country of Gaul by endowing it 
with political and religious unity. Without going 
back so far, scarcely two centuries ago, is it to be 
believed that this same notion of a fatherland was 
conceived to have the same meaning as at present 
by French princes like the great Cond6, who allied 
themselves with the foreigner against their sove- 
reign ? And yet again, the same word had it not 
a sense very different from the modem for the 
French royalist emigrants, who thought they 
obeyed the laws of honour in fighting against 
France, and who from their point of view did 
indeed obey them, since the feudal law bound the 
vassal to the lord and not to the soil, so that 



I04 THE OPINIONS AND BELIEFS OF CROWDS. 

where the sovereign was there was the true 
fatherland ? 

Numerous are the words whose meaning has 
thus profoundly changed from age to age — ^words 
which we can only arrive at understanding in the 
sense in which they were formerly understood after 
a long effort It has been said with truth that 
much study is necessary merely to arrive at con- 
ceiving what was signified to our great grand- 
fathers by such words as the "king" and the 
"royal family." What, then, is likely to be the 
case with terms still more complex? 

Words, then, have only mobile and transitory 
significations which change from age to age and 
people to people ; and when we desire to exert an 
influence by their means on the crowd what it 
is requisite to know is the meaning given them 
j by the crowd at a given moment, and not the 
; meaning which they formerly had or may yet 
^ have for individuals of a different mental constitu- 
tion. 

Thus, when crowds have come, as the result of 
political upheavals or changes of belief, to acquire 
a profound antipathy for the images evoked by 
certain words, the first duty of the true statesman 
is to change the words without, of course, laying 
hands on the things themselves, the latter being 
too intimately bound up with the inherited con- 
stitution to be transformed. The judicious Toe- 



FACTORS OF THE OPINIONS OF CROWDS. 105 

queville long ago made the remark that the work 
of the consulate and the empire consisted more 
particularly in the clothing with new words of the 
greater part of the institutions of the past — ^that 
is to say, in replacing words evoking disagreeable 
images in the imagination of the crowd by other 
words of which the novelty prevented such evoca- 
tions. The " taille " or tallage has become the 
land tax ; the " gabelle," the tax on salt ; the 
**aids," the indirect contributions and the con- 
solidated duties ; the tax on trade companies and 
guilds, the license, &c. 

One of the most essential functions of states- 
men consists, then, in baptizing with popular or, 
at any rate, indifferent words things the crowd 
cannot endure under their old names. The power 
of words is so great that it suffices to designate 
in well-chosen terms the most odious things to 
make them acceptable to crowds. Taine justly 
observes that it was by invoking liberty and 
fraternity — words very popular at the time — 
that the Jacobins were able " to install a despotism 
worthy of Dahomey, a tribunal similar to that of 
the Inquisition, and to accomplish human heca- 
tombs akin to those of ancient Mexico." The 
art of those who govern, as is the case with the 
art of advocates, consists above all in the science of 
employing words. One of the greatest difficulties 
of this art is, that in one and the same society the 



io6 THE OPINIONS AND BELIEFS OF CROWDS. 

same words most often have very different mean- 
ings for the different social classes, who employ in 
appearance the same words, but never speak the 
same language. 

In the preceding examples it is especially time 
that has been made to intervene as the principal 
factor in the changing of the meaning of words. 
If, however, we also make race intervene, we shall 
then see that, at the same period, among peoples 
equally civilised but of different race, the same 
words very often correspond to extremely dis- 
similar ideas. It is impossible to understand 
these differences without having travelled much, 
aricl for this reason I shall not insist upon them. 
I shall confine myself to observing that it is pre- 
cisely the words most often employed by the 
masses which among different peoples possess 
the most different meanings. Such is the case, 
for instance, with the words "democracy" and 
** socialism" in such frequent use nowadays. 

In reality they correspond to quite contrary 
ideas and images in the Latin and Anglo-Saxon 
mind. For the Latin peoples the word "de- 
mocracy " signifies more especially the subordina- 
tion of the will and the initiative of the individual 
to the will and the initiative of the community 
represented by the State. It is the State that is 
charged, to a greater and greater degree, with 
the direction of everything, the centralisation, the 



FACTORS OF THE OPINIONS OF CROWDS. 107 

monopolisation, and the manufacture of every- 
thing. To the State it is that all parties without 
exception, radicals, socialists, or monarchists, con- 
stantly appeal. Among the Anglo-Saxons and 
notably in America this same word " democracy " 
signifies, on the contrary, the intense development 
of the will of the individual, and as complete a 
subordination as possible of the State, which, 
with the exception of the police, the army, and 
diplomatic relations, is not allowed the direction 
of anything, not even of public instruction. It 
is seen, then, that the same word which signifies 
for one people the subordination of the will and 
the initiative of the individual and the pre- 
ponderance of the State, signifies for another the 
excessive development of the will and the initiative 
of the individual and the complete subordination of 
the State,' 

§ 2. Illusions. 

From the dawn of civilisation onwards crowds 

have always undergone the influence of illusions. 

It is to the creators of illusions that they have 

raised more temples, statues, and altars than to 

* In my book, " The Psychological Laws of the Evolution 
of Peoples," I have insisted at length on the differences 
which distinguish the Latin democratic ideal from the 
Anglo-Saxon democratic ideal. Independently, and as the 
result of his travels, M. Paul Bourget has arrived, in his 
quite recent book, "Outre-Mer," at conclusions almost 
identical with mine. 



io8 THE OPINIONS AND BELIEFS OF CROWDS. 

any other class of men. Whether it be the re- 
ligious illusions of the past or the philosophic 
and social illusions of the present, these formid- 
able sovereign powers are always found at the 
head of all the civilisations that have successively 
flourished on our planet. It is in their name that 
were built the temples of Chaldea and Egypt and 
the religious edifices of the Middle Ages, and that 
a vast upheaval shook the whole of Europe a 
century ago, and there is not one of our political, 
artistic, or social conceptions that is free from their 
powerful impress. Occasionally, at the cost of 
terrible disturbances, man overthrows them, but he 
seems condemned l^oJalwaysl set them up again. 
Without them he would never have emerged from 
his primitive barbarian state, and without them 
again he would soon return to it. Doubtless they 
are futile shadows ; but these children of our 
dreams have forced the nations to create what- 
ever the arts may boast of splendour or civilisation 
of greatness. 

" If one destroyed in museums and libraries, if 
one hurled down on the flagstones before the 
churches all the works and all the monuments 
of art that religions have inspired, what would re- 
main of the great dreams of humanity ? To give 
to men that portion of hope and illusion without 
which they cannot live, such is the reason for the 
existence of gods, heroes, and poets. During fifty 



FACTORS OF THE OPINIONS OF CROWDS 109 

years science appeared to undertake this task. 
But science has been compromised in hearts 
hungering after the ideal, because it does not 
dare to be lavish enough of promises, because it 
cannot lie." ' 

The philosophers of the last century devoted 
themselves with fervour to the destruction of the 
religious, political, and social illusions on which 
our forefathers had lived for a long tale of 
centuries. By destroying them they have dried 
up the springs of hope and resignation. Behind 
the immolated chimeras they came face to face 
with the blind and silent forces of nature, which 
are inexorable to weakness and ignore pity. 

Notwithstanding all its progress, philosophy has 
been unable as yet to offer the masses any ideal 
that can charm them ; but, as they must have their 
illusions at all cost, they turn instinctively, as the 
insect seeks the light, to the rhetoricians who 
accord them what they want Not truth, but 
error has always been the chief factor in the evo- 
lution of nations, and the reason why socialism 
is so powerful to-day is that it constitutes the last 
illusion that is still vital. In spite of all scientific 
demonstrations it continues on the increase. Its 
principal strength lies in the fact that it is cham- 
pioned by minds sufficiently ignorant of things 
as they are in reality to venture boldly to promise 

' Daniel Lesueur. 



no THE OPINIONS AND BELIEFS OF CROWDS. 

mankind happiness. The social illusion reigns 
to-day upon all the heaped-up ruins of the past, 
and to it belongs the future. The masses have 
never thirsted after truth. They turn aside from 
evidence that is not to their taste, preferring to 
deify error, if error seduce them. Whoever can 
supply them with illusions is easily their master ; 
whoever attempts to destroy their illusions is 
always their victim. 

§ 3. Experience. 

Experience constitutes almost the only effective 
process by which a truth may be solidly estab- 
lished in the mind of the masses, and illusions 
grown too dangerous be destroyed. To this end, 
however, it is necessary that the experience should 
take place on a very large scale, and be very fre- 
quently repeated. The experiences undergone by 
one generation are useless, as a rule, for the 
generation that follows, which is the reason why 
historical facts, cited with a view to demonstra- 
tion, serve no purpose. Their only utility is to 
prove to what an extent experiences need to be 
repeated from age to age to exert any influence, 
or to be successful in merely shaking an erroneous 
opinion when it is solidly implanted in the mind 
of the masses. 

Our century and that which preceded it will 
doubtless be alluded to by historians as an era 



FACTORS OF THE OPINIONS OF CROWDS, m 

of curious experiments, which in no other age 
have been tried in such number. 

The most gigantic of these experiments was 
the French Revolution. To find out that a 
society is not to be refashioned from top to 
bottom in accordance with the dictates of pure 
reason, it was necessary that several millions of 
men should be massacred and that Europe should 
be profoundly disturbed for a period of twenty 
years. To prove to us experimentally that dic- 
tators cost, the nations, who acclaim them, dear, 
two ruinous experiences have been required in 
fifty years, and in spite of their clearness they 
do not seem to have been sufficiently convincing. 
The first, nevertheless, cost three millions of men 
and an invasion, the second involved a loss of 
territory, and carried in its wake the necessity 
for permanent armies. A third was almost at- 
tempted not long since, and will assuredly be 
attempted one day. To bring an entire nation 
to admit that the huge German army was not^ 
as was currently alleged thirty years ago, a sort 
of harmless national guard,' the terrible war 

* The opinion of the crowd was formed in this case by 
those rough-and-ready associations of dissimilar things, the 
mechanism of which I have previously explained. The 
French national guard of that period, being composed of 
peaceable shopkeepers, utterly lacking in discipline and 
quite incapable of being taken seriously, whatever bore a 
similar name, evoked the same conception and was con- 
sidered in consequence as harmless. The error of the 



112 THE OPINIONS AND BELIEFS OF CROWDS. 

which cost us so dear had to take place. To 
bring about the recognition that Protection ruins 
the nations who adopt it, at least twenty years 
of disastrous experience will be needful. These 
examples might be indefinitely multiplied. 



§ 4. Reason. 

In enumerating the factors capable of making 
an impression on the minds of crowds all mention 
of reason might be dispensed with, were it not 
necessary to point out the negative value of its 
influence. 

We have already shown that crowds are not to 
be influenced by reasoning, and can only com- 
prehend rough-and-ready associations of ideas. 
The orators who know how to make an impression 
upon them always appeal in consequence to their 
sentiments and never to their reason. The laws 

crowd was shared at the time by its leaders, as happens 
so often in connection with opinions dealing with generalisa- 
tions. In a speech made in the Chamber on the 31st of 
December, 1867, and quoted in a book by M. E. Ollivier 
that has appeared recently, a statesman who often followed 
the opinion of the crowd but was never in advance of it — 
I allude to M. Thiers— declared that Prussia only 4>ossessed 
a national guard analogous to that of France, and in conse- 
quence without importance, in addition to a regular army 
about equal to the French regular army ; assertions about 
as accurate as the predictions of the same statesman as to 
the insignificant future reserved for railways. 



FACTORS OF THE OPINIONS OF CROWDS, 113 

of logic have no action on crowds.^ To bring 
home conviction to crowds it is necessary first of 
all to^thorou ghlyl comprehend^ the sentiments by 
which they are animated, to pretend to share these 
sentiments, then to endeavour to modify them by 
calling up, by means of rudimentary associations, 
certain eminently suggestive notions, to be capable, 
if need be, of going back to the point of view 
from which a start was made, and, above all, to 

* My first observations with regard to the art of impress- 
ing crowds and touching the slight assistance to be derived 
in this connection from the rules of logic date back to the 
seige of Paris, to the day when I saw conducted to the 
Louvre, where the Government was then sitting, Marshal 

V , whom a furious crowd asserted they had surprised 

in the act of taking the plans of the fortifications to sell 
them to the Prussians. A member of the Government 

(G. P ), a very celebrated orator, came out to harangue 

the crowd, which was demanding the immediate execution 
of the prisoner. I had expected that the speaker would 
point out the absurdity of the accusation by remarking that 
the accused Marshal was positively one of those who had 
constructed the fortifications, the plan of which, more- 
over, was on sale at every booksellers. To my immense 
stupefaction — I was very young then — the speech was on 
quite different lines. ''Justice shall be done,'' exclaimed 
the orator, advancing towards the prisoner, " and pitiless 
justice. Let the Government of the National Defence con- 
clude your inquiry. In the meantime we will keep the 
prisoner in custody." At once calmed by this apparent 
concession, the crowd broke up, and a quarter of an hour 
later the Marshal was able to return home. He would 
infallibly have been torn in pieces had the speaker treated 
the infuriated crowd to the logical arguments that my 
extreme youth induced me to consider as very convincing 

9 



114 THE OPINIONS AND BELIEFS OF CROWDS, 

divine from instant to instant the sentiments to 
which one's discourse is giving birth. This neces- 
sity of ceaselessly varying one's language in 
accordance with the effect produced at the moment 
of speaking deprives from the outset a prepared 
and studied harangue of all efficaciousness. In 
such a speech the orator follows his own line of 
thought, not that of his hearers, and from this fact 
alone his influence is annihilated. 

Logical minds, accustomed to be convinced by 
a chain of somewhat close reasoning, cannot avoid 
having recourse to this mode of persuasion when 
addressing crowds, and the inability of their argu- 
ments always surprises them. " The usual mathe- 
matical consequences based on the syllogism — 
that is, on associations of identities — are impera- 
tive . . ." writes a logician. " This imperativeness 
would enforce the assent even of an inorganic 
mass were it capable of following associations of 
identities." This is doubtless true, but a crowd 
is no more capable than an inorganic mass of 
following such associations, nor even of under- 
standing them. If the attempt be made to con- 
vince by reasoning primitive minds — savages or 
children, for instance — the slight value possessed 
by this method of arguing will be understood. 

It is not even necessary to descend so low as 
primitive beings to obtain an insight into the utter 
powerlessness of reasoning when it has to fight 



FACTORS OF THE OPINIONS OF CROWDS. 115 

against sentiment. Let us merely call to mind 
how tenacious, for centuries long, have been 
religious superstitions in contradiction with the 
simplest logic. For nearly two thousand years 
the most luminous geniuses have bowed before 
their laws, and modern times have to be reached 
for their veracity to be merely contested. The 
Middle Ages and the Renaissance possessed many 
enlightened men, but not a single man who 
attained by reasoning to an appreciation of the 
childish side of his superstitions, or who promul- 
gated even a slight doubt as to the misdeeds of 
the devil or the necessity of burning sorcerers. 

Should it be regretted that crowds are never 
guided by reason ? We would not venture to 
affirm it. Without a doubt human reason would 
not have availed to spur humanity along the path 
of civilisation with the ardour and hardihood its 
illusions have done. These illusions, the offspring 
of those unconscious forces by which we are led^* 
were doubtless necessary. Every race carries in 
its mental constitution the laws of its destiny, and 
it is, perhaps, these laws that it obeys with a 
resistless impulse, even in the case of those of 
its impulses which apparently are the most 
unreasoned. It seeras at times as if nations were 
submitted to secret forces analogous to those 
which compel the acorn to transform itself into an 
oak or a comet to follow its orbk. 



ii6 THE OPINIONS AND BELIEFS OF CROWDS. 

What little insight we can get into these forces 
must be sought for in the general course of the 
evolution of a people, and not in the isolated facts 
from which this evolution appears at times to 
proceed. Were these facts alone to be taken into 
consideration, history would seem to be the result 
of a series of improbable chances. It was im- 
probable that a Galilean carpenter should be- 
come for two thousand years an all-powerful 
God in whose name the most important civilisa- 
tions were founded ; improbable, too, that a few 
bands of Arabs, emerging from their deserts, 
should conquer the greater part of the old Graeco- 
Roman world, and establish an empire greater 
than that of Alexander; improbable, again, that 
in Europe, at an advanced period of its develop- 
ment, and when authority throughout it had been 
systematically hierarchised, an obscure lieutenant 
of artillery should have succeeded in* reigning over 
a multitude of peoples and kings. 

Let us leave reason, then, to philosophers, and 

not insist too strongly on its intervention in the 

\joverning of men. It is not by reason, but most 

often in spite of it, that are created those senti- 

J ments that are the mainsprings of all civilisation 

^ — sentiments such as honour, s elf-sa crifice. cgHgious 

faith, patriotism, and the love_2£,glory. 



CHAPTER III. 

THE LEADERS OF CROWDS AND THEIR MEANS OF 

PERSUASION. 

§1. The leaders of crowds. The instinctive need of ail 
beings forming a crowd to obey a leader — The psycho- 
logy of the leaders of crowds — ^They alone can endow 
crowds with faith and organise them — ^The leaders 
forcibly despotic — Classification of the leaders — ^The 
part played by the will. § 2. The means of action of the 
leaders. Affirmation, repetition, contagion — ^The re- 
spective part of these different factors — ^The way in 
which contagion may spread from the lower to the 
upper classes in a society — ^A popular opinion soon 
becomes a general opinion. § 3. Prestige. Definition 
of prestige and classification of its different kinds — 
Acquired prestige and personal prestige — Various 
examples — ^The way in which prestige is destroyed. 



We are now acquainted with the mental constitu- 
tion of crowds, and we also know what are the 
motives capable of making an impression on their 
mind. It remains to investigate how these motives 
may be set in action, and by whom they may use- 
fully be turned to practical 'account 



ii8 THE OPISIOWS AND BELIEFS OF CROWDS. 

§ I. The Leaders of Crowds. 

As soon as a certain number of living beings 
are gathered together, whether they be animals 
or men, they place themselves instinctively under 
the authority of a chief 

In the case of human crowds the chief is often 
nothing more than a ringleader or agitator, but as 
such he plays a considerable part. His will is the 
nucleus around which the opinions of the crowd 
are grouped and attain to identity. He consti- 
tutes the first element towards the oi^nisation 
of heterogeneous crowds, and paves the way for 
their organisation in sects ; in the meantime he 
directs them. A crowd is a servile flock that is 
incapable of ever doing without a master. 

The leader has most often started as one of the 
led. He has himself been hypnotised by the idea, 
whose apostle he has since become. It has taken 
possession of him to such a degree that every- 
thing outside it vanishes, and that every contrary 
opinion appears to him an error or a superstition. 
An example in point is Robespierre, hypnotised 
by the philosophical ideas of Rousseau, and 
employing the methods of the Inquisition to 
propagate them. 

The leaders we speak of are more frequently 
men of action than thinkers. They are not gifted 
with keen foresight, nor could they be, as this 
quality generally conduces to doubt and inactivity. 



THE LEADERS OF CROWDS, 119 

They are especially recruited from the ranks of 
those morbidly nervous, excitable, half-deranged 
persons who are bordering on madness. However 
absurd may be the idea they uphold or the goal 
they pursue, their convictions are so strong that 
all reasoning is lost upon them. Contempt and 
persecution do not affect them, or only serve 
to excite them the more. They sacrifice their 
personal interest, their family — everything. The 
very instinct of self-preservation is entirely oblite- 
rated in them, and so much so that often the only 
recompense they solicit is that of martyrdom. 
The intensity of their faith gives great power of 
suggestion to their words. The multitude is 
always ready to listen to the strong-willed man, 
who knows how to impose himself upon it. Men 
gathered in a crowd lose all force of will, and 
turn instinctively to the person who possesses the 
quality they lack. 

Nations have never lacked leaders, but all of the 
latter have by no means been animated by those 
strong convictions proper to apostles. These 
leaders are often subtle rhetoricians, seeking only 
their own personal interest, and endeavouring to 
persuade by flattering base instincts. The influence 
they can assert in this manner may be very great, 
but it is always ephemeral. The men of ardent 
convictions who have stirred the soul of crowds, 
the Peter the Hermits, the Luthers, the Savona- 



I20 THE OPINIONS AND BELIEFS OF CROWDS. 

rolas, the men of the French Revolution, have 
only exercised their fascination after having been 
themselves fascinated first of all by a creed. 
They are then able to call up in the souls of their 
fellows that formidable force known as faith, which 
renders a man the absolute slave of his dream. 

The arousing of faith — whether religious, 
political, or social, whether faith in a work, in 
a person, or an idea — ^has always been the function 
of the great leaders of crowds, and it is on this 
account that their influence is always very great. 
Of all the forces at the disposal of humanity, faith 
has always been one of the most tremendous, and 
the ybspel rightly attributes to it the power of 
moving mountains. To endow a man with faith 
is to multiply his strength tenfold. The great 
events of history have been brought about by 
obscure believers, who have had little beyond their 
faith in their favour. It is not by the aid of the 
learned or of philosophers, and still less of sceptics, 
that have been built up the great religions which 
have swayed the world, or the vast empires which 
Jiave spread from one hemisphere to the other. 

In the cases just cited, however, we are dealing 
with great leaders, and they are so few in number 
that history can easily reckon them up. They 
form the summit of a continuous series, which 
extends from these powerful masters of men down 
to the workman who, in the smoky atmosphere of 



THE LEADERS OF CROWDS. 121 

an inn, slowly fascinates his comrades by cease- 
lessly drumming into their ears a few set phrases, 
whose purport he scarcely comprehends, but the 
application of which, according to him, must surely 
bring about the realisation of all dreams and of 
every hope. 

In every social sphere, from the highest to the 
lowest, as soon as a man ceases to be isolated he 
speedily falls under the influence of a leader. The 
majority of men, especially among the masses, do 
not possess clear and reasoned ideas on any sub- 
ject whatever outside their own speciality. The 
leader serves them as guide. It is just possible 
that he may be replaced, though very inefficiently, 
by the periodical publications which manufacture 
opinions for their readers and supply them with 
ready-made phrases which dispense them of the 
trouble of reasoning. 

The leaders of crowds wield a very despotic 
authority, and this despotism indeed is a condi- 
tion of their obtaining a following. It has often 
been remarked how easily they extort obedience, 
although without any means of backing up their 
authority, from the most turbulent section of the 
working classes. They fix the hours of labour 
and the rate of wages, and they decree strikes, 
which are begun and ended at the hour they 
ordain. 

At the present day these leaders and agitators 



« « 



/ 

{ 




122 THE OPINIONS AND BELIEFS OF CROWDS. 

tend more and more to usurp the place of the 
public authorities in proportion as the latter allow 
themselves to be called in question and shorn of 
their strength. The tyranny of these new masters 
has for result that the crowds obey them much 
more docilely than they have obeyed any govern- 
ment If in consequence of some accident or 
other the leaders should be removed from the 
scene the crowd returns to its original state of a 
collectivity without cohesion or force of resistance. 
During the last strike of the Parisian omnibus 
employes the arrest of the two leaders who were 
directing it was at once sufficient to bring it to an 
end. It is the need not of liberty but of servitude 
Ithat is always predominant in the soul of crowds. 
They are so bent on obedience that they instinc- 
' tively submit to whoever declares himself their 
master. 

These ringleaders and agitators may be divided 
into two clearly defined classes. The one includes 

^ the men who are energetic-and-possess, but only 
intexjnittently, muchsti^rgth of will, the other the 
men, far rarer than the preceding, whose strength 

\o{ will is enduring. The first mentioned are 
Violent, brave, and audacious. They are more 
especially useful to direct a violent enterprise 
suddenly decided on, to carry the masses with 
them in spite of danger, and to transform into 
heroes the men who but yesterday were recruits. 



\ 



( 



THE LEADERS OF CROWDS. 123 

Men of this kind were Ney and Murat under the 
First Empire, and such a man in our own time 
was Garibaldi, a talentless but energetic adventurer 
who succeeded with a handful of men in laying 
hands on the ancient kingdom of Naples, de- 
fended though it was by a disciplined army. 

Still, though the energy of leaders of this class is 
a force to be reckoned with, it is transitory, and 
scarcely outlasts the exciting cause that has 
brought it into play. When they have returned 
to their ordinary course of life the heroes ani- 
mated by energy of this description often evince^ 
as was the case with those I have just cited, the 
most astonishing weakness of character. They 
seem incapable of reflection and of conducting 
themselves under the simplest circumstances, al- 
though they had been able to lead others. These 
men are leaders who cannot exercise their function 
except on the condition that they be led them- 
selves and continually stimulated, that they have 
always as their beacon a man or an idea, that they 
follow a line of conduct clearly traced. The 
second category of leaders, that of men of en* 
during strength of will, have, in spite of a less 
brilliant aspect, a much more considerable in- 
fluence. In this category are to be found the 
true founders of religions and great undertakings : 
St. Paul, Mahomet, Christopher Columbus, and de 
Lessepfi, for example. Whether they be intelligent 



124 ^^£ OPINIONS AND BELIEFS OF CROWDS. 

or narrow-minded is of no importance : the world 
belongs to them. The persistent will-force they 
possess is an immensely rare and immensely 
powerful faculty to which everything yields. 
What a strong and continuous will is capable of 
is not always properly appreciated. Nothing 
resists it ; neither nature, gods, nor man. 

The most recent example of what can be effected 
by a strong and continuous will is afforded us by 
the illustrious man who separated the Eastern and 
Western worlds, and accomplished a task that during 
three thousand years had been attempted in vain 
by the greatest sovereigns. He failed later in an 
identical enterprise, but then had intervened old 
age, to which everything, even the will, succumbs. 

When it is desired to show what may be done 
by mere strength of will, all that is necessary is to 
relate in detail the history of the difficulties that 
had to be surmounted in connection with the cut- 
ting of the Suez Canal. An ocular witness. Dr. 
Cazalis, has summed up in a few striking lines the 
entire story of this great work, recounted by its 
immortal autho?. 

" From day to day, episode by episode, he told 
the stupendous story of the canal. He told of all 
he had had to vanquish, of the impossible he had 
made possible, of all the opposition he encountered, 
of the coalition against him, and the disappoint- 
ments, the reverses, the defeats which had been un- 



THE LEADERS OF CROWDS, 125 

availing to discourage or depress him. He recalled 
how England had combatted him, attacking him 
without cessation, how Egypt and France had hesi- 
tated, how the French Consul had been foremost in 
his opposition to the early stages of the work, and 
the nature of the opposition he had met with, the 
attempt to force his workmen to desert from thirst 
by refusing them fresh water ; how the Minister of 
Marine and the engineers, all responsible men of 
experienced and scientific training, had naturally 
all been hostile, were all certain on scientific 
grounds that disaster was at hand, had calculated 
its coming, foretelling it for such a day and hour 
as an eclipse is foretold." 

The book which relates the lives of all these great 
leaders would not contain many names, but these 
names have been bound up with the most important 
events in the history of civilisation. 

§ 2. The Means of Action of the Leaders : cvV^'^^ 
Affirmation, Repetition, Contagion. >r>^"' 

When it is wanted to stir up a crowd for a short 
space of time, to induce it to comriiit an act of any 
nature — to pillage a palace, or to die in defence of 
a stronghold or a barricade, for instance — the crowd 
must be acted upon by rapid suggestion, among 
which example is the most powerful in its effects 
To attain this end, however, it is necessary that the 
crowd should have been previously prepared by 



126 THE OPINIONS AND BELIEFS OF CROWDS. 

certain circumstances, and, above all, that he who 
wishes to work upon it should possess the quality 
to be studied farther on, to which I give the name 
of prestige. 

When, however, it is proposed to imbue the mind 
of a crowd with ideas and beliefs — with modern social 
theories, for instance — the leaders have recourse to 
different expedients. The principal of them are 
three in number and clearly defined — affirmation, 
repetition, and contagion. Their action is some- 
what slow, but its effects, once produced, are v^ry 
lasting. 

Affirmation pure and simple, kept free of all 
reasoning and all proof, is one of the surest means 
of making an idea enter the mind of crowds. The 
conciser an affirmation is, the more destitute of 
every appearance of proof and demonstration, the 
more weight it carries. The religious books and 
the legal codes of all ages have always resorted 
to simple affirmation. Statesmen called upon to 
defend a political cause, and commercial men 
pushing the sale of their products by means of 
advertising are acquainted with the value of 
affirmation. 

Affirmation, however, has no real influence un- 
less it be constantly repeated, and so far as possible 
in the same terms. It was Napoleon, I believe, who 
said that there is only one figure in rhetoric of 
serious importance, namely, repetition. The thing 



THE LEADERS OF CROWDS. 127 

affirmed comes by repetition to fix itself in the 
mind in such a way that it is accepted in the end 
as a demonstrated truth. 

The influence of repetition on crowds is com- 
prehensible when the power is seen which it exer- 
cises on the most enlightened minds. This power 
is due to the fact that the repeated statement is 
embedded in the long run in those profound 
regions of our unconscious selves in which the 
motives of our actions are .forged. At the end of 
a certain time we have forgotten who is the author 
of the repeated assertion, and we finish by be- 
lieving it. To this circumstance is due the astonish- 
ing power of advertisements. When we have read 
a hundred, a thousand, times that X*s chocolate is 
the best, we imagine we have heard it said in many 
quarters, and we end by acquiring the certitude that 
such is the fact When we have read a thousand 
times that Y*s flour has cured the most illustrious 
persons of the most obstinate maladies, we are 
tempted at last to try it when suffering from an 
illness of a similar kind. If we always read in 
the same papiers that A is an arrant scamp and B 
a most honest man we finish by being convinced 
that this is the truth, unless, indeed, we are given 
to reading another paper of the contrary opinion, 
in which the two qualifications are reversed. Affir- 
mation and repetition are alone powerful enough to 
combat each other. 



1 



■*./ 



128 THE OPINIONS AND BELIEFS OF CROWDS. 

When an affirmation has been sufficiently re- 
peated and there is unanimity in this repetition — 
as has occurred in the case of certain famous 
financial undertakings rich enough to purchase 
every assistance — ^what is called a current of 
opinion is formed and the powerful mechanism 
of contagion intervenes. Ideas, ^ntiments, emo- 
\ tions, and beliefs possess in crowds a contagious 
' power as intense as that of microbes. This phe- 
nomenon is very natural, since it is observed even 
in animals when they are together in number. 
Should a horse in a stable take to biting his 
manger the other horses in the stable will imitate 
him. A panic that has- seized on a few sheep will 
soon extend to the whole flock. In the case of 
men collected in a crowd all emotions are very 
rapidly contagious, which explains the suddenness 
of panics. Brain disorders, likg_madnggs^^re 
^^ themselves contagious. The frequency of mad- 
ness among doctors who are specialists for the 
mad is notorious. Indeed, forms of madness 
have recently been cited — agoraphobia, for instance 
— which are communicable from men to animals. 

For individuals to succumb to contagion their 
simultaneous presence on the same spot is not in- 
dispensable. The action of contagion may be felt 
from a distance under the influence of events which 
give all minds an individual trend and the cha- 
racteristics peculiar to crowds. This is especially 



THE LEADERS OF CROWDS. 129 

the case when men's minds have been prepared to 
undergo the influence in question by those remote 
factors of which I have made a study above. An 
example in point is the revolutionary movement of 
1 848, which, after breaking out in Paris, spread 
rapidly over a great part of Europe and shook a 
number of thrones. 

Imitation, to which so much influence is attri-\ ^ 
buted in social phenomena, is in reality a mere \ 
effect of contagion. Having shown its influence 
elsewhere, I shall confine myself to reproducing 
what I said on the subject fifteen years ago. My 
remarks have since been developed by other writers 
in recent publications. 

" Man, like animals, has a natural tendency to imi- 
tation. Imitation is a necessity for him, provided 
always that the imitation is quite easy. It is this 
necessity that makes the influence of what is called 
fashion so powerful. Whether in the matter of 
opinions, ideas, literary manifestations, or merely 01 
dress, how many persons are bold enough to run 
counter to the fashion ? It is by examples not by \ ^ 
arguments that crowds are guided. At every 
period there exists a small number of indi- 
vidualities which react upon the remainder and are 
imitated by the unconscious mass. It is needful 
however, that these individualities should not be in 
too pronounced disagreement with received ideas 
Were they so, to imitate them would be too diff.- 

10 



\ 

130 THE OPINIONS AND BELIEFS OF CROWDS. 

cult and their influence would be nil. For this very 
! reason men who are too superior to their epoch are 
\ generally without influence upon it The line of 
separation is too strongly marked. For the same 
reason too Europeans, in spite of all the advan- 
tages of their civilisation, have so insignificant an 
influence on Eastern people ; they differ from them 
to too great an extent. 

" The dual action of the past and of reci- 
procal imitation renders, in the long run, all the 
men of the same country and the same period so 
alike that even in the case of individuals who 
would seem destined to escape this double in- 
fluence, such as philosophers, learned men, and 
men of letters, thought and style have a family 
air which enables the age to which they belong to 
be immediately recognised. It is not necessary 
to talk for long with an individual to attain to a 
thorough knowledge of what he reads, of his 
habitual occupations, and of the surroundings 
amid which he lives." ' 

Contagion is so powerful that it forces upon 
individuals not only certain opinions, but certain 
modes of feeling as well. Contagion is the cause 
of the contempt in which, at a given period, certain 
works are held — the example of "Tannhauser " may 
be cited — which, a few years later, for the same 

* Gustave le Bon, " L' Homme et les Societes," vol. iL 
p. 116. 1881. 



THE LEADERS OF CROWDS. 131 

reason are admired by those who were foremost 
in criticising them. 

The opinions and beliefs of crowds are specially 1^ 
propagated by contagion, but never by reasoning^ 
The conceptions at present rife among the working 
classes have been acquired at the public-house as 
the result of affirmation, repetition, and contagion, 
and indeed the mode of creation of the beliefs of 
crowds of every age has scarcely been different. 
Renan justly institutes a comparison between the 
first founders of Christianity and "the socialist 
working men spreading their ideas from public- 
house to public-house" ; while Voltaire had already 
observed in connection with the Christian religion 
that " for more than a hundred years it was only 
embraced by the vilest riff-raff." 

It will be noted that in cases analogous to 
those I have just cited, contagion, after having 
been at work among the popular classes, has spread 
to the higher classes of society. This is what we 
see happening at the present day with regard to 
the socialist doctrines which are beginning to be 
held by those who will yet be their first victims. 
Contagion is so powerful a force that even the \ y 
sentiment of personal interest disappears under its 
action. 

This is the explanation of the fact that every 
opinion adopted by the populace always ends in 
implanting itself with great vigour in the highest 



132 THE OPINIONS AND BELIEFS OF CROWDS. 

social strata, however obvious be the absurdity of 
the triumphant opinion. This reaction of the lower 
upon the higher social classes is the more curious, 
owing to the circumstance that the beliefs of the 
crowd always have their origin to a greater or less 
extent in some higher idea, which has often re- 
mained without influence in the sphere in which it 
was evolved. Leaders and agitators, subjugated 
by this higher idea, take hold of it, distort it and 
create a sect which distorts it afresh, and then 
propagates it amongst the masses, who carry the 
process of deformation still further. Become a 
popular truth the idea returns, as it were, to its 
source and exerts an influence on the upper classes 
of a nation. In the long run it is intelligence that 
shapes the destiny of the world, but very indirectly. 
The philosophers who evolve ideas have long since 
returned to dust, when, as the result of the process 
I have just described, the fruit of their reflection 
ends by triumphing. 

§ 3. Prestige. 

Great power is given to ideas propagated by 
affirmation, repetition, and contagion by the cir- 
cumstance that they acquire in time that mys- 
terious force known as prestige. 

Whatever has been a ruling power in the world, 
whether it be ideas or men, has in the main en- 
forced its authority by means of that irresistible 



THE LEADERS OF CROWDS, • 133 

force expressed by the word " prestige." The term 
is one whose meaning is grasped by everybody, 
but the word is employed in ways too different for 
it to be easy to define it. Prestige may involve 
such sentiments as admiration or fear. Occa- 
sionally even these sentiments are its basis, but it 
can perfectly well exist without them. The greatest 
measure of prestige is possessed by the dead, by 
beings, that is, of whom we do not stand in fear — 
by Alexander, Caesar, Mahomet, and Buddha, for 
example. On the other hand, there are fictive 
beings whom we do not admire — the monstrous 
divinities of the subterranean temples of India, for 
instance— ^but who strike us nevertheless as en- 
dowed with a great prestige. 

Prestige in reality is a sort of domination exer- 
cised on our mind by an individual, a work, or an 
idea. This domination entirely paralyses our 
critical faculty, and fills our soul with astonish- 
ment and respect. The sentiment provoked is 
inexplicable, like all sentiments, but it would 
appear to be of the same kind as the fascination 
to which a magnetised person is subjected. Pres- yV 

tige is the mainspring* of all authority. Neither v y\. 1 
gods, kings, nor wom^ n have ever reigned without (\^ 

it. 

The various kinds of prestige may be grouped 
under two principal heads : acquired prestige and 
personal prestige. Acquired prestige is that re- 



\ 



134 ^^^ OPINIONS AND BELIEFS OF CROWDS. 

suiting from name, fortune, and reputation. It 
may be independent of personal prestige. Per- 
sonal prestige, on the contrary, is something essen- 
tially peculiar to the individual ; it may coexist 
with reputation, glory, and fortune, or be strength- 
ened by them, but it is perfectly capable of existing 
in their absence. 

Acquired or artificial prestige is much the most 
common. The mere fact that an individual occu- 
pies a certain position, possesses a certain fortune, 
or bears certain titles, endows him with prestige, 
however slight his own personal worth. A soldier 
in uniform, a judge in his robes, always enjoys 
prestige. Pascal has very properly noted the 
necessity for judges of robes and wigs. Without 
them they would be stripped of half their authority. 
The most unbending socialist is always somewhat 
impressed by the sight of a prince or a marquis ; 
and the assumption of such titles makes the rob- 
bing of tradesmen an easy matter.^ 

' The influence of titles, decorations, and uniforms on 
crowds is to be traced in all countries, even in those in which 
the sentiment of personal independence is the most strongly 
developed. I quote in this connection a curious passage 
from a recent book of travel, on the prestige enjoyed in 
England by great persons. 

** I had observed, under various circumstances, theipeculiar 
sort of intoxication produced in the most reasonable English- 
men by the contact or sight of an Engfish peer. 

'' Provided his fortune enables him to keep up his rank, 
he is sure of their affection in advance, and brought into 



THE LEADERS OF CROWDS. 135 

The prestige of which I have just spoken is 
exercised by persons ; side by side with it may be 
placed that exercised by opinions, literary and 
artistic works, &c. Prestige of the latter kind is 
most often merely the result of accumulated repeti- 
tions. History, literary and artistic history especi- 
ally, being nothing more than the repetition of 
identical judgments, which nobody endeavours to 
verify, every one ends by repeating what he learnt 
at school, till there come to be names and things 
which nobody would venture to meddle with. For 
a modem reader the perusal of Homer results in- 
contestably in immense boredom ; but who would 
venture to say so ? The Parthenon, in its present 
state, is a wretched ruin, utterly destitute of interest, 
but it is endowed with such prestige that it does 
not appear to us as it really is, but with all its 
accompaniment of historic memories. The special 
characteristic of prestige is to prevent Ksseeing 

contact with him they are so enchanted as to put up with 
anjrthing at his hands. They may be seen to redden with 
pleasure at his approach, and if he speaks to them their 
suppressed joy increases their redness, and causes their 
eyes to gleam with unusual brilliance. Respect for nobility 
is in their blood, so to speak, as with Spaniards the love of 
dancing, with Germans that of music, and with Frenchmen 
the liking for revolutions. Their passion for horses and 
Sliakespeare is less violent, the satisfaction and pride they 
derive from these sources a less integral part of their being. 
There is a considerable sale for books dealing with the 
peerage, and go where one will they are to be found, like 
the Bible, in all hands.'' 



136 THE OPINIONS AND BELIEFS OF CROWDS. 

things as they are and to . entirely jparalyselour 
judgment Crowds always, and individuals as a 
rule, stand in need of ready-made opinions on all 
subjects. The popularity of these opinions is 
independent of the measure of truth or error 
they contain, and is solely regulated by their 
prestige. 

I now come to personal prestige. Its nature is 
very different from that of artificial or acquired 
prestige, with which I have just been concerned. 
It is a faculty independent of all titles, of all 
authority, and possessed by a small number of 
persons whom it enables to exercise a veritably 
magnetic fascination on those around them, 
although they are socially their equals, and lack 
all ordinary means of domination. They force the 
acceptance of their ideas and sentiments on those 
about them, and they are obeyed as is the tamer 
of wild beasts by the animal that could easily 
devour him. 

The great leaders of crowds, such as Buddha, 
Jesus, Mahomet, Joan of Arc, and Napoleon, have 
possessed this form of prestige in a high degree, 
and to this endowment is more particularly due 
the position they attained. Gods, heroes, and 
dcjgmas win their way in the world of their own 
inward strength. They are not to be discussed : 
they disappear, indeed, as soon as discussed. 

The great personages I have just cited were in 



THE LEADERS OF CROWDS. 137 

possession of their power of fascination long before 
they became illustrious, and would never have 
become so without it It is evident, for instance, 
that Napoleon at the zenith of his glory enjoyed 
an immense prestige by the mere fact of his power, 
but he was already endowed in part with this 
prestige when he was without power and com- 
pletely unknown. When, an obscure general, he 
was sent, thanks to influential protection, to com- 
mand the army of Italy, he found himself among 
rough generals who were of a mind to give a 
hostile reception to the young intruder dispatched 
them by the Directory. From the very begin- 
ning, from the first interview, without the aid of 
speeches, gestures, or threats, at the first sight of 
the man who was to become great they were 
vanquished. Taine furnishes a curious account of 
this interview taken from contemporary memoirs. 

" The generals of division, amongst others Auge- 
reau, a sort of swashbuckler, uncouth and heroic, 
proud of his height and his bravery, arrive at the 
staff quarters very badly disposed towards the 
little upstart dispatched them from Paris. On the 
strength of the description of him that has been 
given them, Augereau is inclined to be insolent 
and insubordinate ; a favourite of Barras, a general 
who owes his rank to the events of Vend^miaire 
who has won his grade by street-fighting, who is 



13S THE OPINIONS AND BELIEFS OF CROWDS. 

looked upon as bearish, because he is always think- 
ing in solitude, of poor aspect, and with the reputa- 
tion of a mathematician and dreamer. They are 
introduced, and Bonaparte keeps them waiting* 
At last he appears, girt with his sword ; he puts on 
his hat, explains the measures he has taken, gives 
his orders, and dismisses them. Augereau has 
remained silent ; it is only when he is outside that 
he regains his self-possession and is able to deliver 
himself of his customary oaths. He admits with 
Mass^na that this little devil of a general has 
inspired him with awe ; he cannot understand the 
ascendency by which from the very first he has 
felt himself overwhelmed." 

Become a great man, his prestige increased in 
proportion as his glory grew, and came to be at 
least equal to that of a divinity in the eyes of those 
devoted to him. General Vandamme, a rough, 
typical soldier of the Revolution, even more brutal 
and energetic than Augereau, said of him to Mar- 
shal d'Arnano in 1815, as on one occasion they 
mounted together the stairs of the Tuileries : " That 
devil of a man exercises a fascination on me that 
I cannot explain even to myself, and in such a 
degree that, though I fear neither God nor devil, 
when I am in his presence I am ready to tremble 
like a child, and he could make me go through the 
eye of a needle to throw myself into the fire." 



THE LEADERS OF CROWDS, 139 

Napoleon exercised a like fascination on all who 
came into contact with him,^ 

Davoust used to say, talking of Maret's devo- 
tion and of his own : " Had the Emperor said to 
us, * It is important in the interest of my policy 
that Paris should be destroyed without a single 
person leaving it or escaping,' Maret I am sure 
would have kept the secret, but he could not have 
abstained from compromising himself by seeing 
that his family got clear of the city. On the other 
hand, I, for fear of letting the truth leak out, would 
have let my wife and children stay," 

It is necessary to bear in mind the astounding 

power exerted by fascination of this order to 

' Thoroughly conscious of his prestige, Napoleon was 
aware that he added to it by treating rather worse than 
stable lads the great personages around him, and among 
whom figured some of those celebrated men of the Ck)n- 
vention of whom Europe had stood in dread. The gossip 
of the period abounds in illustrations of this fact. One day, 
in the midst of a Council of State, Napoleon grossly insults 
Beugnot, treating him as one might an unmannerly valet. 
The effect produced, he goes up to him and says, " Well, 
stupid, have you found your head again ? " Whereupon 
Beugnot, tall as a drum-major, bows very low, and the little 
man raising his hand, takes the tall one by the ear, " an 
intoxicating sign of favour," writes Beugnot, "the familiar 
gesture of the master who waxes gracious." Such examples 
give a clear idea of the degree of base platitude that 
prestige can provoke. They enable us to understand the 
immense contempt of the great despot for the men sur- 
rounding him — ^men whom he merely looked upon as "food 
for powder." 



I40 THE OPINIONS AND BELIEFS OF CROWDS. 

understand that marvellous return from the Isle of 
Elba, that lightning-like conquest of France by an 
isolated man confronted by all the organised forces 
of a great country that might have been supposed 
weary of his tyranny. He had merely to cast a 
look at the generals sent to lay hands on him» and 
who had sworn to accomplish their mission. All 
of them submitted without discussion. • 

V 
" Napoleon," writes the English General Wolse- 
ley, " lands in France almost alone, a fugitive 
from the small island of Elba which was his king- 
dom, and succeeded in a few weeks, without blood- 
shed, in upsetting all organised authority in France 
under its legitimate king; is it possible for the 
personal ascendency of a man to affirm itself in a 
more astonishing manner ? But from the beginning 
to the end of this campaign, which was his last, 
how remarkable too is the ascendency he exercised 
over the Allies, obliging them to follow his initia- 
tive, and how near he came to crushing them I " 

His prestige outlived him and continued to 
grow. It is his prestige that made an emperor of 
his obscure nephew. How powerful is his memory 
still is seen in the resurrection of his legend in pro- 
gress at the present day. Ill-treat men as you will, 
massacre them by millions, be the cause of invasion 
upon invasion, all is permitted you if you possess 



THE LEADERS OF CROWDS. 141 

prestige in a sufficient degree and the talent neces- 
sary to uphold It 

I have invoked, no doubt, in this case a quite 
exceptional example of prestige, but one it was 
useful to cite to make clear the genesis of great 
religions, great doctrines, and great empires. Were 
it not for the power exerted on the crowd by 
prestige, such growths would be incomprehensible. 

Prestige, however, is not based solely on per- 
sonal ascendency, military glory, and religious 
terror; it may have a more modest origin and 
still be considerable. Our century furnishes 
several examples. One of the most striking ones 
that posterity will recall from age to age will be 
supplied by the history of the illustrious man who 
modified the face of the globe and the commercial 
relations of the nations by separating two con- 
tinents. He succeeded in his enterprise owing to 
his iitimense strength of will, but also owing to the 
fascination he exercised on those surrounding him. 
To overcome the unanimous opposition he met 
with, he had only to show himself. He would 
speak briefly, and in face of the charm he 
exerted his opponents became his friends. The 
English in particular strenuously opposed his 
scheme ; he had only to put in an appearance in 
England to rally all suffi-ages. In later years, 
when he passed Southampton, the bells were rung 
on his passage ; and at the present day a move- 



142 THE OPINIONS AND BELIEFS OF CROWDS. 

merit is on foot in England to raise a statue in his 
honour. 

" Having vanquished whatever there is to van- 
quish, men and things, marshes, rocks, and sandy 
wastes," he had ceased to believe in obstacles, and 
wished to begin Suez over again at Panama. He 
began again with the same methods as of old ; but 
he had aged, and, besides, the faith that moves 
mountains does not move them if they are too lofty. 
The mountains resisted, and' the catastrophe that 
ensued destroyed the glittering aureole of glory 
that enveloped the hero. His life teaches how 
prestige can grow and how it can vanish. After 
rivalling in greatness the most famous heroes of 
history, he was lowered by the magistrates of 
his country to the ranks of the vilest criminals. 
When he died his coffin, unattended, traversed an 
indifferent crowd. Foreign sovereigns are alone in 
rendering homage to his memory as to that of one 
of the greatest men that history has known.' 

' An Austrian paper, the Neue Freie Pressc, of Vienna, has 
indulged on the subject of the destiny of de^^esseps in 
reflections marked by a most judicious psychological insight. 
I therefore reproduce them here : — 

" After the condemnation of Ferdinand de yCbsseps one 
has no longer the right to be astonished at tfe sad end of 
Christopher Columbus. If Ferdinand de Lesseps were a 
rogue every noble illusion is a crime. Antiquity would 
have crowned thS memory of de Lesseps with an aureole of 
glory, and would have made him drink from the bowl of nectar 
in the midst of Olympus, for he has altered the face of the 



THE LEADERS OF CROWDS. 143. 

Still, the various examples that have just been 
cited represent extreme cases. To fix in detail 
the psychology of prestige, it would be necessary 
to place them at the extremity of a series, which 
would range from the founders of religions and 
empires to the private individual who endea- 

earth and accomplished works which make the creation 
more perfect. The President of the Court of Appeal has 
immortalised himself by condemning Ferdinand de Lesseps, 
for the nations will always demand the name of the man 
who was not afraid to debase his century by investing with 
the convict's cap an aged man, whose life redounded to the 
glory of his contemporaries. 

" Let there be no more talk in the future of inflexible 
justice, there where reigns a bureaucratic hatred of audacious 
feats. The nations have need of audacious men who 
believe in themselves and overcome every obstacle with- 
out concern for their personal safety. Genius cannot be 
prudent ; by dint of prudence it could never enlarge the 
sphere of human activity. 

"... Ferdinand de Lesseps has known the intoxication 
of triumph and the bitterness of disappointment — Suez and 
Panama. At this point the heart revolts at the morality of 
success. When de Lesseps had succeeded in joining twa 
seas princes and nations rendered him their homage ; 
to-day, when he meets with failure among the rocks of the 
Cordilleras, he is nothing but a vulgar rogue. ... In this 
result we see a war between the classes of society, the dis- 
content of bureaucrats and employes, who take their re- 
venge with the aid of the criminal code on those who would 
raise themselves above their fellows. . . . Modern legislators 
are filled with embarrassment when confronted by the lofty 
ideas due to human genius ; the public comprehends such 
ideas still less, and it is easy for an advocate-general 
to prove that Stanley is a murderer and de Lesseps a 
deceiver." 



144 THE OPINIONS AND BELIEFS OF CROWDS. 

vours to dazzle his neighbours by a new coat or 
a decoration. 

Between the extreme limits of this series would 
find a place all the forms of prestige resulting from 
the different elements composing a civilisatioii— • 
sciences, arts, literature, &c. — and it would be seeni 
that prestige constitutes the fundamental element! 
of persuasion. Consciously or not, the being, the 
idea, or the thing possessing prestige is imme- 
diately imitated in consequence of contagion, and 
forces an entire generation to adopt certain modes 
of feeling and of giving expression to its thought 
This imitation, moreover, is, as a rule, unconscious, 
which accounts for the fact that it is perfect The 
modern painters who copy the pale colouring and 
the stiff attitudes of some of the Primitives are 
scarcely alive to the source of their inspiration. 
They believe in their own sincerity, whereas, if an 
eminent master had not revived this form of art, 
people would have continued blind to all but its 
naKve and inferior sides. Those artists who, after 
the manner of another illustrious master, inundate 
their canvasses with violet shades do not see in 
nature more violet than was detected there fifty 
years ago ; but they are influenced, "suggestioned," 
by the personal and special impressions of a painter 
who, in spite of this eccentricity, was successful in 
acquiring great prestige. Similar examples might 
be brought forward in connection with all the 
elements of civilisation. 



THE LEADERS OF CROWDS. 145 

It is seen from what precedes that a number of 
factors may be concerned in the genesis of prestige; 
among them success was always one of the most 
important. Every successful man, every idea that 
forces itself into recognition, ceases, ipsofactOy to be 
called in question. The proof that success is one 
of the principal stepping-stones to prestige is that 
the disappearance of the one is almost always fol- 
lowed by the disappearance of the other. The 
hero whom the crowd acclaimed yesterday is in- 
sulted to-day should he have been overtaken by 
failure. The re-action, indeed, will be the stronger 
in proportion as the prestige has been great. The 
crowd in this case considers the fallen hero as an 
equal, and takes its revenge for having bowed to a 
superiority whose existence it no longer admits. 
While Robespierre was causing the execution of 
his colleagues and of a great number of his con- 
temporaries, he possessed an immense prestige. 
When the transposition of a few votes deprived 
him of power, he immediately lost his prestige, and 
the crowd followed him to the guillotine with the 
self-same imprecations with which shortly before 
it had pursued his victims. Believers always break 
the statues of their former gods with every symptom 
of fury. 

Prestige lost by want of success disappears in a 
brief space of time. It can also be worn away, 
but more slowly by being subjected to discussion. 

II 



146 THE OPINIONS AND BELIEFS OF CROWDS. 

7 This latter power, however, is exceedingly sure. 
From the moment prestige is called in question it 
ceases to be prestige. The gods and men who \ 
have kept their prestige for long have never 
tolerated discussion. For the crowd to admire, it 
must be kept at a distance. 




\ ."r 









^. I*' 




y 



CHAPTER IV. 

LIMITATIONS OF THE VARIABILITY OF THE BELIEFS 

AND OPINIONS OF CROWDS. 

I. Fixed Beliefs, The invariability of certain general 
beliefs — ^They shape the course of a civilisation — ^The 
difficulty of uprooting them — In what respect intoler- 
ance is a virtue in a people — ^The philosophic absurdity 
of a belief cannot interfere with its spreading. § 2. 
The Changeable Opinions of Crowds. The extreme mo- 
bility of opinions which do not arise from general 
beliefs — ^Apparent variations of ideas and beliefs in less 
than a century — ^The real limits of these variations — 
The matters effected by the variation — The disappear- 
ance at present in progress of general beliefs, and the 
extreme diffusion of the newspaper press, have for 
result that opinions are nowadays more and more 
changeable — ^Why the opinions of crowds tend on the 
majority of subjects towards indifferences-Govern- 
ments now powerless to direct opinion as they formerly 
did — Opinions prevented to-day from being tyrannical 
on account of their exceeding divergency. 

§ I. Fixed Beliefs. 

A CLOSE parallel exists between the anatomical 

and psychological characteristics of living beings. 

174 



148 THE OPINIONS AND BELIEFS OF CROWDS. 

In these anatomical characteristics certain in- 
variable, or slightly variable, elements are met 
with, to change which the lapse is necessary of 
geological ages. Side by side with these fixed, 
indestructible features are to be found others ex- 
tremely changeable, which the art of the breeder 
or horticulturist may easily modify, and at times 
to such an extent as to conceal the fundamental 
characteristics from an observer at all inattentive 

The same phenomenon is observed in the case 
of moral characteristics. Alongside\the unalter- 
able psychological elements of a race, mobile and 
changeable elements are to be encountered. For 
this reason, in studying the beliefs and opinions of 
a people, the presence is always detected of a fixed 
groundwork on which are engrafted opinions as 
changing as the surface sand on a rock. 

The opinions and beliefs of crowds may be 
divided, then, into two very distinct classes. On 
the one hand we have great permanent beliefs, 
which endure for several centuries, and on which 
an. entire civilisation may rest. Such, for instance, 
in the past were feudalism, Christianity, and Pro- 
testantism ; and such, in our own time, are the 
nationalist principle and contemporary democratic 
and social ideas. In the second place, there are 
the transitory, changing opinions, the outcome, as 
a rule, of general conceptions, of which every age 
sees the birth and disappearance ; examples in 



LIMITATIONS OF VARIABILITY. 149 

point are the theories which mould literature and 
the arts — those, for instance, which produced 
romanticism, naturalism, mysticism, &c. Opinions 
of this order are as superficial, as a rule, as fashion, 
and as changeable. They may be compared to 
the ripples which ceaselessly arise and vanish on 
the surface of a deep lake. 

The great generalised beliefs are very restricted 
in number. Their rise and fall form the culmina- 
ting points of the history of every historic race. 
They constitute the real framework of civilisa- 
tion. 

It is easy to imbue the mind of crowds with 
a passing opinion, but very difficult to implant 
therein a lasting belief However, a belief of this 
latter description once established, it is equally 
difficult to uproot it It is usually only to be 
changed at the cost of violent revolutions. Even 
revolutions can only avail when the belief has 
almost entirely lost its sway over men's minds. 
In that case revolutions serve j to/TmaTly? sweep 
away what had already been aunost cast aside, 
though the force of habit prevented its complete 
abandonment The beginning of a revolution is | 
in reality the end of a belief 

The precise moment at which a great belief is 
doomed is easily recognisable ; it is the moment 
when its value begins to be called in question. 
Every general belief being little else than a fiction. 



ISO THE OPINIONS AND BELIEFS OF CROWDS. 

it can only survive on the condition that it be not 
subjected to examination. 

But even when a belief is severely shaken, the 
institutions to which it has given rise retain their 
strength and disappear but slowly. Finally, when 
the belief has completely lost its force, all that 
rested upon it is soon involved in ruin. As yet a 
nation has never been able to change its beliefs 
without being condemned at the same time to 
transform all the elements of its civilisation. The 
nation continues this process of transformation 
until it has alighted on and accepted a new general 
belief : until this juncture it is perforce in a state 
of anarchy. General beliefs are the indispensable 
pillars of civilisations ; they determine the trend of 
ideas. They alone are capable of inspiring faith 
and creating a sense of duty. 

Nations have always been conscious of the 
utility of acquiring general beliefs, and have in- 
stinctively understood that their disappearance 
would be the signal for their own decline. In the 
case of the Romans, the fanatical cult of Rome 
was the belief that made them masters of the 
world, and when the belief had died out Rome 
was doomed to die. As for the barbarians who 
destroyed the Roman civilisation, it was only 
when they had acquired certain commonly ac- 
cepted beliefs that they attained a measure of 
cohesion and emerged from anarchy. 



LIMITATIONS OF VARIABILITY. 151 

Plainly it is not for nothing that nations have 
always displayed intolerance in the defence of 
their opinions. This intolerance, open as it is to 
criticism from the philosophic standpoint, repre- 
sents in the life of a people the most necessary of 
virtues. It was to found or uphold general beliefs 
that so many victims were sent to the stake in the 
Middle Ages and that so many inventors and 
innovators have died in despair even if they have 
escaped martyrdom. It is in defence, too, of such 
beliefs that the world has been so often the scene 
of the direst disorder, and that so many millions 
of men have died on the battle-field, and will yet 
die there. 

There are great difficulties in the way of estab- 
lishing a general belief, but when it is definitely 
implanted its power is for a long time to come 
invincible, and however false it be philosophically 
it imposes itself upon the most luminous intelli- 
gence. Have not the European peoples regarded 
as incontrovertible for more than fifteen centuries 
religious legends which, closely examined, are as 
barbarous ^ as those of Moloch ? The frightful 
absurdity of the legend of a God who revenges 
himself for the disobedience of one of his 

' Barbarous, philosophically speaking, I mean. In 
practice they have created an entirely new civilisation, 
and for fifteen centuries have given mankind a glimpse of 
those enchanted realms of generous dreams and of hope 
which he will know no more. 



152 THE OPINIONS AND BELIEFS OF CROWDS. 

creatures by inflicting horrible tortures on his son 
remained unperceived during many centuries. 
Such potent geniuses as a Galileo, a Newton, and 
a Leibnitz never supposed for an instant that the 
truth of such dogmas could be called in question. 
Nothing can be more typical than this fact of the 
hypnotising effect of general beliefs, but at the 
same time nothing can mark more decisively the 
humiliating limitations of our intelligence. 

As soon as a new dogma is implanted in the 
mind of crowds it becomes the source of inspira- 
tion whence are evolved its institutions, arts, 
and mode of existence. The sway it exerts over 
men's minds under these circumstances is absolute. 
Men of action have no thought beyond realising 
the accepted belief, legislators beyond applying 
it, while philosophers, artists, and men of letters 
are solely preoccupied with its expression under 
various shapes. 

From the fundamental belief transient accessory 
ideas may arise, but they always bear the impress 
of the belief from which they have sprung. The 
Egyptian civilisation, the European civilisation of 
the Middle Ages, the Mussulman civilisation of the 
Arabs are all the outcome of a small number of 
religious beliefs which have left their mark on the 
least important elements of these civilisations and 
allow of their immediate recognition. 

Thus it is that, thanks to general beliefs, the men 



LIMITATIONS OF VARIABILITY. 153 

of every age are enveloped in a network of tradi- 
tions, opinions, and customs which render them 
all alike, and from whose yoke they cannot extricate 
themselves. Men are guided in their conduct 
above all by their beliefs and by the customs that 
are the consequence of those beliefs. These 
beliefs and customs regulate the smallest acts of 
our existence, and the most independent spirit 
cannot escape their influence. The tyranny 
exercised unconsciously on men's minds is the 
only real tyranny, because it cannot be fought 
against Tiberius, Ghengis Khan, and Napoleon 
were assuredly redoubtable tyrants, but from the 
depth of their graves Moses, Buddha, Jesus, and 
Mahomet have exerted on the human soul a far 
profounder despotism. A conspiracy may over- 
throw a tyrant, but what can it avail against a 
firmly established belief? In its violent struggle 
with Roman Catholicism it is the French Revolu- 
tion that has been vanquished, and this in spite of 
the fact that the sympathy of the crowd was 
apparently on its side, and in spite of recourse to 
destructive measures as pitiless as those of the 
Inquisition. The only real tyrants that humanity 
has known have always been the memories of its 
dead or the illusions it has forged itself. 

The philosophic absurdity that often marks 
general beliefs has never been an obstacle to their 
triumph. Indeed the triumph of such beliefs 



154 THE OPINIONS AND BELIEFS OF CROWDS. 

would seem impossible unless on the condition 
that they offer some mysterious absurdity. In 
consequence, the evident weakness of the socialist 
beliefs of to-day will not prevent them triumphing 
among the masses. Their real inferiority to all 
religious beliefs is solely the result of this con- 
sideration, that the ideal of happiness offered 
by the latter being realisable only in a future life, 
it was beyond the power of anybody to contest it. 
The socialist ideal of happiness being intended to 
be realised on earth, the vanity of its promises 
will at once appear as soon as the first efforts 
towards their realisation are made, and simul- 
taneously the new belief will entirely lose its 
prestige. Its strength, in consequence, will only 
increase until the day when, having triumphed, 
its practical realisation shall commence. For this 
reason, while the new religion exerts to begin 
with, like all those that have preceded it, a de- 
structive influence, it will be unable, in the future, 
to play a creative part. 

§ 2. The Changeable Opinions of Crowds. 

Above the substratum of fixed beliefs, whose 
power we have just demonstrated, is found an 
overlying growth of opinions, ideas, and thoughts 
which are incessantly springing up and dying out. 
Some of them exist but for a day, and the more 
important scarcely outlive a generation. We have 



LIMITATIONS OF VARIABILITY. 155 

already noted that the changes which supervene 
in opinions of this order are at times far more 
superficial than real, and that they are always 
afifected by racial considerations. When examin- 
ing, for instance, the political institutions of France 
we showed that parties to all appearance utterly 
distinct;;p^oyalists, radicals, imperialists, social- 
ists, &c. — have an ideal absolutely identical, and 
that this ideal is solely dependent on the mental 
structure of the French race, since a quite contrary 
ideal is found under analogous names among 
other races. Neither the name given to opinions 
nor deceptive adaptations alter the essence of 
things. The men of the Great Revolution, satu- 
rated with Latin literature, who (their eyes fixed 
on the Roman Republic), adopted its laws, its 
fasces, and its togas, did not become Romans 
because they were under the empire of a powerful 
historical suggestion. The task of the philosopher 
is to investigate what it is which subsists of ancient 
beliefs beneath their apparent changes, and to 
identify amid the moving flux of opinions the part 
determined by general beliefs and the genius of 
the race. 

In the absence of this philosophic test it might 
be supposed that crowds change their political 
or religious beliefs frequently and at will. All 
history, whether political, religious, artistic, or 
literary, seems to prove that such is the case. 



156 THE OPINIONS AND BELIEFS OF CROWDS. 

As an example, let us take a very short period 
of French history, merely that from 1790 to 1820, 
a period of thirty years' duration, that of a genera- 
tion. In the course of it we see the crowd at 
first monarchical become very revolutionary, then 
very imperialist, and again very monarchical. In 
the matter of religion it gravitates in the same 
lapse of time from Catholicism to atheism, then 
towards deism, and then returns to the most 
pronounced forms of Catholicism. These changes 
take place not only amongst the masses, but also 
amongst those who direct them. We observe with 
astonishment the prominent men of the Conven- 
tion, the sworn enemies of kings, men who would 
have neither gods nor masters, become the humble 
servants of Napoleon, and afterwards, under Louis 
XVI 1 1., piously carry candles in religious proces- 
sions. 

Numerous, too, are the changes in the opinions 
of the crowd in the course of the following seventy 
years. The " Perfidious Albion " of the opening 
of the century is the ally of France under 
Napoleon's heir ; Russia, twice invaded by France, 
which looked on with satisfaction at French 
reverses, becomes its friend. 

In literature, art, and philosophy the successive 
evolutions of opinion are more rapid still. 
Romanticism, naturalism, mysticism, &c., spring 
up and die out in turn. The artist and the writer 



LIMITATIONS OF VARIABILITY. 157 

applauded yesterday are treated on the morrow 
with profound contempt 

When, however, we analyse all these changes in 
appearance so far reaching, what do we find ? All 
those that are in opposition with the general 
beliefs and sentiments of the race are of transient 
duration, and the diverted stream soon resumes its 
course. The opinions which are not linked to any 
general belief or sentiment of the race, and which 
in consequence cannot possess stability, are at the 
mercy of every chance, or, if the expression be 
preferred, of every change in the surrounding cir- 
cumstances. Formed by suggestion and contagion,, 
they are always momentary; they crop up and 
disappear as rapidly on occasion as the sandhills 
formed by the wind on the sea-coast. 

At the present day the changeable opinions of 
crowds are greater in number than they ever were, 
and for three different reasons. 

The first is that as the old beliefs are losing 
their influence to a greater and greater extent, 
they are ceasing to shape the ephemeral opinions 
of the moment as they did in the past The 
weakening of general beliefs clears the ground 
for a crop of haphazard opinions without a past 
or a future. 

The second reason is that the power of crowds 
being on the increase, and this power being less 
and less counterbalanced, the extreme mobility of 



158 THE OPINIONS AND BEUEFS OF CROWDS. 

ideas, which we have seen to be a peculiarity of 
crowds, can manifest itself without let or hind- 
rance. 

Finally, the third reason is the recent develop- 
ment of the newspaper press, by whose agency 
the most contrary opinions are being continually 
brought before the attention of crowds. The 
suggestions that might result from each individual 
opinion are soon destroyed by suggestions of an 
opposite character. The consequence is that no 
opinion succeeds in becoming widespread, and 
that the existence of all of them is ephemeral 
An opinion nowadays dies out before it has found 
a sufficiently wide acceptance to become general. 

A phenomenon quite new in the world's history, 
and most characteristic of the present age, has 
resulted from these different causes ; I allude to 
the powerlessness of governments to direct opinion. 
In the past, and in no very distant past, the 
action of governments and the influence of a few 
writers and a very small number of newspapers 
-constituted the real reflectors of public opinion. 
To-day the writers have lost all influence, and the 
newspapers only reflect opinion. As for statesmen, 
far from directing opinion, their only endeavour is 
to follow it. They have a dread of opinion, which 
amounts at times to terror, and causes them to 
adopt an utterly unstable line of conduct 

The opinion of crowds tends, then, more and 



LIMITATIONS OF VARIABILITY. 159 

more to become the supreme guiding principle in 
politics. It goes so far to-day as to force on 
alliances, as has been seen recently in the case of 
the Franco-Russian alliance, which is solely the 
outcome of a popular movement A curious 
symptom of the present time is to observe popes, 
kings, and emperors consent to be interviewed as 
a means of submitting their views on a given 
subject to the judgment of crowds. Formerly it 
might have been correct to say that politics were 
not a matter of sentiment. Can the same be said 
to-day, when politics are more and more swayed 
by the impulse of changeable crowds, who are un- 
influenced by reason and can only be guided by 
sentiment ? 

As to the press, which formerly directed opinion, 
it has had, like governments, to Jhimble itself 
before the power of crowds. It wields, no doubt, 
a considerable influence, but only because it is 
exclusively the reflection of the opinions of 
crowds and of their incessant variations. Become 
a mere agency for the supply of information, 
the press has renounced all endeavour to enforce 
an idea or a doctrine. It follows all the changes 
of public thought, obliged to do so^by the neces- 
sities of competition under pain of losing its 
readers. The old staid and influential organs of 
the past, such as the Constitutionnely the Dibats^ 
or the Siicky which were accepted as oracles by 



i6o THE OPINIONS AND BELIEFS OF CROWDS. 

the preceding generation, have disappeared or have 
become typical modem papers, in which a maxi* 
mum of news is sandwiched in between light 
articles, society gossip, and financial puffs. There 
can be no question to-day of a paper rich enough 
to allow its contributors to air their personal 
opinions, and such opinions would be of slight 
weight with readers who only ask to be kept 
informed or to be amused, and who suspect every 
affirmation of being prompted by motives of 
speculation. Even the critics have ceased to be 
able to assure the success of a book or a play. 
They are capable of doing harm, but not of doing a 
service. The papers are so conscious of the use* 
lessness of everything in the shape of criticism 
or personal opinion, that they have reached the 
point of suppressing literary criticism, confining 
themselves to citing the title of a book, and ap- 
pending a " puff" of two or three lines.' In twenty 
years' time the same fate will probably have over- 
taken theatrical criticism. 

The close watching of the course of opinion has 
become to-day the principal preoccupation of the 
press and of governments. The effect produced 
by an event, a legislative proposal, a speech, is 
without intermission what they require to know, 
and the task is not easy, for nothing is more mobile 

' These remarks refer to the French newspaper press. — 
Note of the Translator. 



LIMITATIONS OF VARIABILITY. i6i 

and changeable than the thought of crowds, and 
nothing more frequent than to see them execrate 
to-day what they applauded yesterday. z'^^'"" 

This total absence of any sort of direction of 
opinion, and at the same time the destruction of 
general beliefs, have had for final result an extreme 
divergency of convictions of every order, and a 
growing indifference on the part of crowds to 
everything that does not plainly touch their im- 
mediate interests. Questions of doctrine, such as 
socialism, only recruit champions boasting genuine 
convictions among the quite illiterate classes, 
among the workers in mines and factories, for 
instance. Members of the lower middle class, and 
working men possessing some degree of instruction, 
have either become utterly sceptical or extremely 
unstable in their opinions. 

The evolution which has been effected in this 
direction in the last twenty-five years is striking. 
During the preceding period, comparatively near us 
though it is, opinions still had a certain general 
trend ; they had their origin in the acceptance of 
some fundamental belief. By the mere fact that an 
individual was a monarchist he possessed inevit- 
ably certain clearly defined ideas in history as 
well as in science, while by the mere fact that 
he was a republican, his ideas were quite contrary. 
A monarchist was well aware that men are not 
descended from monkeys, and a republican was 

12 



x62 THE OPINIONS AND BELIEFS OF CROWDS. 

not less well aware that such is in truth their 
descent. It was the duty of the monarchist to 
speak with horror, and of the republican to speak 
with veneration, of the great Revolution. There 
were certain names, such as those of Robespierre 
and Marat, that had to be uttered with an air of 
religious devotion, and other names, such as those 
of Caesar, Augustus, or Napoleon, that ought 
never to be mentioned unaccompanied by a 
torrent of invective. Even in the French Sor- 
bonne this ingenuous fashion of conceiving history 
was general.^ 

At the present day, as the result of discussion 
and analysis^ all opinions are losing their prestige ; 
their distinctive features are rapidly worn away, 
and few survive capable of arousing our enthusiasm. 
The man of modem times is more and more a 
prey to indifference. 

■ There are pages in the books of the French official 
professors of history that are very curious from this point 
of view. They prove too how little the critical spirit is 
developed by the system of university education in vogue 
in France. I cite as an example the following extracts 
from the " French Revolution "of M. Rambaud, professor 
of history at the Sorbonne : 

" The taking of the Bastille was a culminating event in 
the historj^ not only of France, but of all Europe ; and 
inaugurated a new epoch in the history of the world ! " 

With respect to Robespierre, we learn with stupefaction 
that "his dictatorship was based more especially on 
opinion, persuasion, and moral authority ; it was a sort 
of pontificate in the hands of a virtuous man ! " (pp. 91 
and 220.) 



LIMITATIONS OF VARIABILITY. 163 

The general wearing away of opinions should 
not be too greatly deplored. That it is a symptom 
of decadence in the life of a people cannot be 
contested. It is certain that men of immense, of 
almost supernatural insight, that apostles, leaders 
of crowds — men, in a word, of genuine and strong 
convictions — exert a far greater force than men who 
deny, who criticise, or who are indifferent, but it 
must not be forgotten that, given the power pos- 
sessed at present by crowds, were a single opinion 
to acquire sufficient prestige to enforce its general 
acceptance, it would soon be endowed with so 
tyrannical a strength that everything would have 
to bend before it, and the era of free discussion 
would be closed for a long time. Crowds are oc- 
casionally easy-going masters, as were Heliogabalus 
and Tiberius, but they are also violently capricious. 
A civilisation, when the moment has come for 
crowds to acquire a high hand over it, is at the 
mercy of too many chances to endure for long. 
Could anything postpone for a while the hour of 
its ruin, it would be precisely the extreme in- 
stability of the opinions of crowds and their 
growing indifference with respect to all general 
beliefs. 



BOOK III. 

THE CLASSIFICATION AND DESCRIPTION OF 
THE DIFFERENT KINDS OF CROWDS, 

CHAPTER 1. 

THE CLASSIFICATION OF CROWDS. 

The general divisions of crowds — ^Their classification. 
§ I. Heterogeneous crowds. Different varieties of them 
— The influence of race — ^The spirit of the crowd is 
weak in proportion as the spirit of the race is strong — 
The spirit of the race represents the civilised state and 
the spirit of the crowd the barbarian state. § 2. Homo- 
geneous crowds. Their different varieties — Sects, castes, 
and classes. 

We have sketched in this work the general 
characteristics common to psychological crowds. 
It remains to point out the particular character- 
istics which accompany those of a general order 
in the dififei*ent categories of collectivities, when 
they are transformed into a crowd under the 

influences of the proper exciting causes. 

164 



THE CLASSIFICATION OF CROWDS, 165 

We will, first of all, set forth in a few words a 
classification of crowds. 

Our starting-point will be the simple multitude. 
Its most inferior form is met with when the 
multitude is composed of individuals belonging 
to different races. In this case its only common 
bond of union is the will, more or less respected^ 
of a chief. The barbarians of very diverse origin 
who during several centuries invaded the Roman 
Empire, may be eked as a specimen of multitudes 
of this kind. 

On a higher level than these multitudes com- 
posed of different races are those which under 
certain influences have acquired common character- 
istics, and have ended by forming a single race. 
They present at times characteristics peculiar to 
crowds, but these characteristics are overruled to 
a greater or less extent by racial considerations. 

These two kinds of multitudes may, under 
certain influences investigated in this work, be 
transformed into organised or psychological crowds. 
We shall break up these organised crowds into 
the following divisions: — 



A. Heterogeneous 
crowds. 



1. Anonymous crowds (street 

crowds, for example). 

2. Crowds not anonymous 

(juries, parliamentary 
assemblies, &c.). 



B. Homogeneous 
crowds. 



i66 DIFFERENT KINDS OF CROWDS. 

1. Sects (political sects, re- 
ligious sects, &c.). 

2. Castes (the military caste, 
the priestly caste, the 
working caste, &c.). 

3. Classes (the middle classes, 
the peasant classes, &c.). 

We will point out briefly the distinguishing 
characteristics of these different categories of 
crowds. 

§ I. Heterogeneous Crowds. 

It is these collectivities whose characteristics 
have been studied in this volume. They are 
composed of individuals of any description, of 
any profession, and any degree of intelligence. 

We are now aware that by the mere fact that 
men form part of a crowd engaged in action, their 
collective psychology differs essentially from theif 
individual psychology, and their intelligence is 
affected by this differentiation. We have seen 
that intelligence is without influence in collec- 
tivities, they being solely under the sway of 
unconscious sentiments. 

A fundamental factor, that of race, allows of 
a tolerably thorough differentiation of the various 
heterogeneous crowds. 

We have often referred already to the part 
played by race, and have ^own it to be the 



THE CLASSIFICATION OF CROWDS. 167 

most powerful of the factors capable of deter- 
mining men's actions. Its action is also to be 
traced in the character of crowds. A crowd 
composed of individuals assembled at haphazard, 
but all of them Englishmen or Chinamen, will 
differ widely from another crowd also composed 
of individuals of any and every description, but 
of other races — Russians, Frenchmen, or Spaniards, 
for example. 

The wide divergencies which their inherited 
mental constitution creates in men's modes of 
feeling and thinking at once come into promi- 
nence when, which rarely happens, circumstances 
gather together in the same crowd and in fairly 
equal proportions individuals of different nation- 
ality, and this occurs, however identical in ap- 
pearance be the interests which provoked the 
' gathering. The efforts made by the socialists to 
assemble in great congresses the representatives 
of the working-class populations of different 
countries, have always ended in the most pro- 
nounced discord. A Latin crowd, however revo- 
lutionary or however conservative it be supposed, 
will invariably appeal to the intervention of the 
State to realise its demands. It is always dis- 
tinguished by a marked tendency towards centra- 
lisation and by a leaning, more or less pronounced, 
in favour of a dictatorship. An English or an 
American crowd, oa the contrary, sets no store 



i68 DIFFERENT KINDS OF CROWDS. 

on the State, and only appeals to private initiative. 
A French crowd lays particular weight on equality 
and an English crowd on liberty. These differ- 
ences of race explain how it is that there are 
almost as many different forms of socialism and 
democracy as there are nations. 

The genius of the race, then, exerts a parambunt 
influence upon the dispositions of a crowd. It 
is the powerful underlying force that limits its 
changes of humour. It should be considered as 
an essential law that tAe inferior characteristics 
of crowds are the less accentuated in proportion as 
the spirit of the race is strong. The crowd state 
and the domination of crowds is equivalent to 
the barbarian state, or to a return to it It is by 
the acquisition of a solidly constituted collective 
spirit that the race frees itself to a greater and 
greater extent from the unreflecting power of 
crowds, and emerges from the barbarian state. 
The only important classification to be made of 
heterogeneous crowds, apart from that based on 
racial considerations, is to separate them into 
anonymous crowds, such as street crowds, and 
crowds not anonymous — deliberative assemblies 
and juries, for example. The sentiment of re- 
sponsibility absent from crowds of the first 
description and developed in those of the second 
often gives a very different tendency to their 
respective acts. 



the classification of crowds. 169 
§ 2. Homogeneous Crowds. 

Homogeneous crowds include : i. Sects ; 2. 
Castes ; 3. Classes. 

The sec^ represents the first step in the process 
of organisation of homogeneous crowds. A sect 
includes individuals differing greatly as to their 
education, their professions, and the class of society 
to which they belong, and with their common 
beliefs as the connecting link. Examples in point 
are religious and political sects. 

The casU represents the highest degree of 
organisation of which the crowd is susceptible. 
While the sect includes individuals of very 
different professions, degrees of education and 
social surrounding, who are only linked together 
by the beliefs they hold in common, the caste is ^ 
composed of individuals of the same profession, 
and in consequence similarly educated and of 
much the same social status. Examples in point 
are the military and priestly castes. 

The c/ass is formed of individuals of diverse 
origin, linked together not by a community of 
beliefs, as are the members of a sect, or by 
common professional occupations, as are the 
members of a caste, but by certain interests and 
certain habits of life and education almost 
identical. The middle class and the agricultural 
class are examples. 

Being only concerned in this work with 



170 DIFFERENT KINDS OF CROWDS. 

heterogeneous crowds, and reserving the study 
of homogeneous crowds (sects, castes, and classes) 
for another volume, I shall not insist here pn the 
characteristics of crowds of this latter kind. I 
shall conclude this study of heterogeneous crowds 
by the examination of a few typical and distinct 
categories of crowds. 



- 1 



CHAPTER II. 

CROWDS TERMED CRIMINAL CROWDS. 

Crowds termed criminal crowds — A crowd may be legally 
yet not psychologically criminalr—The absolute un- 
consciousness of the acts of crowds — ^Various examples 
— Psychology of the authors of the September 
massacres — ^Their reasoning, their sensibility, their 
ferocity, and their morality. 

Owing to the fact that crowds, after a period of 

excitement, enter upon a purely automatic and 

unconscious state, in which they are guided by 

suggestion, it seems difficult to qualify them in 

any case as criminal. I only retain this erroneous 

qualification because it has been definitely brought 

into vogue by recent psychological investigations. 

Certain acts of crowds are assuredly criminal, if 

considered merely in themselves, but criminal in 

that case in the same way as the act of a tiger 

devouring a Hindoo, after allowing its young to 

maul him for their amusement. 

The usual motive of the crimes of crowds is a 

171 



172 DIFFERENT KINDS OF CROWDS, 

powerful suggestion, and the individuals who take 
part in such crimes are afterwards convinced that 
they have acted in obedience to duty, which is far 
from being the case with the ordinary criminal. 

The history of the crimes committed by crowds 
illustrates what precedes. 

The murder of M. de Launay, the governor of 
the Bastille, may be cited as a typical example. 
After the taking of the fortress the governor, 
surrounded by a very excited crowd, was dealt 
blows from every direction. It was proposed to 
hang him, to cut off his head, to tie him to a 
horse's tail. While struggling, he accidently 
kicked one of those present. Some one proposed, 
and his suggestion was at once received with 
acclamation by the crowd, that the individual who 
had been kicked should cut the governor's throat. 

" The individual in question, a cook out of work, 
whose chief reason for being at the Bastille was 
idle curiosity as to what was going on, esteems, 
that since such is the general opinion, the action 
is patriotic and even believes he deserves a medal 
for having destroyed a monster. With a sword 
that is lent him he strikes the bared neck, but 
the weapon being somewhat blunt and not cutting, 
he takes from his pocket a small black-handled 
knife and (in his capacity of cook he would be 
experienced in cutting up meat) successfully effects 
the operation." 



CROWDS TERMED CRIMINAL CROWDS. 173 

The working of the process indicated above is 
clearly seen in this example. We have obedience 
to a suggestion, which is all the stronger because 
of its collective origin, and the murderer's con- 
viction that he has committed a very meritorious 
act, a conviction the more natural seeing that he 
enjoys the unanimous approval of his fellow- 
citizens. An act of this kind may be considered \ 
crime legally but not psychologically. ^' 

The general characteristics of criminal crowds 
are precisely the same as those we have met with 
in all crowds : openness to suggestion, credulity, 
mobility, the exaggeration of the sentiments good 
or bad, the manifestation of certain forms of 
morality, &c. 

We shall find all these characteristics present 
in a crowd which has left behind it in French 
history the most sinister memories — the crowd 
which perpetrated the September massacres. In 
point of fact it offers much similarity with the 
crowd that committed the Saint Bartholomew 
massacres. I borrow the details from the narra- 
tion of M. Taine,, who took them from contempo- 
rary sources. 

It is not known exactly who gave the order or 
made the suggestion to empty the prisons by 
massacring the prisoners. Whether it was Danton, 
as is probable, or another does not matter; the 
one interesting fact for us is the powerful sugges- 



174 DIFFERENT KINDS OF CROWDS. 

tion received by the crowd charged with the 
massacre. 

The crowd of murderers numbered some three 
hundred persons, and was a perfectly typical 
heterogeneous crowd. With the exception of a 
very small number of professional scoundrels, it 
was composed in the main of shopkeepers and 
artisans of every trade: bootmakers, locksmiths, 
hairdressers, masons, clerks, messengers, &c. 
Under the influence of the suggestion received 
they are perfectly convinced, as was the cook 
referred to above, that they are accomplishing a 
patriotic duty. They fill a double office, being at 
once judge and executioner, but they do not for 
a moment regard themselves as criminals. 

Deeply conscious of the importance of their 
duty, they begin by forming a sort of tribunal, and 
in connection with this act the ingenuousness of 
crowds and their rudimentary conception of justice 
are seen immediately. In consideration of the large 
number of the accused, it is decided that, to begin 
with, the nobles, priests, officers, and members of 
the king's household — in a word, all the individuals 
whose mere profession is proof of their guilt in 
the eyes of a good patriot — shall be slaughtered in 
a body, there being no need for a special decision 
in their case. The remainder shall be judged on 
their personal appearance and their reputation. 
In this way the rudimentary conscience of the 



CROWDS TERMED CRIMINAL CROWDS. ff^f 

crowd is satisfied. It will now be able to proceed 
legally with the massacre, and to give free scope 
to those instincts of ferocity whose genesis I 
have set forth elsewhere, they being instincts 
which collectivities always have it in them to 
develop to a high degree. These instincts, how- 
ever — as is regularly the case in crowds — ^will not 
prevent the manifestation of other and contrary 
sentiments, such as a tenderheartedness often as 
extreme as the ferocity. 

"They have the expansive sympathy and 
prompt sensibility of the Parisian working man. 
At the Abbaye, one of the federates, learning 
that the prisoners had been left without water for 
twenty-six hours, was bent on putting the gaoler 
to death, and would have done so but for the 
prayers of the prisoners themselves. When a 
prisoner is acquitted (by the improvised tribunal) 
every one, guards and slaughterers included, em- 
braces him with transports of joy and applauds 
frantically," after which the wholesale massacre 
is recommenced. During its progress a pleasant 
gaiety never ceases to reign. There is dancing and 
singing around the corpses, and benches are 
arranged " for the ladies," delighted to witness 
the killing of aristocrats. The exhibition con- 
tinues, moreover, of a special description of justice. 

A slaughterer at the Abbaye having complained 
that the ladies placed at a little distance saw 



176 DIFFERENT KINDS OF CROWDS. 

badly, and that only a few of those present had 
the pleasure of striking the aristocrats, the justice 
of the observation is admitted, and it is decided 
that the victims shall be made to pass slowly 
between two rows of slaughterers, who shall be 
under the obligation to strike with the back of 
the sword only so as to prolong the agony. At 
the prison de la Force the victims are stripped 
stark naked and literally "carved" for half an 
hour, after which, when every one has had a good 
view, they are finished off by a blow that lays bare 
their entrails. 

The slaughterers, too, have their scruples and 
exhibit that moral sense whose existence in crowds 
we have already pointed out They refuse to 
appropriate the money and jewels of the victims, 
taking them to the table of the committees. 

Those rudimentary forms of reasoning, charac- 
teristic of the mind of crowds, are always to be 
traced in all their acts. Thus, after the slaughter 
of the 1,200 or 1,500 enemies of the nation, some 
one makes the remark, and his suggestion is at 
once adopted, that the other prisons, those con- 
taining aged beggars, vagabonds, and young 
prisoners, hold in reality useless mouths, of which 
it would be well on that account to get rid. 
Besides, among them there should certainly be 
enemies of the people, a woman of the name of 
Delarue, for instance, the widow of a poisoner : 



CROWDS TERMED CRIMINAL CROWDS. 177 

" She must be furious at being in prison ; if she 
could she would set fire to Paris : she must have 
said so, she has said so. Another good riddance." 
The demonstration appears convincing, and the 
prisoners are massacred without exception, in- 
cluded in the number being some fifty children 
of from twelve to seventeen years of age, who, 
of course, might themselves have become enemies 
of the nation, and of whom in consequence it was 
clearly well to be rid. 

At the end of a week's work, all these operations 
being brought to an end, the slaughterers can 
think of reposing themselves. Profoundly con- 
vinced that they have deserved well of their 
country, they went to the authorities and de- 
manded a recompense. The most zealous went 
so far as to claim a medal. 

The history of the Commune of 1871 affords 
several facts analogous to those which precede. 
Given the growing influence of crowds and the 
successive capitulations before them of those in 
authority, we are destined to witness many others 
of a like nature. 



13 



CHAPTER III. 

CRIMINAL yURIES. 

Criminal juries — General characteristics of juries — Statistics 
show that their decisions are independent of their 
composition — ^The manner in which an impression may 
be made on juries — The style and influence of argu- 
ment —The methods of persuasion of celebrated counsel 
— ^The nature of those crimes for which juries are 
respectively indulgent or severe — ^The utility of the 
jury as an institution, and the danger that would result 
from its place being taken by magistrates. 

Being unable to study here ever>' category of 
jury, I shall only examine the most important — 
that of the juries of the Court of Assize. These 
juries afford an excellent example of the hetero- 
geneous crowd that is not anonymous. We shall 
find them display suggestibility and but slight 
capacity for reasoning, while they are open to the 
influence of the leaders of crowds, and they are 
guided in the main by unconscious sentiments. 
In the course of this investigation we shall have 
occasion to observe some interesting examples of 






CRIMINAL yURIES, 179 

the errors that may be made by persons not versed 
in the psychology of crowds. 

Juries, in the first place, furnish us a good 
example of the slight importance of the mental 
level of the different elements composing a crowd, 
so far as the decisions it comes to are concerned. 
We have seen that when a deliberative assembly 
is called upon to give its opinion on a question oi 
a character not entirely technical, intelligence 
stands for nothing. For instance, a gathering of 
scientific men or of artists, owing to the mere fact 
that they form an assemblage, will not deliver 
judgments on general subjects sensibly different 
from those rendered by a gathering of masons or 
grocers. At various periods, and in particular 
previous to 1 848, the French administration insti- 
tuted a careful choice among the persons sum- 
moned to form a jury, picking the jurors from 
among the enlightened classes ; choosing professors, 
functionaries, men of letters, &c. At the present 
day jurors are recruited for the most part from 
among small tradesmen, petty capitalists, and 
employes. Yet, to the great astonishment of 
specialist writers, whatever the composition of the 
jury has been, its decisions have been identical. 
Even the magistrates, hostile as they are to the 
institution of the jury, have had to recognise the 
exactness of the assertion. M. B^rard des Glajeux, 
a former President of the Court of Assizes, ex- 



i8o DIFFERENT KINDS OF CROWDS. 

presses himself on the subject in his " Memoirs " in 
the following terms : — 

" The selection of jurymen is to-day in reality in 
the hands of the municipal councillors, who put 
people down on the list or eliminate them from it 
in accordance with the political and electoral pre- 
occupations inherent in their situation. . . . The 
majority of the jurors chosen are persons engaged 
in trade, but persons of less importance than 
formerly, and employes belonging to certain 
branches of the administration. . . . Both opinions 
and professions counting for nothing once the roU 
of judge assumed, many of the jurymen having the 
ardour of neophytes, and men of the best inten- 
tions being similarly disposed in humble situations, 
the spirit of the jury has not changed : its verdicts 
have remained the same^ 

Of the passage just cited the conclusions, which 
are just, are to be borne in mind and not the ex- 
planations, which are weak. Too much astonish- 
ment should not be felt at this weakness, for, as a 
rule, counsel equally with magistrates seem to be 
ignorant of the psychology of crowds and, in 
consequence, of juries. I find a proof of this state- 
ment in a fact related by the author just quoted. 
He remarks that Lachaud, one of the most illus- 
trious barristers practising in the Court of Assize, 



CRIMINAL JURIES, i8i 

made systematic use of his right to object to a 
juror in the case of all individuals of intelligence 
on the list Yet experience — and experience alone 
— has ended by acquainting us with the utter use- 
lessness of these objections. This is proved by the 
fact that at the present day public prosecutors and 
barristers, at any rate those belonging to the 
Parisian bar, have entirely renounced their right to 
object to a juror ; still, as M. des Glajeux remarks, 
the verdicts have not changed, "they are neither 
better nor worse." 

Like all crowds, juries are very strongly im- 
pressed by sentimental considerations, and very 
slightly by argument. "They cannot resist the 
sight," writes a barrister, " of a mother giving its 
child the breast, or of orphans." " It is sufficient 
that a woman should be of agreeable appearance," 
says M. des Glajeux, " to win the benevolence of 
the jury." 

Without pity for crimes of which it appears 
possibJe they might themselves be the victims — 
such crimes, moreover, are the most dangerous 
for society — juries, on the contrary, are very indul- 
gent in ihe case of breaches of the law whose 
motive is passion. They are rarely severe on 
infanticide by girl-mothers, or hard on the young 
woman who throws vitriol at the man who has 
seduced aiid deserted her, for the reason that they 
feel instinctively that society runs but slight danger 



1 82 DIFFERENT KINDS OF CROWDS. 

from such crimes,' and that in a country in which 
the law does not protect deserted girls the crime 
of the girl who avenges herself is rather useful 
than harmful, inasmuch as it frightens future 
seducers in advance. 

Juries, like all crowds, are profoundly impressed 
by prestige, and President des Glajeux very pro- 
perly remarks that, very democratic as juries are 
in their composition, they are very aristocratic in 
their likes and dislikes: " Name, birth, great wealth, 
celebrity, the assistance of an illustrious counsel, 
everything in the nature of distinction or that 



' It is to be remarked, in passing, that this division of 
crimes into those dangerous and those not dangerous for 
society, which is well and instinctively made by juries, 
is far from being unjust. The object of criminal laws is 
evidently to protect society against dangerous criminals and 
not to avenge it. On the other hand, the French code, and 
above all the minds of the French magistrates, are still 
deeply imbued with the spirit of vengeance characteristic 
of the old primitive law, and the term " vindicte " (prosecu- 
tion, from the Latin vindicia, vengeance) is still in daily use. 
A proof of this tendency on the part of the magistrates is 
found in the refusal by many of them to apply Berenger's 
law, which allows of a condemned person not undergoing 
his sentence unless he repeats his crime. Yet no magistrate 
can be ignorant, for the fact is proved by statistics, that the 
appliciition of a punishment inflicted for the first time 
infallibly leads to further crime on the part of the person 
punished. When judges set free a sentenced person it 
always seems to them that society has not been avenged. 
Rather than not avenge it they prefer to create a 
dangerous, confirmed criminal. 



CRIMINAL J^URIES, 183 

lends brilliancy to the accused, stands him in 
extremely good stead." 

The chief concern of a good counsel should be 
to work upon the feelings of the jury, and, as with 
all crowds, to argue but little, or only to employ 
rudimentary modes of reasoning. An English 
barrister, famous for his successes in the assize 
courts, has well set forth the line of action to be 
followed : — 

" While pleading he would attentively observe 
the jury. The most favourable opportunity has 
been reached. By dint of insight and experience 
the counsel reads the effect of each phrase on the 
faces of the jurymen, and draws his conclusions in 
consequence. His first step is to be sure which 
members of the jury are already favourable to his 
cause. It is short work to (definitelyj gain\ their 
adhesion, and having done so he turns his atten- 
tion to the members who seem, on the contrary, ill- 
disposed, and endeavours to discover why they are 
hostile to the accused. This is the delicate part of 
his task, for there may be an infinity of reasons for 
condemning a man, apart from the sentiment of 
justice." 

These few lines r/sum/ the entire mechanism of 
the art of oratory, and we see why the speech 
prepared in advance has so slight *an effect, it 



i84 DIFFERENT KINDS OF CROWDS. 

being necessary to be able to modify the terms 
employed from moment to moment in accordance 
with the impression produced. 

The orator does not require to convert to his 
views all the members of a jury, but only the 
leading spirits among it: who will determine the 
general opinion. As in all crowds, so in juries 
there are a small number of individuals who serve 
as guides to the rest " I have found by expe- 
rience," says the counsel cited above, " that one or 
two energetic men suffice to carry the rest of the 
jury with them." It is those two or three whom it 
is necessary to convince by skilful suggestions. 
First of all, and above all, it is necessary to please 
them. The man forming part of a crowd whom 
one has succeeded in pleasing is on the point of 
being convinced, and is quite disposed to accept 
as excellent any arguments that may be offered 
him. I detach the following anecdote from an 
interesting account of M. Lachaud, alluded to 
above : — 

" It is well known that during all the speeches 
he would deliver in the course of an assize sessions, 
Lachaud never lost sight of the two or three jury- 
men whom he knew or felt to be influential but 
obstinate. As a rule he was successful in winning 
over these refractory jurors. On one occasion, 
however, in the provinces, he had to deal with a 



CRIMINAL JURIES, 185 

juryman whom he plied in vain for three-quarters 
of an hour with his most cunning arguments ; the 
man was the seventh juryman, the first on the 
second bench. The case was desperate. Suddenly, 
in the middle of a passionate [demonstration, 
Lachaud stopped short, and addressing the Presi- 
dent of the court said : * Would you give instruc- 
tions for the curtain there in front to be drawn ? 
The seventh juryman is blinded by the sun.' The 
juryman in question reddened, smiled, and ex- 
pressed his thanks. He was won over for the 
defence." 

Many writers, some of them most distinguished, 
have started of late a strong campaign against the 
institution of the jury, although it is the only pro- 
tection we have against the errors, really very 
frequent, of a caste that is under no control.' A 

' The magistracy is, in point of fact, the only administra- 
tion whose acts are under no control. In spite of all its 
revolutions, democratic France does not possess that right 
of habeas corpus of which England is so proud. We have 
banished all the tyrants, but have set up a magistrate in 
each city who disposes at will of the honour and liberty 
of the citizens. An insignificant juge d'instruction (an 
examining magistrate who has no exact counterpart in 
England. — Trans.), fresh from the university, possesses the 
revolting power of sending to prison at will persons of the 
most considerable standing, on a simple supposition on his 
part of their guilt, and without being obliged to justify his 
act to any one. Under the pretext of pursuing his investi- 
gation he can keep these persons in prison for six months 



i86 DIFFERENT KINDS OF CROWDS. 

portion of these writers advocate a jury recruited 
solely from the ranks of the enlightened classes ; 
but we have already proved that even in this case 
the verdicts would be identical with those returned 
under the present system. Other writers, taking 
their stand on the errors committed by juries, 
would abolish the jury and replace it by judges. 
It is difficult to see how these would-be reformers 
can forget that the errors for which the jury is 
blamed were committed in the first instance by 
judges, and that when the accused person comes 
before a jury he has already been held to be guilty 
by several magistrates, by the jug-e dinstruction^ 
the public prosecutor, and the Court of Arraign- 
ment. It should thus b e clea r that were the 
accused to be definitely^'udgeo] by magistrates 
instead of by jurymen, he would lose his only 
chance of being admitted innocent. The errors of 
juries have always been first of all the errors of 
magistrates. It is solely the magistrates, then, 
who should be blamed when particularly monstrous 
judicial errors crop up, such, for instance, as the 

or even a year, and free them at last without owing them 
either an indemnity or excuses. The warrant in France is 
the exact equivalent of the leiire de cachet^ with this 
dift'erence, that the latter, with the use of which the 
monarchy was so justly reproached, could only be resorted 
to by persons occupying a very high position, while the 
warrant is an instrument in the hands of a whole class of 
citizens which is far from passing for being very en- 
lightened or very independent. 



CRIMINAL JURIES. 187 

quite recent condemnation of Dr. L who, 

prosecuted by a juge d^instructiotiy of excessive 
stupidity, on the strength of the denunciation of a 
half-idiot girl, who accused the doctor of having 
performed an illegal operation upon her for thirty 
francs, would have been sent to penal servitude 
but for an explosion of public indignation, which 
had for result that he was immediately set at 
liberty by the Chief of the State. The honourable 
character given the condemned man by all his 
fellow-citizens made the grossness of the blunder 
self-evident. The magistrates themselves admitted 
it, and yet out of caste considerations they did all 
they could to prevent the pardon being signed* 
In all similar affairs the jury, confronted with 
technical details it is unable to understand, 
naturally hearkens to the public prosecutor, 
arguing that, after all, the affair has been investi- 
gated by magistrates trained to unravel the most 
intricate situations. Who, then, are the real 
authors of the error — the jurymen or the magis- 
trates ? We should cling vigorously to the jury. 
It constitutes, perhaps, the only category of crowd 
that cannot be replaced by any individuality. It 
alone can temper the severity of the law, which> 
equal for all, ought in principle to be blind and to 
take no cognisance of particular cases. Inacces- 
sible to pity, and heeding nothing but the text 
of the law, the judge in his professional severity 



1 88 DIFFERENT KINDS OF CROWDS, 

would visit with the same penalty the burglar 
guilty of murder and the wretched girl whom 
poverty and her abandonment by her seducer have 
driven to infanticide. The jury, on the other 
hand, instinctively feels that the seduced g^rl is 
much less guilty than the seducer, who, however, is 
not touched by the law, and that she deserves 
every indulgence. 

Being well acquainted with the psychology of 
castes, and also with the psychology of other cate- 
gories of crowds, I do not perceive a single case in 
which, wrongly accused of a crime, I should not 
prefer to have to deal with a jury rather than with 
magistrates. I should have some chance that my 
innocence would be recognised by the former and 
not the slightest chance that it would be admitted 
by the latter. The power of crowds is to be 
dreaded, but the power of certain castes is to be 
dreaded yet more. Crowds are open to conviction ; 
castes never are. 



CHAPTER IV. 

ELECTORAL CROWDS. 

General characteristics of electoral crowds — ^The manner of 
persuading them — ^Xhe-q»^itics that should be pos- 
sessed by a candidate — Necessity of prestige — ^Why 
working men and peasants so rarely choose candidates 
from their own class — ^The influence of words and 
formulas on the elector — ^The general aspect of election 
oratory — How the opinions of the elector are formed — 
The power of political committees — ^They represent 
me most redoubtable form of tyranny — The committees 
of the Revolution — Universal suffrage cannot be re- 
placed in spite of its slight psychological value — ^Why 
it is that the votes recorded would remain the same 
even if the right of voting were restricted to a limited 
class of citizens — Of what universal suffrage is the 
expression in all countries. 

Electoral crowds — ^that is to say, collectivities 

invested with the power of electing the holders of 

certain functions — constitute heterogeneous crowds, 

but as their action is confined to a single clearly 

determined matter, namely, to choosing between 

different candidates, they present only a few of the 

189 



190 DIFFERENT KINDS OF CROWDS. 

characteristics previously described. Of the charac- 
teristics peculiar to crowds, they display in particular 
but slight aptitude for reasoning, the absence of 
the critical spirit, irritability, credulity, and sim- 
plicity. In their decision, moreover, is to be 
traced the influence of the leaders of crowds and 
the part played by the factors we have enumerated : 
affirmation, repetition, prestige, and contagfion. 

Let us examine by what methods electoral 
crowds are to be persuaded. It will be easy to 
deduce their psychology from the methods that 
are most successful 

It is of primary importance that the candidate 
should possess prestige. Personal prestige can 
only be replaced by that resulting from wealth. 
Talent and even genius are not elements of success 
of serious importance. 

Of capital importance, on the other hand, is the 
necessity for the candidate of possessing prestige, 
of being able, that is, to force himself upon the 
electorate without discussion. The reason why 
the electors, of whom a majority are working men 
or peasants, so rarely choose a man from their own 
ranks to represent them is that such a person 
enjoys no prestige among them. When, by chance, 
they do elect a man who is their equal, it is as a 
rule for subsidiary reasons — for instance, to spite an 
eminent man, or an influential employer of labour 
on whom the elector is in daily dependence, and 



ELECTORAL CROWDS, 191 

whose master he has the illusion he becomes in 
this way for a moment 

The possession of prestige does not suffice, how- 
ever, to assure the success of a candidate. The 
elector stickles in particular for the flattery of his 
greed and vanity. He must be overwhelmed with 
the most extravagant blandishments, and there 
must be no hesitation in making him the most 
fantastic promises. If he is a working man it is 
impossible to go too far in insulting and stigmati- 
sing employers of labour. As for the rival candi- 
date, an effort must be made to destroy his chance 
by establishing by dint of affirmation, repetition, 
and contagion that he is an arrant scoundrel, and 
that it is a matter of common knowledge that he 
has been guilty of several crimes. It is, of course, 
useless to trouble about any semblance of proof. 
Should the adversary be ill-acquainted with the 
psychology of crowds he will try to justify himself 
by arguments instead of confining himself to 
replying to one set of affirmations by another; 
and he will have no chance whatever of being 
successful. 

The candidate's written programme should not 
be too categorical, since later on his adversaries 
might bring it up against him ; in his verbal pro- 
gramme, however, there cannot be too much 
exaggeration. The most important reforms may 
be fearlessly promised. At the moment they arc 



192 DIFFERENT KINDS OF CROWDS. 

made these exaggerations produce a great effect, 
and they are not binding for the future, it being 
a matter of constant observation that the elector 
never troubles himself to know how far the candi- 
date he has returned has followed out the electoral 
programme he applauded, and in virtue of which 
the election was supposed to have been secured. 

In what precedes, all the factors of persuasion 
which we have described are to be recognised. We 
shall come across them again in the action exerted 
by words and formulas, whose magical sway we 
have already insisted upon. An orator who knows 
how to make use of these means of persuasion can 
do what he will with a crowd. Expressi<Sns such 
as infamous capital, vile exploiters, the admirable 
working man, the socialisation of wealth, &c., 
always produce the same effect, although already 
somewhat worn by use. But the candidate who 
hits on a new formula as devoid as possible of 
precise meaning, and apt in consequence to 
flatter the most varied aspirations, infallibly obtains 
a success. The sanguinary Spanish revolution of 
1873 was brought about by one of these magical 
phrases of complex meaning on which everybody' 
can put his own interpretation.-. A contemporary 
writer has described the launching of this phrase 
in terms that deserve to be quoted : — 

" The radicals have made the discovery that a 

* * *. 



ELECTORAL CROWDS. 193 

centralised republic is a monarchy in disguise, and 
to humour them the Cortes had unanimously pro- 
claimed a federal republic^ though none of the 
voters could have explained what it was he had 
just voted for. This formula, however, delighted 
everybody ; the joy was intoxicating, delirious. 
The reign of virtue and happiness had just been 
inaugurated on earth. A republican whose oppo- 
nent refused him the title of federalist considered 
himself to be mortally insulted. People addressed 
each other in the streets with the words : * Long 
live the federal republic !' After which the praises 
were sung of the mystic virtue of the absence of 
discipline in the army, and of the autonomy of the 
soldiers. What was understood by the 'federal 
republic ? ' There were those who took it to mean 
the emancipation of the provinces, institutions akin 
to those of the United States and administrative 
decentralisation ; others had in view the abolition 
of all authority and the speedy commencement of 
the great social liquidation. The socialists of 
Barcelona and Andalusia stood out for the abso- 
lute sovereignty of the communes ; they proposed 
to endow Spain with ten thousand independent 
municipalities, to legislate on their own account, 
and their creation to be accompanied by the 
suppression of the police and the army. In the 
southern provinces the insurrection was soon seen 
to spread from town to town and village to village. 

14 



194 DIFFERENT KINDS OF CROWDS. 

Directly a village had made its pronunciamento its 
first care was to destroy the telegraph wires and 
the railway lines so as to cut off all communication 
with its neighbours and Madrid. The sorriest 
hamlet was determined to stand on its own bottom. 
Federation had given place to cantonalism, marked 
by massacres, incendiarism, and every description 
of brutality, and bloody saturnalia were celebrated 
throughout the length and breadth of the land." 

With respect to the influence that may be 
exerted by reasoning on the minds of electors, to 
harbour the least doubt on this subject can only 
be the result of never having read the reports of 
an electioneering meeting. In such a- gathering 
affirmations, invectives, and sometimes blows are 
exchanged, but never arguments. Shoifld silence 
be established for a moment it is^because some 
one present, having the reputation of a "tough 
customer," has announced that he is about to 
heckle the candidate by putting him one of those 
embarrassing questions which are aiways the joy of 
the audience. The satisfaction, however, of the 
opposition party is shortlived, for the voice of the 
questioner is soon drowned in the uproar made by 
his adversaries. The following reports of public 
meetings, chosen from hundreds of similar examples, 
and taken from the daily papers, may be considered 
as typical : — t 



ELECTORAL CROWDS, 195 

" One of the organisers of the meeting having 
asked the assembly to elect a president, the storm 
bursts. The anarchists leap on to the platform to 
take the committee table by storm. The socialists 
make an energetic defence ; blows are exchanged, 
and each party accuses the other of being spies in 
the pay of the Government, &c. ... A citizen 
leaves the hall with a black eye. 

" The committee is at length installed as best it 
may be in the midst of the tumult, and the right 
to speak devolves upon * Comrade ' X. 

" The orator starts a vigorous attack on the 
socialists, who interrupt him with shouts of * Idiot, 
scoundrel, blackguard ! ' &c., epithets to which Com- 
rade X". replies by setting forth a theory accord- 
ing to which the socialists are * idiots' or 'jokers.'" 

" The Allemanist party had organised yesterday 
evening, in the Hall of Commerce, in the Rue du 
Faubourg-du-Temple, a great meeting, preliminary 
to the workers' j^/^ of the ist of May. The watch- 
word of the meeting was * Calm and Tranquillity ! ' 

"Comrade G alludes to the socialists as 

* idiots ' and ' humbugs,' 

" At these words there is an exchange of invec- 
tives and orators and audience come to blows. 
Chairs, tables, and benches are converted into 
weapons," &c., &c. 

It is not to be imagined for a moment that this 



196 DIFFERENT KINDS OF CROWDS. 

description of discussion is peculiar to a determined 
class of electors and dependent on their social 
position. In every anonymous assembly whatever, 
though it be composed exclusively of highly 
educated persons, discussion always assumes the 
same shape. I have shown that when men are 
collected in a crowd there is a tendency towards 
their mental levelling at work, and proof of this is 
to be found at every turn. Take, for example, the 
following extract from a report of a meeting com- 
posed exclusively of students, which I borrow from 
the Temps of 13th of February, 1895 • — 

" The tumult only increased as the evening went 
on ; I do not believe that a single orator succeeded 
in uttering two sentences without being interrupted. 
At every instant there came shouts from this or 
that direction or from every direction at once. 
Applause was intermingled with hissing, violent 
discussions were in progress between individual 
members of the audience, sticks were brandished 
threateningly, others beat a tattoo on the floor, and 
the interrupters were greeted with yells of *Put 
him out ! * or * Let him speak ! * 

" M. C lavished such epithets as odious and 

cowardly, monstrous, vile, venal and vindictive, on 
the Association, which he declared he wanted to 
destroy," &c., &c. 

How, it may be asked, can an elector form an 



ELECTORAL CROWDS. 197 

• 

opinion under such conditions? To put such a 
question is to harbour a strange delusion as to the 
measure of liberty that may be enjoyed by a 
collectivity. Crowds have opinions that have been 
imposed upon them, but they never boast reasoned 
opinions. In the case under consideration the 
opinions and votes of the electors are in the hands 
of the election committees, whose leading spirits 
are, as a rule, publicans, their influence over the 
working men, to whom they allow credit, being 
great. " Do you know what an election committee 
is ? " writes M. Sch^rer, one of the most valiant 
champions of present-day democracy. "It is 
neither more nor less than the comer-stone of our 
institutions, the masterpiece of the political 
machine. France is governed to-day by the 
election committees." ^ 

To exert an influence over them is not difficult, 
provided the candidate be in himself acceptable 
and possess adequate financial resources. Accord- 
ing to the admissions of the donors, three millions 

' Committees under whatever name, clubs, syndicates, 
&c., constitute perhaps the most redoubtable danger result- 
ing from the power of crowds. They represent in reality 
the most impersonal and, in consequence, the most oppres- 
sive form of tyranny. The leaders who direct the com- 
mittees being supposed to speak and act in the name of a 
collectivity, are freed from all responsibility, and are in a 
position to do just as they choose. The most savage t3rrant 
has never ventured even to dream of such- proscriptions 
as those ordained by the committees of the Revolution. 



198 DIFFERENT KINDS OF CROWDS. 

of francs sufficed to secure the repeated elections 
of General Boulanger. 

Such is the psychology of electoral crowds. It 
is identical with that of other crowds : neither 
better nor worse. 

In consequence I draw no conclusion against 
universal suffrage from what precedes. Had I to 
settle its fate, I should preserve it as it is for 
practical reasons, which are to be deduced in point 
of fact from our investigation of the psychology of 
crowds. On this account I shall proceed to set 
them forth. 

No doubt the weak side of universal suffrage is 
too obvious to be overlooked. It cannot be gain- 
said that civilisation has been the work of a small 
minority of superior intelligences constituting the 
culminating point of a pyramid, whose stages, 
widening in proportion to the decrease of mental 
power, represent the masses of a nation. The 
greatness of a civilisation cannot assuredly depend 
upon the votes given by inferior elements 
boasting solely numerical strength. Doubtless, 

Barras has declared that they decimated the Convention, 
picking off its members at their pleasure. So long as he was 
able to speak in their name, Robespierre wielded absolute 
power. The moment this frightful dictator separated him- 
self from them, for reasons of personal pride, he was lost. 
The reign of crowds is the reign of committees, that is, of 
the leaders of crowds. A severer despotism cannot be 
imagined. 



ELECTORAL CROWDS. 199 

too, the votes recorded by crowds are often very 
dangerous. They have already cost us several 
invasions, and in view of the triumph of socialism, 
for which they are preparing the way, it is 
probable that the vagaries of popular sovereigjnty 
will cost us still more dearly. 

Excellent, however, as these objections are in 
theory, in practice they lose all force, as will be 
admitted if the invincible strength be remembered 
of ideas transformed into dogmas. The dogma of 
the sovereigfnty of crowds is as little defensible, 
from the philosophical point of view, as the 
religious dogmas of the Middle Ages, but it 
enjoys at present the same absolute power they 
formerly enjoyed. It is as unattackable in conse- 
quence as in the past were our religious ideas. 
Imagine a modem freethinker miraculously trans- 
ported into the midst of the Middle Ages. Do 
you suppose that, after having ascertained the 
sovereigfn power of the religious ideas that were 
then in force, he would have been tempted to 
attack them ? Having fallen into the hands of a 
judge disposed to send him to the stake, under the 
imputation of having concluded a pact with the 
devil, or of having been present at the witches 
sabbath, would it have occurred to him to call in 
question the existence of the devil or of the 
sabbath? It were as wise to oppose cyclones 
with discussion as the beliefs of crowds. The 



200 DIFFERENT KINDS OF CROWDS. 

dogma of universal suffrage possesses to-day the 
power the Christian dogmas formerly possessed. 
Orators and writers allude to it with a respect 
and adulation that never fell to the share of Louis 
XIV. In consequence the same position must be 
taken up with regard to it as with regard to all 
religious dogmas. Time alone can act upon them. 

Besides, it would be the more useless to attempt 
to undermine this dogma, inasmuch as it has an 
appearance of reasonableness in its favour. "In 
an era of equality," Tocqueville justly remarks, 
"men have no faith in each other on account of 
their being all alike ; yet this same similitude 
gives them an almost limitless confidence in the 
judgment of the public, the reason being that it 
does not appear probable that, all men being 
equally enlightened, truth and numerical superiority 
should not go hand in hand." 

Must it be believed that with a restricted 
suffrage — a suffrage restricted to those intel- 
lectually capable if it be desired — an improvement 
would be effected in the votes of crowds? I 
cannot admit for a moment that this would be the 
case, and that for the reasons I have already given 
touching the mental inferiority of all collectivities, 
whatever their composition. In a crowd men 
always tend to the same level, and, on general 
questions, a vote recorded by forty academicians is 
no better than that of forty water-carriers. I do 



ELECTORAL CROWDS. 201 

not in the least believe that any of the votes for 
which universal suffrage is blamed — the re-estab- 
lishment of the Empire, for instance — would have 
fallen out differently had the voters been ex- 
clusively recruited among learned and liberally 
educated men. It does not follow because an in- 
dividual knows Greek or mathematics, is an archi- 
tect, a veterinary surgeon, a doctor, or a barrister, 
that he is endowed with a special intelligence of 
social questions. All our political economists are 
highly educated, being for the most part professors 
or academicians, yet is there a single general 
question — ^protection, bimetallism, &c. — on which 
they have succeeded in agreeing ? The explana- 
tion is that their science is only a very attenuated 
form of our universal ignorance. With regard to 
social problems, owing to the number of unknown 
quantities they offer, men are substantially, equally 
ignorant. 

In consequence, were the electorate solely com- 
posed of persons stuffed with sciences their votes 
would be no better than those emitted at present. 
They would be guided in the main by their senti- 
ments and by party spirit We should be spared 
none of the difficulties we now have to contend 
with, and we should certainly be subjected to the 
oppressive tyranny of castes. 

Whether the suffrage of crowds be restricted or 
general, whether it be exercised under a republic 



202 DIFFERENT KINDS OF CROWDS. 

or a monarchy, in France, in Belgium, in Greece, in 
Portugal, or in Spain, it is everywhere identical; 
and, when all is said and done, it is the expression 
of the unconscious aspirations and needs of the 
race. In each country the average opinions of 
those elected represent the genius of the race, and 
they will be found not to alter sensibly from one 
generation to another. 

It is seen, then, that we are confronted once more 
by the fundamental notion of race, which we have 
come across so often, and on this other notion, 
which is the outcome of the first, that institutions 
and governments play but a small part in the life 
of a people. Peoples are guided in the main by 
the genius of their race, that is, by that inherited 
residue of qualities of which the genius is the sum 
total. Race and the slavery of our daily necessities 
are the mysterious master-causes that rule our 
destiny. 



CHAPTER V. 

PARLIAMENTARY ASSEMBLIES. 

Parliamentary crowds present most of the characteristics 
common to heterogeneous crowds that are not anony- 
mous — ^The simplicity of their opinions — ^Their suggesti- 
bility and its limits — ^Their indestructible, fixed opinions 
and their changed opinions — ^The reason of the pre- 
dominance of indecision — ^The rdle of the leaders — ^The 
reason of their prestige — ^They are the true masters of 
an assembly whose votes, on that account, are mere 
those of a small minority — ^The absolute power they 
exercise — ^The elements of their oratorical art — Phrases . 
and images — ^The psychological necessity the leaders 
are under of being in a general way of stubborn con- 
victions and narrow-minded — It is impossible for a 
speaker without prestige to obtain recognition for 
his arguments — ^The exaggeration of the sentiments, 
whether good or bad, of assemblies — ^At certain 
moments they become automatic — ^The sittings of the 
Convention — Cases in which an assembly loses the 
characteristics of crowds — ^The influence of specialists 
when technical questions arise — ^XbfiMaduajatages an^ 
dangers of a parliamentary system in all countries — It 
is adapted to modern needs ; but it involves financial 
waste and the progressive curtailment of all liberty — 
Conclusion. 

In parliamentary assemblies we have an example 

of heterogeneous crowds that are not anonymous. 

203 




^ 



204 DIFFERENT KINDS OF CROWDS. 

Although the mode of election of their members 
varies from epoch to epoch, and from nation to 
nation, they present very similar characteristics. 
In this case the influence of the race makes itself 
felt to weaken or exaggerate the characteristics 
common to crowds, but not to prevent their mani- 
festation. The parliamentary assemblies of the 
most widely different countries, of Greece, Italy, 
Portugal, Spain, France, and America present 
great analogies in their debates and votes, and 
leave the respective governments face to face with 
identical difficulties. 

Moreover, the parliamentary system represents 
the ideal of all modern civilised peoples. The 
system is the expression of the idea, psychologi- 
cally erroneous, but generally admitted, ^that a/ 
large gathering of men is much more capable than 
a small number 7)f coming to a wise and indepen- 



dent decision on a given subject. 

The general characteristics of crowds are to be 
met with in parliamentary assemblies : intellectual 
simplicity, irritability, suggestibility, the exaggera- 
tion of the sentiments and the preponderating 
influence of a few leaders. In consequence, how- 
ever, of their special composition parliamentary 
crowds offer some distinctive features, which we 
shall point out shortly. 

Simplicity in their opinions is one of their most 
important characteristics. In the case of all 



PARLIAMENTARY ASSEMBLIES. 205 

parties, and more especially so far as the Latin 
peoples are concerned, an invariable tendency is 
met with in crowds of this kind to solve the most 
complicated social problems by the simplest 
abstract principles and general laws applicable to 
all cases. Naturally the principles vary with the 
party ; but owing to the mere fact that the indi- 
vidual members are a part of a crowd, they are 
always inclined to exaggerate the worth of their 
principles, and to push them to their extreme con- 
sequences. In consequence parliaments are more 
especially representative of extreme opinions. 

The most perfect example of the ingenuous 
simplification of opinions peculiar to assemblies is 
offered by the Jacobins of the French Revolution. 
Dogmatic and logical to a man, and their brains 
full of vague generalities, they busied themselves 
with the application of fixed principles without 
concerning themselves with events. It has been 
said of them, with reason, that they went through 
the Revolution without witnessing it. With the 
aid of the very simple dogmas that served them as 
guide, they imagined they could recast society 
from top to bottom, and cause a highly refined 
civilisation to return to a very anterior phase of 
the social evolution. The methods they resorted 
to to realise their dream wore the same stamp of 
absolute ingenuousness. They confined themselves, 
in reality, to destroying what stood in their way. 



2o6 DIFFERENT KINDS OF CROWDS. 

AH of them, moreover — Girondists, the Men of the 
Mountain, the Thermidorians, &c. — were alike 
animated by the same spirit. 

Parliamentary crowds are very open to sugges- 
tion ; and, as in the case of all crowds, the sugges- 
tion comes from leaders possessing prestige ; but 
the suggestibility of parliamentary assemblies has 
very clearly defined limits, which it is important to 
point out. 

On all questions of local or regional interest 
every member of an assembly has fixed, unalterable 
opinions, which no amount of argument can shake. 
The talent of a Demosthenes would be powerless 
to change the vote of a Deputy on such questions 
as protection or the privilege of distilling alcohol, 
questions in which the interests of influential 
electors are involved. The suggestion emanating 
from these electors and undergone before the time 
to vote arrives, sufficiently outweighs suggestions 
from any other source to annul them and to main- 
tain an absolute fixity of opinion.^ 

On general questions — the overthrow of a 
Cabinet, the imposition of a tax, &c. — there is no 

^ The following reflection of an English parliamentarian 
of long experience doubtless applies to these opiuions, fixed 
beforehand, and rendered unalterable by electioneering 
necessities : " During the fifty years that I have sat at 
Westminster, I have listened to thousands of speeches ; 
but few of them have changed my opinion, not one of 
them has changed my vote." . 



PARLIAMENTARY ASSEMBLIES. 207 

longer any fixity of opinion, and the suggestions 
of leaders can exert an influence, though not in 
quite the same way as in an ordinary crowd. 
Every party has its leaders, who possess occa- 
sionally an equal influence. The result is that the 
Deputy finds himself placed between two contrary 
suggestions, and is inevitably made to hesitate. 
This explains how it is that he is often seen to 
vote in contrary fashion in an interval of a quarter of 
an hour or to add to a law an article which nullifies 
it; for instance, to withdraw from employers of 
labour the right of choosing and dismissing their 
workmen, and then tolyeiy nearlyjannunthis mea- 
sure by an amendment^ ^ 

It is for the same reason that every Chamber 
that is returned has some very stable opinions, and 
other opinions that are very shifting. On the 
whole, the general questions being the more 
numerous, indecision is predominant in the Cham- 
ber — the indecision which results from the ever- 
present fear of the elector, the suggestion received 
from whom is always latent, and tends to counter- 
balance the influence of the leaders. 

Still, it is the leaders who are definitely the 
masters in those numerous discussions, with regard 
to the subject-matter of which the members of an 
assembly are without strong preconceived opinions. 

The necessity for these leaders is evident, since, 
under the name of heads of groups, they are met 



2o8 DIFFERENT KINDS OF CROWDS. 

with in the assemblies of every country. They 
are the real rulers of an assembly. Men forming 
a crowd cannot do without a master, whence it 
results that the votes of an assembly only repre- 
sent, as a rule, the opinions of a small minority. 

The influence of the leaders is due in very small 
measure to the arguments they employ, but in a 
large degree to their prestige. The best proof of 
this is that, should they by any circumstance lose 
their prestige, their influence disappears. 

The prestige of these political leaders is indi- 
vidual, and independent of name or celebrity : a 
fact of which M. Jules Simon gives us some very 
curious examples in his remarks on the prominent 
men of the Assembly of 1848, of which he was a 
member : — 

" Two months before he was all-powerful, Louis 
Napoleon was entirely without the least import- 
ance. 

" Victor Hugo mounted the tribune. He failed 
to achieve success. He was listened to as F^lix 
Pyat was listened to, but he did not obtain as 
much applause. * I don't like his ideas,' Vaulabelle 
said to me, speaking of F6Hx Pyat, * but he is one 
of the greatest writers and the greatest orator of 
France.' Edgar Quinet, in spite of his exceptional 
and powerful intelligence, was held in no esteem 
whatever. He had been popular for awhile before 



PARLIAMENTARY ASSEMBLIES. 209 

the opening of the Assembly ; in the Assembly he 
had no popularity. 

" The splendour of genius makes itself less felt 
in political assemblies than anywhere else. They 
only give heed to eloquence appropriate to the 
time and place and to party services, not to ser- 
vices rendered the country. For homage to be 
rendered Lamartine in 1848 and Thiers in 1871, 
the stimulant was needed of urgent, inexorable 
interest. As soon as the danger was passed the 
parliamentary world forgot in the same instant its 
gratitude and its fright." 

I have quoted the preceding passage for the 
sake of the facts it contains, not of the explana- 
tions it offers, their psychology being somewhat 
poor. A crowd would at once lose its character of 
a crowd were it to credit its leaders with their 
services, whether of a party nature or rendered 
their country. The -crowd that obeys a leader is 
under the influence of his prestige, and its sub- 
mission is not dictated by any sentiment of interest 
or gratitude. 

In consequence the leader endowed with suffi- 
cient prestige wields almost absolute power. The 
immense influence exerted during a long series 
of years, thanks to his prestige, by a celebrated 
Deputy,' beaten at the last general election in con- 

' M. Clemenceau. — Note of the Translator. 

15 



2IO DIFFERENT KINDS OF CROWDS. 

sequence of certain financial events, is well known. 
He had only to give the signal and Cabinets were 
overthrown. A writer has clearly indicated the 
scope of his action in the following lines : — 

" It is due, in the main, to M. X that we 

paid three times as dearly as we should have done 
for Tonkin, that we remained so long on a pre- 
carious footing in Madagascar, that we were de- 
frauded of an empire in the region of the Lower 
Niger, and that we have lost the preponderating 
situation we used to occupy in Egypt The 

theories of M. X have cost us more territories 

than the disasters of Napoleon L" 

We must not harbour too bitter a grudge against 
the leader in question. It is plain that he has cost 
us very dear ; but a great part of his influence was 
due to the fact that he followed public opinion, 
which, in colonial matters, was far from being at 
the time what it has since become. A leader is 
/ seldom in advance of public opinion ; almost always 
all he does is to follow it and to espouse all its 
errors. 

The means of persuasion of the leaders we are 
dealing with, apart from their prestige, consist in 
the factors we have already enumerated several 
timesw To make a skUful use of these resources a 
leader must have arrived at a comprehension, at 




PARLIAMENTARY ASSEMBLIES. 211 

least in an unconscious manner, of the psychology 
of crowds, and must know how to address them. 
He should be aware, in particular, of the fascinat- 
ing influence of words, phrases, and images. He 
should possess a special description of eloquence, 
composed of energetic affirmations — ^unburdened 
with proofs — ^and impressive images, accompanied 
by very summary arguments. This is a kind of 
eloquence that is met with in all assemblies, the 
English Parliament included, the most serious 
though it is of all. 

" Debates in the House of Commons," says the 
English philosopher Maine, "may be constantly 
read in which the entire discussion is confined to 
an exchange of rather weak generalities and rather 
violent personalities. General formulas of this 
description exercise a prodigious influence on the 
imagination of a pure democracy. It will always 
be easy to make a crowd accept general assertions, 
presented in striking terms, although they have 
never been verified, and are perhaps not susceptible 
of verification." 

Too much importance cannot be attached to the 
"striking terms" alluded to in the above quotation. 
We have already insisted, on several occasions, on 
the special power of words and formulas. They 
must be chosen in such a way as to evoke very 



212 DIFFERENT KINDS OF CROWDS. 

vivid images. The following phrase, taken from a 
speech by one of the leaders of our assemblies, 
affords an excellent example : — 

" When the same vessel shall bear away to the 
fever-haunted lands of our penitentiary settle- 
ments the politician of shady reputation and the 
anarchist guilty of murder, the pair will be able to 
converse together, and they will appear to each 
other as the two complementary aspects of one 
and the same state of society." 

The image thus evoked is very vivid, and all 
the adversaries of the speaker felt themselves 
threatened by it They conjured up a double 
vision of the fever-haunted country and the vessel 
that may carry them away ; for is it not possible 
that they are included in the somewhat ill-defined 
category of the politicians menaced? They ex- 
perienced the lurking fear that the men of the 
Convention must have felt whom the vague 
speeches of Robespierre threatened with the guil- 
lotine, and who, under the influence of this fear, 
invariably yielded to him. 

It is all to the interest of the leaders to indulsfc 
in the most improbable exaggerations. The 
speaker of whom I have just cited a sentence 
was able to affirm, without arousing violent pro- 
testations, that bankers and priests had subsidised 



PARLIAMENTARY ASSEMBLIES. 213 

the throwers of bombs, and that the directors of 
the great financial companies deserve the same 
punishment as anarchists. Affirmations of this 
kind are always effective with crowds. The 
affirmation is never too violent, the declamation 
never too threatening. Nothing intimidates the 
audience more than this sort of eloquence. Those 
present are afraid that if they protest they will be 
put down as traitors or accomplices. 

As I have said, this peculiar style of eloquence 
has ever been of sovereign effect in all assemblies. 
In times of crisis its power is still further accen- 
tuated. The speeches of the great orators of the 
assemblies of the French Revolution are very 
interesting reading from this point of view. At 
every instant they thought themselves obliged to 
pause in order to denounce crime and exalt virtue, 
after which they would burst forth into impreca- 
tions against tyrants, and swear to live free men or 
perish. Those present rose to their feet, applauded 
furiously, and then, calmed, took their seats ag^n. 

On occasion, the leader may be intelligent and 
highly educated, but the possession of these 
qualities does him, as a rule, more harm than 
good. By showing how complex things are, by 
allowing of explanation and promoting compre- 
hension, intelligence always renders its owner in- 
dulgent, and blunts, in a large measure, that 
intensity and violence of conviction needful for 



214 DIFFERENT KINDS OF CROWDS, 

apostles. The great leaders of crowds of all ages, 
and those of the Revolution in particular, have 
been of lamentably narrow intellect; while it is 
precisely those whose intelligence has been the 
most restricted who have exercised the greatest 
influence. 

The speeches of the most celebrated of them, of 
Robespierre, frequently astound one by their in- 
coherence : by merely reading them no plausible 
explanation is to be found of the great part played 
by the powerful dictator : — 

" The commonplaces and redundancies of peda- 
gogic eloquence and Latin culture at the service 
of a mind childish rather than undistinguished, and 
limited in its notions of attack and defence to the 
defiant attitude of schoolboys. Not an idea, not 
a happy turn of phrase, or a telling hit : a storm 
of declamation that leaves us bored. After a dose 
of this unexhilarating reading one is 48ttempted 
to exclaim * Oh ! * with the amiable Camille 
Desmoulins." 

It is terrible at times to think of the power that 
strong conviction combined with extreme narrow- 
ness of mind gives a man possessing prestige. It 
is none the less necessary that these conditions 
should be satisfied for a man to ignore obstacles 
and display strength of will in a high measure. 



PARLIAMENTARY ASSEMBLIES. 215 

Crowds instinctively recognise in men of energy 
and conviction the masters they are always in 
need of. 

In a parliamentary assembly the success of a 
speech depends almost solely on the prestige 
possessed by the speaker, and not at all on the 
arguments he brings forward. The best proof 
of this is that when for one cause or another a 
speaker loses his prestige, he loses simultaneously 
all his influence, that is, his power of influencing 
votes at will. 

When an unknown speaker comes forward with 
a speech containing good arguments, but only 
arguments, the chances are that he will only ob- 
tain a hearing. A Deputy who is a psychologist 
of insight, M. Desaubes, has recently traced in 
the following lines the portrait of the Deputy who 
lacks prestige : — 

" When he takes , his place in the tribune he 
draws a document from his portfolio, spreads it 
out methodically before him, and makes a start 
with assurance. 

" He flatters himself that he will implant in the 
minds of his audience the conviction by which 
he is himself animated. He has weighed and re- 
weighed his arguments ; he is well primed with 
figures and proofs ; he is certain he will convince 
his hearers. In the face of the evidence he is to 



2i6 DIFFERENT KINDS OF CROWDS. 

adduce all resistance would be futile. He begins, 
confident in the justice of his cause, and relying 
upon the attention of his colleagues, whose only 
anxiety, of course, is to subscribe to the truth. 

" He speaks, and is at once surprised at the 
restlessness of the House, and a little annoyed by 
the noise that is being made. 

" How is it silence is not kept ? Why this 
general inattention? What are those Deputies 
thinking about who are engaged in conversation ? 
What urgent motive has induced this or that 
Deputy to quit his seat? 

" An expression of uneasiness crosses his face ; 
he frowns and stops. Encouraged by the Presi- 
sident, he begins again, raising his voice. He is 
only listened to all the less. He lends emphasis 
to his words, and gesticulates : the noise around 
him increases. He can no longer hear himself, 
and again stops ; finally, afraid that his silence 
may provoke the dreaded cry, * The Closure ! ' 
he starts off again. The clamour becomes un- 
bearable." 

When parliamentary assemblies reach a certain 
pitch of excitement they become identical with 
ordinary heterogeneous crowds, and their senti- 
ments in consequence present the peculiarity of 
being always extreme. They will be seen to 
commit acts of the greatest heroism or the worst 



PARLIAMENTARY ASSEMBLIES. 217 

excesses. The individual is no longer himself, 
and so entirely is this the case that he will vote 
measures most adverse to his personal interests. 
The history of the French Revolution shows 
to what an extent assemblies are capable of 
losing their self-consciousness, and of obeying 
suggestions most contrary to their interests. It 
was an enormous sacrifice for the nobility to re- 
nounce its privileges, yet it did so without hesita- 
tion on a famous night during the sittings of the 
Constituant Assembly. By renouncing their in- 
violability the men of the Convention placed 
themselves under a perpetual menace of death, 
and yet they took this step, and were not afraid 
to decimate their own ranks, though perfectly 
aware that the scaffold to which they were send- 
ing their colleagues to-day might be their own fate 
to-morrow. The truth is they had attained to 
that completely automatic state which I have 
described elsewhere, and no consideration would 
hinder them from yielding to the suggestions by 
which they were hypnotised. The following 
passage from the memoirs of one of them, Bil- 
laud-Varennes, is absolutely typical on this score: 
"The decisions with which we have been so re- 
proached," he says, " were not desired by us two 
daySy a single day before they were taken : it was 
the crisis and nothing else that gave rise to them'* 
Nothing can be more accurate. 



2i8 DIFFERENT KINDS OF CROWDS, 

The same phenomena of unconsciousness were 
to be witnessed during all the stormy sittings of 
the Convention. 

" They approved and decreed measures," says 
Taine, "which they held in horror — measures 
which were not only stupid and foolish, but 
measures that were crimes — the murder of inno- 
cent men, the murder of their friends. The Left, 
supported by the Right, unanimously and amid 
loud applause, sent to the scaffold Danton, its 
natural chief, and the great promoter and leader 
of the Revolution. Unanimously and amid the 
greatest applause the Right, supported by the 
Left, votes the worst decrees of the revolutionary 
government Unanimously and amid cries of 
admiration and enthusiasm, amid demonstrations 
of passionate sympathy for Collot d'Herbois, 
Couthon, and Robespierre, the Convention by 
spontaneous and repeated re-elections keeps in 
office the homicidal government which the Plain 
detests because it is homicidal, and the Mountain 
detests because it is decimated by it. The Plain 
and the Mountain, the majority and the minority, 
finish by consenting to help on their own suicide. 
The 22 Prairial the entire Convention offered 
itself to the executioner ; the 8 Thermidor, during 
the first quarter of an hour that followed Robe- 
spierre's speech, it did the same thing again." 



PARLIAMENTARY ASSEMBLIES, 219 

This picture may appear sombre. Yet it is 
accurate. Parliamentary assemblies, sufficiently 
excited and hypnotised, offer the same charac- 
teristics. They become an unstable flock, obedient 
to every impulsion. The following description of 
the Assembly of 1848 is due to M. Spuller, a 
parliamentarian whose faith in democracy is above 
suspicion. I reproduce it from the Revue Ittt&aire, 
and it is thoroughly typical. It offers an example 
of all the exaggerated sentiments which I have 
described as characteristic of crowds, and of that 
excessive changeableness which permits of as- 
semblies passing, from moment to moment, from 
one set of sentiments to another entirely opposite. 

" The Republican party was brought to its per- 
dition by its divisions, its jealousies, its suspicions, 
and, in turn, its blind confidence and its limitless 
hopes. Its ingenuousness and candour were only 
equalled by its universal mistrust. An absence 
of all sense of legality, of all comprehension of 
discipline, together with boundless terrors and 
illusions ; the peasant and the child are on a level 
in these respects. Their calm is as great as their 
impatience ; their ferocity is equal to their docility. 
This condition is the natural consequence of a 
temperament that is not formed and of the lack 
of education. Nothing astonishes such persons, 
and everything disconcerts them. Trembling with 



220 DIFFERENT KINDS OF CROWDS. 

fear or brave to the point of heroism, they would 
go through fire and water or fly from a shadow. 
" They are ignorant of cause and effect and of 
the connecting links between events. They are 
as promptly discouraged as they are exalted, they 
are subject to every description of panic, they are 
always either too highly strung or too downcast, 
but never in the mood or the measure the situa- 
tion would require. More fluid than water they 
reflect every line and assume every shape. What 
sort of a foundation for a government can they be 
expected to supply ? " 

Fortunately all the characteristics just described 
as to be met with in parliamentary assemblies are 
in no wise constantly displayed. Such assemblies 
only constitute crowds at certain moments. The 
individuals composing them retain their indi- 
viduality in a great number of cases, which ex- 
plains how it is that an assembly is able to turn 
out excellent technical laws. It is true that the 
author of these laws is a specialist who has pre- 
pared them in the quiet of his study, and that 
in reality the law voted is the work of an indi- 
vidual and not of an assembly. These laws are 
naturally the best. They are only liable to have 
disastrous results when a series of amendments 
has converted them into the outcome of a collec- 
tive effort The work of a crowd is always in- 



PARLIAMENTARY ASSEMBLIES. 221 

ferior, whatever its nature, to that of an isolated 
individual. It is specialists who safeguard as- 
semblies from passing ill-advised or unworkable 
measures. The specialist in this case is a tem- 
porary leader of crowds. The Assembly is with- 
out influence on him, but he has influence over 
the Assembly. 

In spite of all the difficulties attending their 
working, parliamentary assemblies are the best 
form of government mankind has discovered as 
yet, and more especially the best means it has 
found to escape the yoke of personal tyrannies. 
They constitute assuredly the ideal government 
at any rate for philosophers, thinkers, writers, 
artists, and learned men — in a word, for all those 
who form the cream of a civilisation. 

Moreover, in reality they only present two 
serious dangers, one being inevitable financial 
waste, and the other the progressive restriction of 
the liberty of the individual. 

The first of these dangers is the necessary con- 
sequence of the exigencies and want of foresight 
of electoral crowds. Should a member of an 
assembly propose a measure giving apparent 
satisfaction to democratic ideas, should he bring 
in a Bill, for instance, to assure old-age pensions 
to all workers, and to increase the wages of any 
class of State employes, the other Deputies, victims 
of suggestion in their dread of their electors, will 



222 DIFFERENT KINDS OF CROWDS. 

not venture to seem to disregard the interests of 
the latter by rejecting the proposed measure, al- 
though well aware they are imposing a fresh strain 
on the Budget and necessitating the creation of 
new taxes. It is impossible for them to hesitate 
to give their votes. The consequences of the 
increase of expenditure are remote and will not 
entail disagreeable consequences for them per- 
sonally, while the consequences of a negative 
vote might clearly come to light when they next 
present themselves for re-election. 

In addition to this first cause of an exaggerated 
expenditure there is another not less imperative — 
the necessity of voting all grants for local purposes. 
A Deputy is unable to oppose grants of this kind 
because they represent once more the exigencies 
of the electors, and because each individual Deputy 
can only obtain what he requires for his own con- 
stituency on the condition of acceding to similar 
demands on the part of his colleagues.' 

' In its issue of April 6, 1895, the Economiste published 
a curious review of the figures that may be reached by 
expenditure caused solely by electoral considerations, and 
notably of the outlay on railways. To put Langayes (a 
town of 3,000 inhabitants, situated on a mountain) in com- 
munication with Puy, a railway is voted that will cost 15 
millions of francs. Seven millions are to be spent to put 
Beaumont (3,500 inhabitants) in communication with Castel- 
Sarrazin ; 7 millions to put Oust (a village of 523 inhabi- 
tants) in communication with Seix (1,200 inhabitants) ; 6 
millions to put Prade in communication with the hamlet 



PARLIAMENTARY ASSEMBLIES. 223 

The second of the dangers referred to above — 
the inevitable restrictions on liberty consummated 
by parliamentary assemblies — is apparently less 
obvious, but is, nevertheless, very real. It is the 
result of the innumerable laws — having always a 
restrictive action — which parliaments consider 
themselves obliged to vote and to whose conse- 
quences, owing to their shortsightedness, they are 
in a great measure blind. 

The danger must indeed be most inevitable, 
since even England itself, which assuredly offers 

of Olette (747 inhabitants), &c. In 1895 alone 90 millions 
of francs were voted for railways of only local utility. There 
is other no less important expenditure necessitated also by 
electioneering considerations. The law instituting working- 
men's pensions will soon involve a minimum annual outlay 
of 165 millions, according to the Minister of Finance, and 
of 800 millions according to the academician M. Leroy- 
Beaulieu. It is evident that the continued growth of 
expenditure of this kind must end in bankruptcy. Many 
European countries — Portugal, Greece, Spain, Turkey — 
have reached this stage, and others, such as Italy, will soon 
be reduced to the same extremity. Still too much alarm 
need not be felt at this state of things, since the public has 
successively consented to put up with the reduction of four- 
fifths in the payment of their coupons by these different 
countries. Bankruptcy under these ingenious conditions 
allows the equilibrium of Budgets difficult to balance to be 
instantly restored. Moreover, wars, socialism, and economic 
conflicts hold in store for us a profusion of other catas- 
trophes in the period of universal disintegration we are 
traversing, and it is necessary to be resigned to living from 
hand to mouth without too much concern for a future we 
cannot control. 



\\^ 



224 DIFFERENT KINDS OF CROWDS. 

the most popular type of the parliamentary rigime^ 
the type in which the representative is most 
independent of his elector, has been unable to 
escape it Herbert Spencer has shown, in a work 
already old, that the increase of apparent liberty 
must needs be followed by the decrease of real 
liberty. Returning to this contention in his recent 
book, " The Individual versus the State," he thus 
expresses himself with regard to the English Par- 
liament : — 

"Legislation since this period has followed the 
course I pointed out Rapidly multiplying dicta- 
torial measures have continually tended to restrict 
individual liberties, and this in two ways. Regula- 
tions have been established every year in greater 
number, imposing a constraint on the citizen in 
matters in which his acts were formerly completely 
free, and forcing him to accomplish acts which he 
was formerly at liberty to accomplish or not to 
accomplish at will. At the same time heavier and 
heavier public, and especially local, burdens have 
still further restricted his liberty by diminishing 
the portion of his profits he can spend as he chooses, 
and by augmenting the portion which is taken from 
him to be spent according to the good pleasure of 
the public authorities." 

This progressive restriction of liberties shows 



PARLIAMENTARY ASSEMBLIES. 225 

itself in every country in a special shape which 
Herbert Spencer has not pointed out; it is that 
the passing of these innumerable series of legislative 
measures, all of them in a general way of a restric- 
tive order, conduces necessarily to augment the 
number, the power, and the influence of the func- 
tionaries charged with their application. These 
functionaries tend in this way to become the 
veritable masters of civilised countries. Their 
power is all the greater owing to the fact that, 
amidst the incessant transfer of authority, the 
administrative caste is alone in being untouched 
by these changes, is alone in possessing irrespon- 
sibility, impersonality, and perpetuity. There is 
no more oppressive despotism than that which 
presents itself under this triple form. 

This incessant creation of restrictive laws and 
regulations, surrounding the pettiest actions of 
existence with the most complicated formalities, 
inevitably has for its result the confining within 
narrower and narrower limits of the sphere in 
which the citizen may move freely. Victims of 
the delusion that equality and liberty are the better 
assured by the multiplication of laws, nations daily 
consent to put up with trammels increasingly bur- 
densome. They do not accept this legislation with 
impunity. Accustomed to put up with every yoke, 
they soon end by desiring servitude, and lose all 
spontaneousness and energy. They are then no 

16 



226 DIFFERENT KINDS OF CROWDS. 

more than vain shadows, passive, unresisting and 
powerless automata. 

Arrived at this point, the individual is bound to 
seek outside himself the forces he no longer finds 
within him. The functions of governments neces- 

trily increase in proportion as the indifference and 
Iplessness of the citizens grow. They it is who 
must necessarily exhibit the initiative, enterprising, 
and guiding spirit in which private persons are 
lacking. It falls on them to undertake everything, 
direct everything, and take everything under their 
protection. The State becomes an all-powerful 
god. Still experience shows that the power of 
such gods was never either very durable or very 
strong. 

This progressive restriction of all liberties in the 
case of certain peoples, in spite of an outward license 
that gives them the illusion that these liberties are 
still in their possession, seems at least as much a 
consequence of their old age as of any particular 
system. It constitutes one of the precursory 
symptoms of that decadent phase which up to 
now no civilisation has escaped. 

Judging by the lessons of the past, and by the 
symptoms that strike the attention on every side, 
several of our modern civilisations have reached 
that phase of extreme old age which precedes 
decadence. It seems inevitable that all peoples 
should pass through identical phases of existence. 



PARLIAMENTARY ASSEMBLIES. 227 

since history is so often seen to repeat its 
course. 

It is easy to note briefly these common phases 
of the evolution of civilisations, and I shall terminate 
this work with a summary of them. This rapid 
sketch will perhaps throw some gleams of light 
on the causes of the power at present wielded by 
crowds. 

If we examine in their main lines the genesis 
of the greatness and of the fall of the civilisations 
that preceded our own, what do we see ? 

At the dawn of civilisation a swarm of men 
of various origin, brought together by the chances 
of migrations, invasions, and conquests. Of diffe- 
rent blood, and of equally different languages and 
beliefs, the only com mon bond of union between 
these men is the half-recognised law of a ^hief. 
The psychological characteristics of crowds are 
present in an eminent degree in these confused 
agglomerations. They have the transient cohesion 
of crowds^ their heroism, their weaknesses, their 
impulsiveness, and their violence. Nothing is 
stable in connection with them. They are bar- 
barians. 

At length time accomplishes its work. The 
identity of surroundings, the repeated intermingling 
of races, the necessities of life in common exert their 
influence. The assemblage of dissimilar units b^^s 



228 DIFFERENT KINDS OF CROWDS. 

to blend into a whole, to form a race ; that is, an 
aggregate possessing common characteristics and 
sentiments to which heredity will give greater and 
g^reater fixity. The crowd has become a people, 
and this people is able to emerge from its barbarous 
state. However, it will only entirely emerge there- 
from when, after long efforts, struggles necessarily 
repeated, and innumerable recommencements, it 
shall have acquired an ideal. The nature of this 
ideal is of slight importance; whether it be the 
cult of Rome, the might of Athens, or the triumph 
of Allah, it will suffice to endow all the individuals 
of the race that is forming with perfect unity of 
sentiment and thought. 

At this stage a new civilisation, with its institu- 
tions, its beliefs, and its arts, may be bom. In 
pursuit of Its ideal, the race will acquire in succes- 
sion the qualities necessary to give it splendour, 
vigour, and grandeur. At times no doubt it will 
still be a crowd, but henceforth, beneath the mobile 
and changing characteristics of crowds, is found a 
solid substratum, the genius of the race which con- 
fines within narrow limits the transformations of 
a nation and overrules the play of chance. 

After having exerted its creative action, time 

begins that work of destruction from which neither 

^gods nor men escape. Having reached a certain 

level of strength and complexity a civilisation 

ceases to grow, and having ceased to grow it is 



PARLIAMENTARY ASSEMBLIES, 229 

condemned to a speedy decline. The hour of its 
old age has struck. 

This inevitable hour is always marked by the 
weakening of the ideal that was the mainstay of 
the race. In proportion as this ideal pales all the 
religious, political, and social structures inspired by 
it begin to be shaken. 

With the progressive perishing of its ideal the 
race loses more and more the qualities that lent it 
Its cohesion, its unity, and its strength. The person- 
ality and intelligence of the individual may increase, 
but at the same time this collective egoism of the 
race is replaced by an excessive development of 
the egoism of the individual, accompanied by a 
weakening of character and a lessening of the 
capacity for action. What constituted a people, 
a unity, a whole, becomes in the end an agglomera- 
tion of individualities lacking cohesion, and arti- 
ficially held together for a time bJH' its traditions 
and institutions. It is at this stagb ^that men, 
divided by their interests and aspiratiStis, and 
incapable any longer of self-government, r^uye 
directing in their pettiest acts, and that the State 
exerts an absorbing influence. 

With the definite loss of its old ideal the genius 
of the race entirely disappears ; it is a mere swarm 
of isolated individuals and returns to its original 
state — that of a crowd. Without consistency and 
without a future, it has all the transitory charac- 



230 



DIFFERENT KINDS OF CROWDS. 



teristics of crowds. Its civilisation is now without 
stability, and at the mercy of every chance. The 
populace is sovereign, and the tide of barbarism 
mounts. The civilisati<»i may still seem brilliant 
because it possesses an outward front, the work of 
a loi^ past, but it is in reality an edifice crumbling 
to ruin, which nothing supports, and destined to fall 
in at the iirst storm. 

To pass in pursuit of an ideaJ from the barbarous 
to the civilised state, and then, when this ideal has 
lost its virtue, to decline and die, such is the cycle 
of the life of a people 



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3 bVas i□^ ^^4 302 



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